PPC Bingo
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PPC Bingo
B
I
N
G
Move the
CTA
button
higher
Make it
seasonal
Make the
legal
bigger
Legal provides
changes that
sound like
they’re written
by a robot
We want “X”
from Option A
and “X” from
Option B
Make
those
logos
bigger
Underline
that link
We want it to look
more like a
checklist/step-by-
step (*bonus
points if they’re
not actually steps)
Those people
don’t seem
happy/diverse/etc.
enough
That
spacing
looks
weird
We want
to see
more
options
The G24
isn’t close
enough to
the offer
Move
the
offer up
Add in pay
over time/6
months
special
financing
Can you
bold
that?
*re-writes
paragraph to
say the exact
same thing
but worse*