This bingo card has 26 words: cash cow, market development, niche competitive advantage, competitive advantage, planning, market penetration, portfolio matrix, cost competitive advantage, marketing audit, problem child (question mark), diversification, marketing mix (four Ps), product development, marketing myopia, environmental scanning, marketing objective, evaluation, marketing plan, experience curves, marketing planning, strategic business unit (SBU), marketing strategy, strategic planning, mission statement, sustainable competitive advantage and SWOT analysis.
Marketing Bingo | Marketing Bingo | Strategic Management: Ch.1&2 | Bus 370 Vocabulary Bingo | MGMT 280- Chapters 1 and 2
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