This bingo card has 28 words: Cost per Click, Cost per 1000 impressions, Earned Media, Gross Rating Points, Hierarchy of Effects, Integrate Marketing Communication Plan, Message Delivery, Message Impact, Pull Strategy, Push Strategy, Share of Voice, Strategic Intent, Strategic Execution, Strategic Impact, Segmented Communication, Customized Communication, Multidirectional Communication, System 1 Message Processing, Elaboration Likelihood Model, Inbound Marketing, Ad to Sales Ratio, Copy testing, CENTRIC, Tulane, ROI, Facebook, Social Media and Money.
d50 Media | Chapter Five: Health Communication Framework | Strategic planning for competitive advantage | Marketing Bingo | Marketing Bingo
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