IncumbentGoesBankruptPrice/ConvenienceBeats QualityRegulatoryAdvantageLostDifferentAttributesAppealStartupGainsExpertiseFastListensOnly toCurrentCustomersCEOFiredRotateStaffAcrossTeamsBrandValueDeclinesToo Lateto CatchUpCheaperAlternativeEmergesProtectExperimentalTeamsRareSuccessfulPivotBoardPressuresfor ProfitsStartsTerribleCompanyIgnoresThreatExistingCustomersReject ItLoss ofMarketShareExecutiveChampionNeededMcNamaraFallacy(past datamisleads)NewCustomerBaseIgnoredImprovesOverTimeTalk toVCs/ResearchersInvadesMainstreamMarketTechnologyTrajectoryMissedAcquisitionofDisruptorStockPriceCrashesWatchWho'sQuittingDisruptorAchievesScaleNoResourcesInvestedIncumbentGoesBankruptPrice/ConvenienceBeats QualityRegulatoryAdvantageLostDifferentAttributesAppealStartupGainsExpertiseFastListensOnly toCurrentCustomersCEOFiredRotateStaffAcrossTeamsBrandValueDeclinesToo Lateto CatchUpCheaperAlternativeEmergesProtectExperimentalTeamsRareSuccessfulPivotBoardPressuresfor ProfitsStartsTerribleCompanyIgnoresThreatExistingCustomersReject ItLoss ofMarketShareExecutiveChampionNeededMcNamaraFallacy(past datamisleads)NewCustomerBaseIgnoredImprovesOverTimeTalk toVCs/ResearchersInvadesMainstreamMarketTechnologyTrajectoryMissedAcquisitionofDisruptorStockPriceCrashesWatchWho'sQuittingDisruptorAchievesScaleNoResourcesInvested

Game - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Incumbent Goes Bankrupt
  2. Price/Convenience Beats Quality
  3. Regulatory Advantage Lost
  4. Different Attributes Appeal
  5. Startup Gains Expertise Fast
  6. Listens Only to Current Customers
  7. CEO Fired
  8. Rotate Staff Across Teams
  9. Brand Value Declines
  10. Too Late to Catch Up
  11. Cheaper Alternative Emerges
  12. Protect Experimental Teams
  13. Rare Successful Pivot
  14. Board Pressures for Profits
  15. Starts Terrible
  16. Company Ignores Threat
  17. Existing Customers Reject It
  18. Loss of Market Share
  19. Executive Champion Needed
  20. McNamara Fallacy (past data misleads)
  21. New Customer Base Ignored
  22. Improves Over Time
  23. Talk to VCs/Researchers
  24. Invades Mainstream Market
  25. Technology Trajectory Missed
  26. Acquisition of Disruptor
  27. Stock Price Crashes
  28. Watch Who's Quitting
  29. Disruptor Achieves Scale
  30. No Resources Invested