ReviewValenceReviewerexpertiseTransparencyReputationmanagementRecencyeffectTrustworthinessVerifiedBuyersReviewvolumeDecision-makingprocessBiasdetectionDiagnosticinformationPurchaseintentionStar-ratingsystemInformationalinfluenceInformationasymmetryHeuristicprocessingSocialProofAnonymousreviewersConsumerconfidenceBrandreputationPost-purchaseevaluationPlatformreliabilityPurchaseBehaviorConversionratePerceivedriskElectronicword-of-mouth(eWOM)NormativeinfluenceFakereviewdetectionSentimentanalysisCredibilityUser-generatedcontent(UGC)ReviewValenceReviewerexpertiseTransparencyReputationmanagementRecencyeffectTrustworthinessVerifiedBuyersReviewvolumeDecision-makingprocessBiasdetectionDiagnosticinformationPurchaseintentionStar-ratingsystemInformationalinfluenceInformationasymmetryHeuristicprocessingSocialProofAnonymousreviewersConsumerconfidenceBrandreputationPost-purchaseevaluationPlatformreliabilityPurchaseBehaviorConversionratePerceivedriskElectronicword-of-mouth(eWOM)NormativeinfluenceFakereviewdetectionSentimentanalysisCredibilityUser-generatedcontent(UGC)

Trust in online reviews - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Review Valence
  2. Reviewer expertise
  3. Transparency
  4. Reputation management
  5. Recency effect
  6. Trustworthiness
  7. Verified Buyers
  8. Review volume
  9. Decision-making process
  10. Bias detection
  11. Diagnostic information
  12. Purchase intention
  13. Star-rating system
  14. Informational influence
  15. Information asymmetry
  16. Heuristic processing
  17. Social Proof
  18. Anonymous reviewers
  19. Consumer confidence
  20. Brand reputation
  21. Post-purchase evaluation
  22. Platform reliability
  23. Purchase Behavior
  24. Conversion rate
  25. Perceived risk
  26. Electronic word-of-mouth (eWOM)
  27. Normative influence
  28. Fake review detection
  29. Sentiment analysis
  30. Credibility
  31. User-generated content (UGC)