PurchaseintentionRecencyeffectDiagnosticinformationInformationalinfluenceConversionrateReviewvolumeConsumerconfidenceNormativeinfluenceReviewerexpertiseReviewValencePerceivedriskSentimentanalysisReputationmanagementBrandreputationStar-ratingsystemAnonymousreviewersPost-purchaseevaluationInformationasymmetryUser-generatedcontent(UGC)CredibilityVerifiedBuyersSocialProofTransparencyTrustworthinessHeuristicprocessingFakereviewdetectionElectronicword-of-mouth(eWOM)PurchaseBehaviorPlatformreliabilityBiasdetectionDecision-makingprocessPurchaseintentionRecencyeffectDiagnosticinformationInformationalinfluenceConversionrateReviewvolumeConsumerconfidenceNormativeinfluenceReviewerexpertiseReviewValencePerceivedriskSentimentanalysisReputationmanagementBrandreputationStar-ratingsystemAnonymousreviewersPost-purchaseevaluationInformationasymmetryUser-generatedcontent(UGC)CredibilityVerifiedBuyersSocialProofTransparencyTrustworthinessHeuristicprocessingFakereviewdetectionElectronicword-of-mouth(eWOM)PurchaseBehaviorPlatformreliabilityBiasdetectionDecision-makingprocess

Trust in online reviews - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Purchase intention
  2. Recency effect
  3. Diagnostic information
  4. Informational influence
  5. Conversion rate
  6. Review volume
  7. Consumer confidence
  8. Normative influence
  9. Reviewer expertise
  10. Review Valence
  11. Perceived risk
  12. Sentiment analysis
  13. Reputation management
  14. Brand reputation
  15. Star-rating system
  16. Anonymous reviewers
  17. Post-purchase evaluation
  18. Information asymmetry
  19. User-generated content (UGC)
  20. Credibility
  21. Verified Buyers
  22. Social Proof
  23. Transparency
  24. Trustworthiness
  25. Heuristic processing
  26. Fake review detection
  27. Electronic word-of-mouth (eWOM)
  28. Purchase Behavior
  29. Platform reliability
  30. Bias detection
  31. Decision-making process