Activists use socialmedia to developlegitimacy, to create asource of credibleinformation forstakeholders, and tostrengthen influenceScope of theproblem isdifficult to graspbecause of itshidden naturePublicize domesticviolence programs andservices and to provideinformation to thegeneral public on waysthey could assist friendsand family living withdomestic violenceNot havingresources in theirnative language,not knowing howto communicate inEnglishPublic becomesactive andorganizes todiscuss and dosomething aboutthe situationLegitimatepublicsExcellencetheoryResource for localorganizers as wellas centralinformation sourcefor stakeholdersAttorneyGeneral’sOffice1.) “There isHelp, Thereis Hope” 2.)“Family andFriends”“Family andFriends” TVand radioadvertisementsas a call toactionUsed media outlets,business partnerships,celebrity spokespeople,high profile events asthe steps taken toattempt to eliminate theproblemDiagnostic,prescriptive,motivationalTo gain theattention of thetarget organizationand theopportunity toengage itUsed famousspokespeople aswell as victims ofdomestic violenceand their friendsand familyRates of domesticviolence were 10percent higher in Texasthan the national rate,only 5 percent ofvictims receivedassistance fromdomestic violenceprograms in TexasDIY mediarelationstoolkits as wellas detailedwebsite contentas resourcesCalls to thenational domesticviolence hotlineincreased 69% forEnglish calls and93% for SpanishcallsMediainterviewsto get outinformationMoney,power,influenceIt doesn’t accountfor the powerimbalancebetweenorganizations andtheir publicsTexasCouncilon FamilyViolenceConductedfocus groupsand phonesurveys todetermine theproblemIncrease Texas-basedcalls to the nationalfamily violence hotline,identify 10 grassrootspartners, distribute 1million educationcampaign materialsActivists use socialmedia to developlegitimacy, to create asource of credibleinformation forstakeholders, and tostrengthen influenceScope of theproblem isdifficult to graspbecause of itshidden naturePublicize domesticviolence programs andservices and to provideinformation to thegeneral public on waysthey could assist friendsand family living withdomestic violenceNot havingresources in theirnative language,not knowing howto communicate inEnglishPublic becomesactive andorganizes todiscuss and dosomething aboutthe situationLegitimatepublicsExcellencetheoryResource for localorganizers as wellas centralinformation sourcefor stakeholdersAttorneyGeneral’sOffice1.) “There isHelp, Thereis Hope” 2.)“Family andFriends”“Family andFriends” TVand radioadvertisementsas a call toactionUsed media outlets,business partnerships,celebrity spokespeople,high profile events asthe steps taken toattempt to eliminate theproblemDiagnostic,prescriptive,motivationalTo gain theattention of thetarget organizationand theopportunity toengage itUsed famousspokespeople aswell as victims ofdomestic violenceand their friendsand familyRates of domesticviolence were 10percent higher in Texasthan the national rate,only 5 percent ofvictims receivedassistance fromdomestic violenceprograms in TexasDIY mediarelationstoolkits as wellas detailedwebsite contentas resourcesCalls to thenational domesticviolence hotlineincreased 69% forEnglish calls and93% for SpanishcallsMediainterviewsto get outinformationMoney,power,influenceIt doesn’t accountfor the powerimbalancebetweenorganizations andtheir publicsTexasCouncilon FamilyViolenceConductedfocus groupsand phonesurveys todetermine theproblemIncrease Texas-basedcalls to the nationalfamily violence hotline,identify 10 grassrootspartners, distribute 1million educationcampaign materials

Chapter 6 Bingo! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Activists use social media to develop legitimacy, to create a source of credible information for stakeholders, and to strengthen influence
  2. Scope of the problem is difficult to grasp because of its hidden nature
  3. Publicize domestic violence programs and services and to provide information to the general public on ways they could assist friends and family living with domestic violence
  4. Not having resources in their native language, not knowing how to communicate in English
  5. Public becomes active and organizes to discuss and do something about the situation
  6. Legitimate publics
  7. Excellence theory
  8. Resource for local organizers as well as central information source for stakeholders
  9. Attorney General’s Office
  10. 1.) “There is Help, There is Hope” 2.) “Family and Friends”
  11. “Family and Friends” TV and radio advertisements as a call to action
  12. Used media outlets, business partnerships, celebrity spokespeople, high profile events as the steps taken to attempt to eliminate the problem
  13. Diagnostic, prescriptive, motivational
  14. To gain the attention of the target organization and the opportunity to engage it
  15. Used famous spokespeople as well as victims of domestic violence and their friends and family
  16. Rates of domestic violence were 10 percent higher in Texas than the national rate, only 5 percent of victims received assistance from domestic violence programs in Texas
  17. DIY media relations toolkits as well as detailed website content as resources
  18. Calls to the national domestic violence hotline increased 69% for English calls and 93% for Spanish calls
  19. Media interviews to get out information
  20. Money, power, influence
  21. It doesn’t account for the power imbalance between organizations and their publics
  22. Texas Council on Family Violence
  23. Conducted focus groups and phone surveys to determine the problem
  24. Increase Texas-based calls to the national family violence hotline, identify 10 grassroots partners, distribute 1 million education campaign materials