ResearchproposalInformationresearchprocessPhaseIVExploratoryresearch11StepsSecondarydataSituationanalysisCausalresearchSmartlabKnowledgePhaseIIDescriptiveresearchCensusTargetpopulationScientificmethodUnit ofanalysisYES!GatekeepertechnologiesJan29th2020WB126PhaseIIISamplePrimarydataPhaseIResearchproposalInformationresearchprocessPhaseIVExploratoryresearch11StepsSecondarydataSituationanalysisCausalresearchSmartlabKnowledgePhaseIIDescriptiveresearchCensusTargetpopulationScientificmethodUnit ofanalysisYES!GatekeepertechnologiesJan29th2020WB126PhaseIIISamplePrimarydataPhaseI

Chapter 2-The Marketing Research Process and Proposals - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Research proposal
  2. Information research process
  3. Phase IV
  4. Exploratory research
  5. 11 Steps
  6. Secondary data
  7. Situation analysis
  8. Causal research
  9. Smartlab
  10. Knowledge
  11. Phase II
  12. Descriptive research
  13. Census
  14. Target population
  15. Scientific method
  16. Unit of analysis
  17. YES!
  18. Gatekeeper technologies
  19. Jan 29th 2020
  20. WB126
  21. Phase III
  22. Sample
  23. Primary data
  24. Phase I