TargetpopulationExploratoryresearchWB126GatekeepertechnologiesCausalresearchKnowledgeUnit ofanalysisInformationresearchprocessPrimarydataCensusScientificmethodPhaseIVSecondarydataPhaseIIPhaseIII11StepsSampleYES!DescriptiveresearchPhaseISmartlabJan29th2020SituationanalysisResearchproposalTargetpopulationExploratoryresearchWB126GatekeepertechnologiesCausalresearchKnowledgeUnit ofanalysisInformationresearchprocessPrimarydataCensusScientificmethodPhaseIVSecondarydataPhaseIIPhaseIII11StepsSampleYES!DescriptiveresearchPhaseISmartlabJan29th2020SituationanalysisResearchproposal

Chapter 2-The Marketing Research Process and Proposals - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Target population
  2. Exploratory research
  3. WB126
  4. Gatekeeper technologies
  5. Causal research
  6. Knowledge
  7. Unit of analysis
  8. Information research process
  9. Primary data
  10. Census
  11. Scientific method
  12. Phase IV
  13. Secondary data
  14. Phase II
  15. Phase III
  16. 11 Steps
  17. Sample
  18. YES!
  19. Descriptive research
  20. Phase I
  21. Smartlab
  22. Jan 29th 2020
  23. Situation analysis
  24. Research proposal