ScientificmethodPhaseIIIPhaseIIDescriptiveresearchExploratoryresearchWB126PhaseIGatekeepertechnologiesInformationresearchprocessPrimarydataSampleTargetpopulationKnowledge11StepsJan29th2020SecondarydataUnit ofanalysisPhaseIVResearchproposalSmartlabSituationanalysisCausalresearchYES!CensusScientificmethodPhaseIIIPhaseIIDescriptiveresearchExploratoryresearchWB126PhaseIGatekeepertechnologiesInformationresearchprocessPrimarydataSampleTargetpopulationKnowledge11StepsJan29th2020SecondarydataUnit ofanalysisPhaseIVResearchproposalSmartlabSituationanalysisCausalresearchYES!Census

Chapter 2-The Marketing Research Process and Proposals - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Scientific method
  2. Phase III
  3. Phase II
  4. Descriptive research
  5. Exploratory research
  6. WB126
  7. Phase I
  8. Gatekeeper technologies
  9. Information research process
  10. Primary data
  11. Sample
  12. Target population
  13. Knowledge
  14. 11 Steps
  15. Jan 29th 2020
  16. Secondary data
  17. Unit of analysis
  18. Phase IV
  19. Research proposal
  20. Smartlab
  21. Situation analysis
  22. Causal research
  23. YES!
  24. Census