ScientificmethodSituationanalysisPrimarydataSmartlabPhaseII11StepsSecondarydataResearchproposalTargetpopulationCausalresearchWB126DescriptiveresearchExploratoryresearchPhaseIIIYES!PhaseIKnowledgeGatekeepertechnologiesSamplePhaseIVJan29th2020InformationresearchprocessUnit ofanalysisCensusScientificmethodSituationanalysisPrimarydataSmartlabPhaseII11StepsSecondarydataResearchproposalTargetpopulationCausalresearchWB126DescriptiveresearchExploratoryresearchPhaseIIIYES!PhaseIKnowledgeGatekeepertechnologiesSamplePhaseIVJan29th2020InformationresearchprocessUnit ofanalysisCensus

Chapter 2-The Marketing Research Process and Proposals - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Scientific method
  2. Situation analysis
  3. Primary data
  4. Smartlab
  5. Phase II
  6. 11 Steps
  7. Secondary data
  8. Research proposal
  9. Target population
  10. Causal research
  11. WB126
  12. Descriptive research
  13. Exploratory research
  14. Phase III
  15. YES!
  16. Phase I
  17. Knowledge
  18. Gatekeeper technologies
  19. Sample
  20. Phase IV
  21. Jan 29th 2020
  22. Information research process
  23. Unit of analysis
  24. Census