IdentifyingProblemsResearchProposalUnit ofAnalysisSecondaryDataSmartlabTargetpop.FalseTrueInformationresearchprocessScientificMethodKnowledgeBrandAwareness4PhasesCensusFalseDescriptiveResearchYES!PrimaryDataSampleExploratoryResearchCausalResearchJan29th2020WB126TrueIdentifyingProblemsResearchProposalUnit ofAnalysisSecondaryDataSmartlabTargetpop.FalseTrueInformationresearchprocessScientificMethodKnowledgeBrandAwareness4PhasesCensusFalseDescriptiveResearchYES!PrimaryDataSampleExploratoryResearchCausalResearchJan29th2020WB126True

The Marketing Research Process and Proposal - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Identifying Problems
  2. Research Proposal
  3. Unit of Analysis
  4. Secondary Data
  5. Smartlab
  6. Target pop.
  7. False
  8. True
  9. Information research process
  10. Scientific Method
  11. Knowledge
  12. Brand Awareness
  13. 4 Phases
  14. Census
  15. False
  16. Descriptive Research
  17. YES!
  18. Primary Data
  19. Sample
  20. Exploratory Research
  21. Causal Research
  22. Jan 29th 2020
  23. WB126
  24. True