"BailingWire andDuctTape"“massivebenefit atscale”“We’realigned”“Butwhat’s theusecase?”"Automagically""Belt andSuspenderApproach"“crossingthechasm”“We canachieveoptimalvelocity”"it's aniterativeprocess"“Yeah,but will itscale?”“crawl,walk, runscenario”“This isstrategic”“LiveStrategicKPIs”“Pleaseticketthat.”“Microtracking”“Let’sreview yourMartechStack”“and thenyou canstartbackfilling it”"Layersof theCake"“on-brand”“Full stop,period. Endofdiscussion.”“This isan Übermodel”“The newplatformwill dothat”"LetMe BeClear"“What’sthecadence?”“Where wefit in yourMarTechstack”“60days”“That’s not abusinessrequirement”"BailingWire andDuctTape"“massivebenefit atscale”“We’realigned”“Butwhat’s theusecase?”"Automagically""Belt andSuspenderApproach"“crossingthechasm”“We canachieveoptimalvelocity”"it's aniterativeprocess"“Yeah,but will itscale?”“crawl,walk, runscenario”“This isstrategic”“LiveStrategicKPIs”“Pleaseticketthat.”“Microtracking”“Let’sreview yourMartechStack”“and thenyou canstartbackfilling it”"Layersof theCake"“on-brand”“Full stop,period. Endofdiscussion.”“This isan Übermodel”“The newplatformwill dothat”"LetMe BeClear"“What’sthecadence?”“Where wefit in yourMarTechstack”“60days”“That’s not abusinessrequirement”

Ericisms - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. "Bailing Wire and Duct Tape"
  2. “massive benefit at scale”
  3. “We’re aligned”
  4. “But what’s the use case?”
  5. "Automagically"
  6. "Belt and Suspender Approach"
  7. “crossing the chasm”
  8. “We can achieve optimal velocity”
  9. "it's an iterative process"
  10. “Yeah, but will it scale?”
  11. “crawl, walk, run scenario”
  12. “This is strategic”
  13. “Live Strategic KPIs”
  14. “Please ticket that.”
  15. “Microtracking”
  16. “Let’s review your Martech Stack”
  17. “and then you can start backfilling it”
  18. "Layers of the Cake"
  19. “on-brand”
  20. “Full stop, period. End of discussion.”
  21. “This is an Über model”
  22. “The new platform will do that”
  23. "Let Me Be Clear"
  24. “What’s the cadence?”
  25. “Where we fit in your MarTech stack”
  26. “60 days”
  27. “That’s not a business requirement”