discretionarypurchasessampleinputprimarydataoutputsimulationsecondarydatainternalinformationpopulationobservationWallStreetJournalDecisionMakingmarketinginformationsystemexperimentsfocusgrouprandomsamplesurveytestmarketanalysisstoragemarketingresearchopen-endedquestionexternalinformationcloseendedquestionsdiscretionarypurchasessampleinputprimarydataoutputsimulationsecondarydatainternalinformationpopulationobservationWallStreetJournalDecisionMakingmarketinginformationsystemexperimentsfocusgrouprandomsamplesurveytestmarketanalysisstoragemarketingresearchopen-endedquestionexternalinformationcloseendedquestions

Marketing Chapter 5 Vocabulary - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. discretionary purchases
  2. sample
  3. input
  4. primary data
  5. output
  6. simulation
  7. secondary data
  8. internal information
  9. population
  10. observation
  11. Wall Street Journal
  12. Decision Making
  13. marketing information system
  14. experiments
  15. focus group
  16. random sample
  17. survey
  18. test market
  19. analysis
  20. storage
  21. marketing research
  22. open-ended question
  23. external information
  24. close ended questions