externalinformationrandomsampleexperimentsinternalinformationstoragecloseendedquestionsprimarydatadiscretionarypurchasesWallStreetJournalmarketingresearchpopulationsurveyDecisionMakingobservationsampleinputoutputtestmarketopen-endedquestionmarketinginformationsystemsecondarydataanalysissimulationfocusgroupexternalinformationrandomsampleexperimentsinternalinformationstoragecloseendedquestionsprimarydatadiscretionarypurchasesWallStreetJournalmarketingresearchpopulationsurveyDecisionMakingobservationsampleinputoutputtestmarketopen-endedquestionmarketinginformationsystemsecondarydataanalysissimulationfocusgroup

Marketing Chapter 5 Vocabulary - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. external information
  2. random sample
  3. experiments
  4. internal information
  5. storage
  6. close ended questions
  7. primary data
  8. discretionary purchases
  9. Wall Street Journal
  10. marketing research
  11. population
  12. survey
  13. Decision Making
  14. observation
  15. sample
  16. input
  17. output
  18. test market
  19. open-ended question
  20. marketing information system
  21. secondary data
  22. analysis
  23. simulation
  24. focus group