Click-throughRateCustomerStrategyOutlineEarnedMediaReachSharedValueCall toActionFrequencyPost-PurchaseBusinessStrategyOutlineImpressionAbandon-mentConsid-erationOrganicSearchOwnedMediaAwarenessLifetimeValueBannerAdsSEOBounceRateMarketingStrategyOutlinePaidMediaPurchasePaidSearchConversionRateClick-throughRateCustomerStrategyOutlineEarnedMediaReachSharedValueCall toActionFrequencyPost-PurchaseBusinessStrategyOutlineImpressionAbandon-mentConsid-erationOrganicSearchOwnedMediaAwarenessLifetimeValueBannerAdsSEOBounceRateMarketingStrategyOutlinePaidMediaPurchasePaidSearchConversionRate

H Mktg. 2 - Unit 1 Quiz - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Click-through Rate
  2. Customer Strategy Outline
  3. Earned Media
  4. Reach
  5. Shared Value
  6. Call to Action
  7. Frequency
  8. Post-Purchase
  9. Business Strategy Outline
  10. Impression
  11. Abandon-ment
  12. Consid-eration
  13. Organic Search
  14. Owned Media
  15. Awareness
  16. Lifetime Value
  17. Banner Ads
  18. SEO
  19. Bounce Rate
  20. Marketing Strategy Outline
  21. Paid Media
  22. Purchase
  23. Paid Search
  24. Conversion Rate