MarketingStrategyOutlineCustomerStrategyOutlineInterestorDesireAwarenessActionImpressionBannerAdsConversionRateEarnedMediaOwnedMediaCall toActionBusinessStrategyOutlineClick-throughRatePaidSearchPaidMediaReachSharedValueSEOBounceRateFrequencyAbandon-mentLoyaltyLifetimeValueOrganicSearchMarketingStrategyOutlineCustomerStrategyOutlineInterestorDesireAwarenessActionImpressionBannerAdsConversionRateEarnedMediaOwnedMediaCall toActionBusinessStrategyOutlineClick-throughRatePaidSearchPaidMediaReachSharedValueSEOBounceRateFrequencyAbandon-mentLoyaltyLifetimeValueOrganicSearch

H Mktg. 2 - Unit 1 Quiz - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Marketing Strategy Outline
  2. Customer Strategy Outline
  3. Interest or Desire
  4. Awareness
  5. Action
  6. Impression
  7. Banner Ads
  8. Conversion Rate
  9. Earned Media
  10. Owned Media
  11. Call to Action
  12. Business Strategy Outline
  13. Click-through Rate
  14. Paid Search
  15. Paid Media
  16. Reach
  17. Shared Value
  18. SEO
  19. Bounce Rate
  20. Frequency
  21. Abandon-ment
  22. Loyalty
  23. Lifetime Value
  24. Organic Search