LeverageSynergyOTB -Opento BuyChannelFY -FiscalYearScalableBuyInBandwidthSWAG –ScientificWild -A**GuessLinearTVtailwindsBVP –BrandValuePropositionCrossfunctionalKPI – KeyPerformanceIndicatorPLCC_PrivateLabel CreditCardLongtailXYZOmni-ChannelActionableHeadroomOnBrandFlowChartFAB –FeaturesandBenefitsGameChangerROAS –Return onAd SpendMediaPlanEfficiencyLowHangingFruitDigitalCompincrementalCircleBackReachOutImpact110%KeyLearningsBreakthroughputsandtakesPivotROI –Return oninvestmentHolisticDouble-BookedOutsidethe BoxAgencyBriefPOP –Point ofPurchaseDrillDownYou’reOnMuteExecuteITA –Invitationto ApplyBOPIS –Buy OnlinePick Up InStoreBestPracticeLeverageSynergyOTB -Opento BuyChannelFY -FiscalYearScalableBuyInBandwidthSWAG –ScientificWild -A**GuessLinearTVtailwindsBVP –BrandValuePropositionCrossfunctionalKPI – KeyPerformanceIndicatorPLCC_PrivateLabel CreditCardLongtailXYZOmni-ChannelActionableHeadroomOnBrandFlowChartFAB –FeaturesandBenefitsGameChangerROAS –Return onAd SpendMediaPlanEfficiencyLowHangingFruitDigitalCompincrementalCircleBackReachOutImpact110%KeyLearningsBreakthroughputsandtakesPivotROI –Return oninvestmentHolisticDouble-BookedOutsidethe BoxAgencyBriefPOP –Point ofPurchaseDrillDownYou’reOnMuteExecuteITA –Invitationto ApplyBOPIS –Buy OnlinePick Up InStoreBestPractice

Marketing Buzzword Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Leverage
  2. Synergy
  3. OTB -Open to Buy
  4. Channel
  5. FY - Fiscal Year
  6. Scalable
  7. Buy In
  8. Bandwidth
  9. SWAG – Scientific Wild -A** Guess
  10. Linear TV
  11. tailwinds
  12. BVP – Brand Value Proposition
  13. Cross functional
  14. KPI – Key Performance Indicator
  15. PLCC _Private Label Credit Card
  16. Long tail
  17. XYZ
  18. Omni-Channel
  19. Actionable
  20. Headroom
  21. On Brand
  22. Flow Chart
  23. FAB – Features and Benefits
  24. Game Changer
  25. ROAS – Return on Ad Spend
  26. Media Plan
  27. Efficiency
  28. Low Hanging Fruit
  29. Digital
  30. Comp
  31. incremental
  32. Circle Back
  33. Reach Out
  34. Impact
  35. 110%
  36. Key Learnings
  37. Breakthrough
  38. puts and takes
  39. Pivot
  40. ROI – Return on investment
  41. Holistic
  42. Double-Booked
  43. Outside the Box
  44. Agency
  45. Brief
  46. POP – Point of Purchase
  47. Drill Down
  48. You’re On Mute
  49. Execute
  50. ITA – Invitation to Apply
  51. BOPIS – Buy Online Pick Up In Store
  52. Best Practice