Vaguelanguage thatisn’t backed upwith tangibleaction or dataGraphics /colours thatlook“environmental”“Madefromrecycledmaterials”Performativelanguage /call to action“Clean”“Pure”“Eco /environmentally- friendly”“Biodegradable”“Sustainable”“No nastychemicals”“Vegan”“Recyclable”“Consciouscollection /edit”“Non-Toxic”“X %lessplastic”IrrelevantclaimsOfficiallooking,made-upcertificationWholesomeimagery orlanguageFalse /misleadingclaims“Naturalingredients”“Ethical”“Natural”Vaguelanguage thatisn’t backed upwith tangibleaction or dataGraphics /colours thatlook“environmental”“Madefromrecycledmaterials”Performativelanguage /call to action“Clean”“Pure”“Eco /environmentally- friendly”“Biodegradable”“Sustainable”“No nastychemicals”“Vegan”“Recyclable”“Consciouscollection /edit”“Non-Toxic”“X %lessplastic”IrrelevantclaimsOfficiallooking,made-upcertificationWholesomeimagery orlanguageFalse /misleadingclaims“Naturalingredients”“Ethical”“Natural”

GreenWashing Lingo Bingo! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Vague language that isn’t backed up with tangible action or data
  2. Graphics / colours that look “environmental”
  3. “Made from recycled materials”
  4. Performative language / call to action
  5. “Clean”
  6. “Pure”
  7. “Eco / environmentally - friendly”
  8. “Biodegradable”
  9. “Sustainable”
  10. “No nasty chemicals”
  11. “Vegan”
  12. “Recyclable”
  13. “Conscious collection / edit”
  14. “Non-Toxic”
  15. “X % less plastic”
  16. Irrelevant claims
  17. Official looking, made-up certification
  18. Wholesome imagery or language
  19. False / misleading claims
  20. “Natural ingredients”
  21. “Ethical”
  22. “Natural”