positionstatementdescriptionof yourcompany'suniquequalitiesdemographicsdescriptivecharacteristicof market(age,income)trademarkthe legalprotection ofthe words orsymbols for useby a companydistributiongettingproductstoconsumergreenmarketingmarketingdesigned tosatisfy marketw/o harmingenvironmentB2Bbusinesstobusinessbalancesheetfinancialstatementthat showsA=L+OEemotionalmotivesthe forces of love,affection, guilt, fearor passion thatcompel consumersto buypartnershiptwo or morepeopleowning abusinessreferencegroupgroup thatindividualsidentifywithintegratedsupplychainChipotleuses thisform ofdistributionindirectcompetitioncompetingwithbusiness notin sameindustrytradeshowsexhibitionswherecompaniesassociated withindustry gatherinfotargetmarketdefined groupsof likelycustomers tobuy yourproductassetsitemsowned byabusinessdirectcompetitioncompetitionin a marketthat offers thesame productor servicebuyingmotivesthereasonspeoplebuymarketingconceptsatisfycustomerswhile makinga profitproductanythingoffered tomarket forsalemassmarketingdirectscompany'smarketing mixat large groupof consumerssupplychainflow ofproduct andresources ofa companyto its marketSWOTsituationanalysissegmentationdividinglarge marketinto smallerunitslifestylethe way aperson lives asreflected inmaterial goods,activities andrelationshipsstaplegoodsproducts thatare regularroutinepurchasesrawmaterialsused in theproductionof finishedgoodsGNPgrossnationalproductattribute-basedgoodproduct inwhich avariety ofdifferencesexistmarketingstrategydefines theway in whichthemarketingmix is useddiscountsreductionsin pricesmonopolyexclusivecontrol ofa productmarketingmix4 psconsumerperceptionsimages consumershave of competinggoods andservices in themarketplacepsychographicspeople'sinterestandvalueswarrantyspecificwrittenstatement ofseller'sresponsibilitycashcowgenerateslargeprofitspatronagemotivesthereasons tobuy basedon loyaltyrationalmotivesreasons tobuy basedon factsand logicseasonaldiscountsused toencouragebuyers in anoff seasonpositionstatementdescriptionof yourcompany'suniquequalitiesdemographicsdescriptivecharacteristicof market(age,income)trademarkthe legalprotection ofthe words orsymbols for useby a companydistributiongettingproductstoconsumergreenmarketingmarketingdesigned tosatisfy marketw/o harmingenvironmentB2Bbusinesstobusinessbalancesheetfinancialstatementthat showsA=L+OEemotionalmotivesthe forces of love,affection, guilt, fearor passion thatcompel consumersto buypartnershiptwo or morepeopleowning abusinessreferencegroupgroup thatindividualsidentifywithintegratedsupplychainChipotleuses thisform ofdistributionindirectcompetitioncompetingwithbusiness notin sameindustrytradeshowsexhibitionswherecompaniesassociated withindustry gatherinfotargetmarketdefined groupsof likelycustomers tobuy yourproductassetsitemsowned byabusinessdirectcompetitioncompetitionin a marketthat offers thesame productor servicebuyingmotivesthereasonspeoplebuymarketingconceptsatisfycustomerswhile makinga profitproductanythingoffered tomarket forsalemassmarketingdirectscompany'smarketing mixat large groupof consumerssupplychainflow ofproduct andresources ofa companyto its marketSWOTsituationanalysissegmentationdividinglarge marketinto smallerunitslifestylethe way aperson lives asreflected inmaterial goods,activities andrelationshipsstaplegoodsproducts thatare regularroutinepurchasesrawmaterialsused in theproductionof finishedgoodsGNPgrossnationalproductattribute-basedgoodproduct inwhich avariety ofdifferencesexistmarketingstrategydefines theway in whichthemarketingmix is useddiscountsreductionsin pricesmonopolyexclusivecontrol ofa productmarketingmix4 psconsumerperceptionsimages consumershave of competinggoods andservices in themarketplacepsychographicspeople'sinterestandvalueswarrantyspecificwrittenstatement ofseller'sresponsibilitycashcowgenerateslargeprofitspatronagemotivesthereasons tobuy basedon loyaltyrationalmotivesreasons tobuy basedon factsand logicseasonaldiscountsused toencouragebuyers in anoff season

Marketing Review - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. description of your company's unique qualities
    position statement
  2. descriptive characteristic of market (age, income)
    demographics
  3. the legal protection of the words or symbols for use by a company
    trademark
  4. getting products to consumer
    distribution
  5. marketing designed to satisfy market w/o harming environment
    green marketing
  6. business to business
    B2B
  7. financial statement that shows A=L+OE
    balance sheet
  8. the forces of love, affection, guilt, fear or passion that compel consumers to buy
    emotional motives
  9. two or more people owning a business
    partnership
  10. group that individuals identify with
    reference group
  11. Chipotle uses this form of distribution
    integrated supply chain
  12. competing with business not in same industry
    indirect competition
  13. exhibitions where companies associated with industry gather info
    trade shows
  14. defined groups of likely customers to buy your product
    target market
  15. items owned by a business
    assets
  16. competition in a market that offers the same product or service
    direct competition
  17. the reasons people buy
    buying motives
  18. satisfy customers while making a profit
    marketing concept
  19. anything offered to market for sale
    product
  20. directs company's marketing mix at large group of consumers
    mass marketing
  21. flow of product and resources of a company to its market
    supply chain
  22. situation analysis
    SWOT
  23. dividing large market into smaller units
    segmentation
  24. the way a person lives as reflected in material goods, activities and relationships
    lifestyle
  25. products that are regular routine purchases
    staple goods
  26. used in the production of finished goods
    raw materials
  27. gross national product
    GNP
  28. product in which a variety of differences exist
    attribute-based good
  29. defines the way in which the marketing mix is used
    marketing strategy
  30. reductions in prices
    discounts
  31. exclusive control of a product
    monopoly
  32. 4 ps
    marketing mix
  33. images consumers have of competing goods and services in the marketplace
    consumer perceptions
  34. people's interest and values
    psychographics
  35. specific written statement of seller's responsibility
    warranty
  36. generates large profits
    cash cow
  37. the reasons to buy based on loyalty
    patronage motives
  38. reasons to buy based on facts and logic
    rational motives
  39. used to encourage buyers in an off season
    seasonal discounts