Appeal tohip pocketnerveRelate topeople'sconcern fortheir financialwellbeing.CriticisetheoppositeopinionFind fault inthe point ofview of theopposingargument.PatrioticappealAppeal to theaudiencessense ofnationalpride.Catchywords andphrasesWordsthat stickin yourmind.HumourLight-heartedor amusingexpression ofa viewpoint.AlliterationThe repetitionof a sound, atthe beginningof words.Free!ForcefulphrasesUsingphrases like"I urge" or "Idemand" foremphasis.RepetitionSaying thesame word ofphrase morethan once foremphasis.RhetoricalquestionsQuestions thatdon't require ananswer. Usedto provokethoughts.Play onthe fear ofthe readerMake theaudience feelfrightened fortheirs andothers safetyand security.Play onthereader’sguiltUsed tomake thereader feelbad aboutsomething.SimileTo make acomparisonusing thewords 'like'or 'as'.ReasonandlogicPresent areasonableand logicargument.StatisticsNumbers,graphs or datathat provideconvincinginformation.Appealto familyvaluesArguments basedon the moral andethical principalstraditionally upheldwithin a family.AnalogyCompareone thing orsituation withanother.ImageryWords orphrases thatprovokepictures inpeople's minds.ShocktacticsMake theaudiencefeelsurprised orhorrified.Play onthereader’ssympathyMake theaudiencefeel sorry forsomeone orsomething.ExpertOpinionSupport a pointwith the viewsof a reliableprofessional orexpert.Appealto grouployaltyUse the desireto be a part of agroup as a wayto persuade.BlameAccusesomebodyelse ofsomething.ShortimpactsentencesShortstatementsor phrasesdesigned tostand out.Tripling3 describingwords orphrases usedto emphasisa point.Appealto self-interestSuggest thatone's owninterestsshould beput first.HyperboleBeing over-the-top orexaggeratingto get a pointacross.Appeal toa senseof justiceAppeal topeople's beliefsthat everyonedeserves fairtreatment.EmotivelanguageWords thatarouseemotions intheaudience.AnecdotesA brief personalstory to interestthe audienceand illustrate apoint.InclusivelanguageUse ofpersonalpronouns like"we", "us"and "you".Appeal totraditionandcustomPlace a highvalue onpractices frompeople's pastor heritage.Appeal tohip pocketnerveRelate topeople'sconcern fortheir financialwellbeing.CriticisetheoppositeopinionFind fault inthe point ofview of theopposingargument.PatrioticappealAppeal to theaudiencessense ofnationalpride.Catchywords andphrasesWordsthat stickin yourmind.HumourLight-heartedor amusingexpression ofa viewpoint.AlliterationThe repetitionof a sound, atthe beginningof words.Free!ForcefulphrasesUsingphrases like"I urge" or "Idemand" foremphasis.RepetitionSaying thesame word ofphrase morethan once foremphasis.RhetoricalquestionsQuestions thatdon't require ananswer. Usedto provokethoughts.Play onthe fear ofthe readerMake theaudience feelfrightened fortheirs andothers safetyand security.Play onthereader’sguiltUsed tomake thereader feelbad aboutsomething.SimileTo make acomparisonusing thewords 'like'or 'as'.ReasonandlogicPresent areasonableand logicargument.StatisticsNumbers,graphs or datathat provideconvincinginformation.Appealto familyvaluesArguments basedon the moral andethical principalstraditionally upheldwithin a family.AnalogyCompareone thing orsituation withanother.ImageryWords orphrases thatprovokepictures inpeople's minds.ShocktacticsMake theaudiencefeelsurprised orhorrified.Play onthereader’ssympathyMake theaudiencefeel sorry forsomeone orsomething.ExpertOpinionSupport a pointwith the viewsof a reliableprofessional orexpert.Appealto grouployaltyUse the desireto be a part of agroup as a wayto persuade.BlameAccusesomebodyelse ofsomething.ShortimpactsentencesShortstatementsor phrasesdesigned tostand out.Tripling3 describingwords orphrases usedto emphasisa point.Appealto self-interestSuggest thatone's owninterestsshould beput first.HyperboleBeing over-the-top orexaggeratingto get a pointacross.Appeal toa senseof justiceAppeal topeople's beliefsthat everyonedeserves fairtreatment.EmotivelanguageWords thatarouseemotions intheaudience.AnecdotesA brief personalstory to interestthe audienceand illustrate apoint.InclusivelanguageUse ofpersonalpronouns like"we", "us"and "you".Appeal totraditionandcustomPlace a highvalue onpractices frompeople's pastor heritage.

Persuasive Techniques - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Relate to people's concern for their financial wellbeing.
    Appeal to hip pocket nerve
  2. Find fault in the point of view of the opposing argument.
    Criticise the opposite opinion
  3. Appeal to the audiences sense of national pride.
    Patriotic appeal
  4. Words that stick in your mind.
    Catchy words and phrases
  5. Light-hearted or amusing expression of a viewpoint.
    Humour
  6. The repetition of a sound, at the beginning of words.
    Alliteration
  7. Free!
  8. Using phrases like "I urge" or "I demand" for emphasis.
    Forceful phrases
  9. Saying the same word of phrase more than once for emphasis.
    Repetition
  10. Questions that don't require an answer. Used to provoke thoughts.
    Rhetorical questions
  11. Make the audience feel frightened for theirs and others safety and security.
    Play on the fear of the reader
  12. Used to make the reader feel bad about something.
    Play on the reader’s guilt
  13. To make a comparison using the words 'like' or 'as'.
    Simile
  14. Present a reasonable and logic argument.
    Reason and logic
  15. Numbers, graphs or data that provide convincing information.
    Statistics
  16. Arguments based on the moral and ethical principals traditionally upheld within a family.
    Appeal to family values
  17. Compare one thing or situation with another.
    Analogy
  18. Words or phrases that provoke pictures in people's minds.
    Imagery
  19. Make the audience feel surprised or horrified.
    Shock tactics
  20. Make the audience feel sorry for someone or something.
    Play on the reader’s sympathy
  21. Support a point with the views of a reliable professional or expert.
    Expert Opinion
  22. Use the desire to be a part of a group as a way to persuade.
    Appeal to group loyalty
  23. Accuse somebody else of something.
    Blame
  24. Short statements or phrases designed to stand out.
    Short impact sentences
  25. 3 describing words or phrases used to emphasis a point.
    Tripling
  26. Suggest that one's own interests should be put first.
    Appeal to self-interest
  27. Being over-the-top or exaggerating to get a point across.
    Hyperbole
  28. Appeal to people's beliefs that everyone deserves fair treatment.
    Appeal to a sense of justice
  29. Words that arouse emotions in the audience.
    Emotive language
  30. A brief personal story to interest the audience and illustrate a point.
    Anecdotes
  31. Use of personal pronouns like "we", "us" and "you".
    Inclusive language
  32. Place a high value on practices from people's past or heritage.
    Appeal to tradition and custom