BRAND IMAGEASSOCIATIONS SURVEYSINTERPRETINGMETRICSCUSTOMERPROFILEATTITUDEBEHAVIOURALMENTALAVAILABILITYBRANDSIZEEFFECTMARKETPENETRATIONSCANNEDDATARETURN OFINVESTMENTMEMORYPURCHASEFREQUENCYPROFITMARKETSHAREDOUBLEJEOPARDYLAWSALESBRANDAWARENESSINTENTIONTO BUYPROFITMARGINSHARE OFCATEGORYREQUIREMENTSCUSTOMERVALUEMARKETINGACTIVITYMETRICSFINANCIALBRAND IMAGEASSOCIATIONS SURVEYSINTERPRETINGMETRICSCUSTOMERPROFILEATTITUDEBEHAVIOURALMENTALAVAILABILITYBRANDSIZEEFFECTMARKETPENETRATIONSCANNEDDATARETURN OFINVESTMENTMEMORYPURCHASEFREQUENCYPROFITMARKETSHAREDOUBLEJEOPARDYLAWSALESBRANDAWARENESSINTENTIONTO BUYPROFITMARGINSHARE OFCATEGORYREQUIREMENTSCUSTOMERVALUEMARKETINGACTIVITYMETRICSFINANCIAL

Presentation 4a - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. BRAND IMAGE ASSOCIATIONS
  2. SURVEYS
  3. INTERPRETING METRICS
  4. CUSTOMER PROFILE
  5. ATTITUDE
  6. BEHAVIOURAL
  7. MENTAL AVAILABILITY
  8. BRAND SIZE EFFECT
  9. MARKET PENETRATION
  10. SCANNED DATA
  11. RETURN OF INVESTMENT
  12. MEMORY
  13. PURCHASE FREQUENCY
  14. PROFIT
  15. MARKET SHARE
  16. DOUBLE JEOPARDY LAW
  17. SALES
  18. BRAND AWARENESS
  19. INTENTION TO BUY
  20. PROFIT MARGIN
  21. SHARE OF CATEGORY REQUIREMENTS
  22. CUSTOMER VALUE
  23. MARKETING ACTIVITY METRICS
  24. FINANCIAL