GranularpayloadSegmentPixelBefore scenarioNegative business outcomesLean inData problemData silosRequired capabilitiesUnified user profileIdentity ResolutionActivate dataResource-constrainedMake data actionableCustomer-first decisionsSynthesise dataDiffereDevice-modeNegativebusinessoutcomesSourceof truthOurSDKValuedriverTrap-settingCloud-modeStoragedestinationCustomer360ResolvechannelsSegmentisagnosticComplexaudienceOmni-channelcampaignsBusinesstierRequiredcapabilitiesInstrumentationof the CDPConfigAPIUnifieduserprofileCustomervalueSynthesisedataIdentityGraphRESTAPISingledatacollectionAPILeaninDatasilosDifferentiatorValue-drivendecisionsEverytouchpointVendor/buyerlock-inBrain ontop ofSegmentJourneyorchestrationEnrichcustomerprofilesIdentityResolutionActivatedataAgiletechstackHolisticviewCanvasedUICode-levelinstrumentationOut-of-the-boxintegrationsFree!Upstream/downstreamlayerHow wedo itbetterCodingknow-howDataproblemCompetitorteardownProofpointBeforescenarioCustomer-firstdecisionsMakedataactionableBlack-boxtoolResource-constrainedJoinanonymousto knownGranularpayloadSegmentPixelBefore scenarioNegative business outcomesLean inData problemData silosRequired capabilitiesUnified user profileIdentity ResolutionActivate dataResource-constrainedMake data actionableCustomer-first decisionsSynthesise dataDiffereDevice-modeNegativebusinessoutcomesSourceof truthOurSDKValuedriverTrap-settingCloud-modeStoragedestinationCustomer360ResolvechannelsSegmentisagnosticComplexaudienceOmni-channelcampaignsBusinesstierRequiredcapabilitiesInstrumentationof the CDPConfigAPIUnifieduserprofileCustomervalueSynthesisedataIdentityGraphRESTAPISingledatacollectionAPILeaninDatasilosDifferentiatorValue-drivendecisionsEverytouchpointVendor/buyerlock-inBrain ontop ofSegmentJourneyorchestrationEnrichcustomerprofilesIdentityResolutionActivatedataAgiletechstackHolisticviewCanvasedUICode-levelinstrumentationOut-of-the-boxintegrationsFree!Upstream/downstreamlayerHow wedo itbetterCodingknow-howDataproblemCompetitorteardownProofpointBeforescenarioCustomer-firstdecisionsMakedataactionableBlack-boxtoolResource-constrainedJoinanonymousto known

Buzzword Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Granular payload
  2. Segment Pixel
  3. Before scenario Negative business outcomes Lean in Data problem Data silos Required capabilities Unified user profile Identity Resolution Activate data Resource-constrained Make data actionable Customer-first decisions Synthesise data Differe
  4. Device-mode
  5. Negative business outcomes
  6. Source of truth
  7. Our SDK
  8. Value driver
  9. Trap-setting
  10. Cloud-mode
  11. Storage destination
  12. Customer 360
  13. Resolve channels
  14. Segment is agnostic
  15. Complex audience
  16. Omni-channel campaigns
  17. Business tier
  18. Required capabilities
  19. Instrumentation of the CDP
  20. Config API
  21. Unified user profile
  22. Customer value
  23. Synthesise data
  24. Identity Graph
  25. REST API
  26. Single data collection API
  27. Lean in
  28. Data silos
  29. Differentiator
  30. Value-driven decisions
  31. Every touchpoint
  32. Vendor/buyer lock-in
  33. Brain on top of Segment
  34. Journey orchestration
  35. Enrich customer profiles
  36. Identity Resolution
  37. Activate data
  38. Agile tech stack
  39. Holistic view
  40. Canvased UI
  41. Code-level instrumentation
  42. Out-of-the-box integrations
  43. Free!
  44. Upstream/downstream layer
  45. How we do it better
  46. Coding know-how
  47. Data problem
  48. Competitor teardown
  49. Proof point
  50. Before scenario
  51. Customer-first decisions
  52. Make data actionable
  53. Black-box tool
  54. Resource-constrained
  55. Join anonymous to known