SingledatacollectionAPIDifferentiatorHow wedo itbetterIdentityResolutionOut-of-the-boxintegrationsLeaninStoragedestinationCompetitorteardownGranularpayloadDevice-modeSegmentisagnosticCustomer-firstdecisionsJoinanonymousto knownDataproblemHolisticviewComplexaudienceCanvasedUIEnrichcustomerprofilesSegmentPixelRequiredcapabilitiesVendor/buyerlock-inRESTAPIValue-drivendecisionsSynthesisedataCustomer360ActivatedataResolvechannelsBusinesstierResource-constrainedBeforescenarioIdentityGraphSourceof truthUnifieduserprofileCloud-modeCustomervalueDatasilosProofpointBlack-boxtoolOurSDKMakedataactionableAgiletechstackInstrumentationof the CDPOmni-channelcampaignsCodingknow-howEverytouchpointBrain ontop ofSegmentJourneyorchestrationUpstream/downstreamlayerTrap-settingFree!Code-levelinstrumentationNegativebusinessoutcomesValuedriverConfigAPISingledatacollectionAPIDifferentiatorHow wedo itbetterIdentityResolutionOut-of-the-boxintegrationsLeaninStoragedestinationCompetitorteardownGranularpayloadDevice-modeSegmentisagnosticCustomer-firstdecisionsJoinanonymousto knownDataproblemHolisticviewComplexaudienceCanvasedUIEnrichcustomerprofilesSegmentPixelRequiredcapabilitiesVendor/buyerlock-inRESTAPIValue-drivendecisionsSynthesisedataCustomer360ActivatedataResolvechannelsBusinesstierResource-constrainedBeforescenarioIdentityGraphSourceof truthUnifieduserprofileCloud-modeCustomervalueDatasilosProofpointBlack-boxtoolOurSDKMakedataactionableAgiletechstackInstrumentationof the CDPOmni-channelcampaignsCodingknow-howEverytouchpointBrain ontop ofSegmentJourneyorchestrationUpstream/downstreamlayerTrap-settingFree!Code-levelinstrumentationNegativebusinessoutcomesValuedriverConfigAPI

Buzzword Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Single data collection API
  2. Differentiator
  3. How we do it better
  4. Identity Resolution
  5. Out-of-the-box integrations
  6. Lean in
  7. Storage destination
  8. Competitor teardown
  9. Granular payload
  10. Device-mode
  11. Segment is agnostic
  12. Customer-first decisions
  13. Join anonymous to known
  14. Data problem
  15. Holistic view
  16. Complex audience
  17. Canvased UI
  18. Enrich customer profiles
  19. Segment Pixel
  20. Required capabilities
  21. Vendor/buyer lock-in
  22. REST API
  23. Value-driven decisions
  24. Synthesise data
  25. Customer 360
  26. Activate data
  27. Resolve channels
  28. Business tier
  29. Resource-constrained
  30. Before scenario
  31. Identity Graph
  32. Source of truth
  33. Unified user profile
  34. Cloud-mode
  35. Customer value
  36. Data silos
  37. Proof point
  38. Black-box tool
  39. Our SDK
  40. Make data actionable
  41. Agile tech stack
  42. Instrumentation of the CDP
  43. Omni-channel campaigns
  44. Coding know-how
  45. Every touchpoint
  46. Brain on top of Segment
  47. Journey orchestration
  48. Upstream/downstream layer
  49. Trap-setting
  50. Free!
  51. Code-level instrumentation
  52. Negative business outcomes
  53. Value driver
  54. Config API