We shouldbranch outto offer XYZfeatureWe don'tneed testing,we can do afocus groupUsersunderstandwhat thatword/phrasemeansAccessibility?We don’thave anydisabledusersUX is justa box tobe tickedYou can’tgive userstoo muchchoiceIf it ain’tbroke,don't fix itYou can’tprototypeinteractivitywith paperUsersdon'tscrollWhitespace iswastedspaceYou have totest with realusers,otherwise it'sworthlessUsability isjust aboutasking userswhat theylikeWe needmore socialmediaintegrationSuccesshappensovernightIcons andpop-up helpwill make itmuch moreusableIt's notready toshow tousers yetThe moreinformation,the betterWe've alreadytested, so wedon't need totest it againAccessiblesites areuglyUX is justcommonsenseBuild itand theywill comeUX iseasyWe’re doingagile so wedon't needany UXdeliverablesUX designis abouthow thingslookLet’s do it likeAmazon/Apple/GoogleWe can justadd aparagraph oftext explainingwhat to doI’ve metusers and Iknow whatthey wantMakingwebsitesaccessible isa waste oftimePeople alwaysuse yourproduct the wayyou imaginedthey wouldHaving totest will onlyslow thingsdown.Stock photosimprove theusers’experienceFree!All ourcontentneeds to bewithin 3clicksWe haveto get itright firsttimeJust designit for theaverageuserYou don’tneed thecontent todesign awebsiteWe need tobuild the bestpossibleproductWe shouldbranch outto offer XYZfeatureWe don'tneed testing,we can do afocus groupUsersunderstandwhat thatword/phrasemeansAccessibility?We don’thave anydisabledusersUX is justa box tobe tickedYou can’tgive userstoo muchchoiceIf it ain’tbroke,don't fix itYou can’tprototypeinteractivitywith paperUsersdon'tscrollWhitespace iswastedspaceYou have totest with realusers,otherwise it'sworthlessUsability isjust aboutasking userswhat theylikeWe needmore socialmediaintegrationSuccesshappensovernightIcons andpop-up helpwill make itmuch moreusableIt's notready toshow tousers yetThe moreinformation,the betterWe've alreadytested, so wedon't need totest it againAccessiblesites areuglyUX is justcommonsenseBuild itand theywill comeUX iseasyWe’re doingagile so wedon't needany UXdeliverablesUX designis abouthow thingslookLet’s do it likeAmazon/Apple/GoogleWe can justadd aparagraph oftext explainingwhat to doI’ve metusers and Iknow whatthey wantMakingwebsitesaccessible isa waste oftimePeople alwaysuse yourproduct the wayyou imaginedthey wouldHaving totest will onlyslow thingsdown.Stock photosimprove theusers’experienceFree!All ourcontentneeds to bewithin 3clicksWe haveto get itright firsttimeJust designit for theaverageuserYou don’tneed thecontent todesign awebsiteWe need tobuild the bestpossibleproduct

UX myths - Bingo! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. We should branch out to offer XYZ feature
  2. We don't need testing, we can do a focus group
  3. Users understand what that word/phrase means
  4. Accessibility? We don’t have any disabled users
  5. UX is just a box to be ticked
  6. You can’t give users too much choice
  7. If it ain’t broke, don't fix it
  8. You can’t prototype interactivity with paper
  9. Users don't scroll
  10. White space is wasted space
  11. You have to test with real users, otherwise it's worthless
  12. Usability is just about asking users what they like
  13. We need more social media integration
  14. Success happens overnight
  15. Icons and pop-up help will make it much more usable
  16. It's not ready to show to users yet
  17. The more information, the better
  18. We've already tested, so we don't need to test it again
  19. Accessible sites are ugly
  20. UX is just common sense
  21. Build it and they will come
  22. UX is easy
  23. We’re doing agile so we don't need any UX deliverables
  24. UX design is about how things look
  25. Let’s do it like Amazon/Apple/ Google
  26. We can just add a paragraph of text explaining what to do
  27. I’ve met users and I know what they want
  28. Making websites accessible is a waste of time
  29. People always use your product the way you imagined they would
  30. Having to test will only slow things down.
  31. Stock photos improve the users’ experience
  32. Free!
  33. All our content needs to be within 3 clicks
  34. We have to get it right first time
  35. Just design it for the average user
  36. You don’t need the content to design a website
  37. We need to build the best possible product