Let’s do it likeAmazon/Apple/GoogleWe need tobuild the bestpossibleproductWe’re doingagile so wedon't needany UXdeliverablesYou have totest with realusers,otherwise it'sworthlessFree!Usersunderstandwhat thatword/phrasemeansSuccesshappensovernightMakingwebsitesaccessible isa waste oftimeAccessibility?We don’thave anydisabledusersWe shouldbranch outto offer XYZfeatureIf it ain’tbroke,don't fix itAll ourcontentneeds to bewithin 3clicksBuild itand theywill comeWe needmore socialmediaintegrationIcons andpop-up helpwill make itmuch moreusableAccessiblesites areuglyWhitespace iswastedspaceYou can’tgive userstoo muchchoiceUX is justa box tobe tickedUsersdon'tscrollJust designit for theaverageuserStock photosimprove theusers’experienceUsability isjust aboutasking userswhat theylikeI’ve metusers and Iknow whatthey wantWe don'tneed testing,we can do afocus groupPeople alwaysuse yourproduct the wayyou imaginedthey wouldWe haveto get itright firsttimeUX is justcommonsenseUX designis abouthow thingslookThe moreinformation,the betterUX iseasyYou can’tprototypeinteractivitywith paperWe've alreadytested, so wedon't need totest it againYou don’tneed thecontent todesign awebsiteWe can justadd aparagraph oftext explainingwhat to doHaving totest will onlyslow thingsdown.It's notready toshow tousers yetLet’s do it likeAmazon/Apple/GoogleWe need tobuild the bestpossibleproductWe’re doingagile so wedon't needany UXdeliverablesYou have totest with realusers,otherwise it'sworthlessFree!Usersunderstandwhat thatword/phrasemeansSuccesshappensovernightMakingwebsitesaccessible isa waste oftimeAccessibility?We don’thave anydisabledusersWe shouldbranch outto offer XYZfeatureIf it ain’tbroke,don't fix itAll ourcontentneeds to bewithin 3clicksBuild itand theywill comeWe needmore socialmediaintegrationIcons andpop-up helpwill make itmuch moreusableAccessiblesites areuglyWhitespace iswastedspaceYou can’tgive userstoo muchchoiceUX is justa box tobe tickedUsersdon'tscrollJust designit for theaverageuserStock photosimprove theusers’experienceUsability isjust aboutasking userswhat theylikeI’ve metusers and Iknow whatthey wantWe don'tneed testing,we can do afocus groupPeople alwaysuse yourproduct the wayyou imaginedthey wouldWe haveto get itright firsttimeUX is justcommonsenseUX designis abouthow thingslookThe moreinformation,the betterUX iseasyYou can’tprototypeinteractivitywith paperWe've alreadytested, so wedon't need totest it againYou don’tneed thecontent todesign awebsiteWe can justadd aparagraph oftext explainingwhat to doHaving totest will onlyslow thingsdown.It's notready toshow tousers yet

UX myths - Bingo! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Let’s do it like Amazon/Apple/ Google
  2. We need to build the best possible product
  3. We’re doing agile so we don't need any UX deliverables
  4. You have to test with real users, otherwise it's worthless
  5. Free!
  6. Users understand what that word/phrase means
  7. Success happens overnight
  8. Making websites accessible is a waste of time
  9. Accessibility? We don’t have any disabled users
  10. We should branch out to offer XYZ feature
  11. If it ain’t broke, don't fix it
  12. All our content needs to be within 3 clicks
  13. Build it and they will come
  14. We need more social media integration
  15. Icons and pop-up help will make it much more usable
  16. Accessible sites are ugly
  17. White space is wasted space
  18. You can’t give users too much choice
  19. UX is just a box to be ticked
  20. Users don't scroll
  21. Just design it for the average user
  22. Stock photos improve the users’ experience
  23. Usability is just about asking users what they like
  24. I’ve met users and I know what they want
  25. We don't need testing, we can do a focus group
  26. People always use your product the way you imagined they would
  27. We have to get it right first time
  28. UX is just common sense
  29. UX design is about how things look
  30. The more information, the better
  31. UX is easy
  32. You can’t prototype interactivity with paper
  33. We've already tested, so we don't need to test it again
  34. You don’t need the content to design a website
  35. We can just add a paragraph of text explaining what to do
  36. Having to test will only slow things down.
  37. It's not ready to show to users yet