We haveto get itright firsttimeHaving totest will onlyslow thingsdown.If it ain’tbroke,don't fix itFree!I’ve metusers and Iknow whatthey wantUsability isjust aboutasking userswhat theylikeWe don'tneed testing,we can do afocus groupYou don’tneed thecontent todesign awebsiteMakingwebsitesaccessible isa waste oftimeUX iseasyYou have totest with realusers,otherwise it'sworthlessIt's notready toshow tousers yetYou can’tgive userstoo muchchoiceWe needmore socialmediaintegrationLet’s do it likeAmazon/Apple/GoogleIcons andpop-up helpwill make itmuch moreusableStock photosimprove theusers’experienceJust designit for theaverageuserWe need tobuild the bestpossibleproductYou can’tprototypeinteractivitywith paperUX is justcommonsenseAccessibility?We don’thave anydisabledusersThe moreinformation,the betterAccessiblesites areuglyWhitespace iswastedspaceUX designis abouthow thingslookAll ourcontentneeds to bewithin 3clicksUsersunderstandwhat thatword/phrasemeansPeople alwaysuse yourproduct the wayyou imaginedthey wouldWe’re doingagile so wedon't needany UXdeliverablesWe've alreadytested, so wedon't need totest it againWe can justadd aparagraph oftext explainingwhat to doBuild itand theywill comeWe shouldbranch outto offer XYZfeatureSuccesshappensovernightUX is justa box tobe tickedUsersdon'tscrollWe haveto get itright firsttimeHaving totest will onlyslow thingsdown.If it ain’tbroke,don't fix itFree!I’ve metusers and Iknow whatthey wantUsability isjust aboutasking userswhat theylikeWe don'tneed testing,we can do afocus groupYou don’tneed thecontent todesign awebsiteMakingwebsitesaccessible isa waste oftimeUX iseasyYou have totest with realusers,otherwise it'sworthlessIt's notready toshow tousers yetYou can’tgive userstoo muchchoiceWe needmore socialmediaintegrationLet’s do it likeAmazon/Apple/GoogleIcons andpop-up helpwill make itmuch moreusableStock photosimprove theusers’experienceJust designit for theaverageuserWe need tobuild the bestpossibleproductYou can’tprototypeinteractivitywith paperUX is justcommonsenseAccessibility?We don’thave anydisabledusersThe moreinformation,the betterAccessiblesites areuglyWhitespace iswastedspaceUX designis abouthow thingslookAll ourcontentneeds to bewithin 3clicksUsersunderstandwhat thatword/phrasemeansPeople alwaysuse yourproduct the wayyou imaginedthey wouldWe’re doingagile so wedon't needany UXdeliverablesWe've alreadytested, so wedon't need totest it againWe can justadd aparagraph oftext explainingwhat to doBuild itand theywill comeWe shouldbranch outto offer XYZfeatureSuccesshappensovernightUX is justa box tobe tickedUsersdon'tscroll

UX myths - Bingo! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. We have to get it right first time
  2. Having to test will only slow things down.
  3. If it ain’t broke, don't fix it
  4. Free!
  5. I’ve met users and I know what they want
  6. Usability is just about asking users what they like
  7. We don't need testing, we can do a focus group
  8. You don’t need the content to design a website
  9. Making websites accessible is a waste of time
  10. UX is easy
  11. You have to test with real users, otherwise it's worthless
  12. It's not ready to show to users yet
  13. You can’t give users too much choice
  14. We need more social media integration
  15. Let’s do it like Amazon/Apple/ Google
  16. Icons and pop-up help will make it much more usable
  17. Stock photos improve the users’ experience
  18. Just design it for the average user
  19. We need to build the best possible product
  20. You can’t prototype interactivity with paper
  21. UX is just common sense
  22. Accessibility? We don’t have any disabled users
  23. The more information, the better
  24. Accessible sites are ugly
  25. White space is wasted space
  26. UX design is about how things look
  27. All our content needs to be within 3 clicks
  28. Users understand what that word/phrase means
  29. People always use your product the way you imagined they would
  30. We’re doing agile so we don't need any UX deliverables
  31. We've already tested, so we don't need to test it again
  32. We can just add a paragraph of text explaining what to do
  33. Build it and they will come
  34. We should branch out to offer XYZ feature
  35. Success happens overnight
  36. UX is just a box to be ticked
  37. Users don't scroll