I’ve metusers and Iknow whatthey wantWhitespace iswastedspaceUsersunderstandwhat thatword/phrasemeansYou can’tgive userstoo muchchoiceUX is justa box tobe tickedWe haveto get itright firsttimeWe can justadd aparagraph oftext explainingwhat to doThe moreinformation,the betterAccessiblesites areuglyJust designit for theaverageuserWe need tobuild the bestpossibleproductUX is justcommonsenseWe've alreadytested, so wedon't need totest it againPeople alwaysuse yourproduct the wayyou imaginedthey wouldIt's notready toshow tousers yetStock photosimprove theusers’experienceAll ourcontentneeds to bewithin 3clicksWe needmore socialmediaintegrationAccessibility?We don’thave anydisabledusersFree!Makingwebsitesaccessible isa waste oftimeYou don’tneed thecontent todesign awebsiteYou have totest with realusers,otherwise it'sworthlessSuccesshappensovernightHaving totest will onlyslow thingsdown.If it ain’tbroke,don't fix itYou can’tprototypeinteractivitywith paperUsability isjust aboutasking userswhat theylikeIcons andpop-up helpwill make itmuch moreusableWe’re doingagile so wedon't needany UXdeliverablesWe shouldbranch outto offer XYZfeatureUX designis abouthow thingslookUsersdon'tscrollBuild itand theywill comeUX iseasyLet’s do it likeAmazon/Apple/GoogleWe don'tneed testing,we can do afocus groupI’ve metusers and Iknow whatthey wantWhitespace iswastedspaceUsersunderstandwhat thatword/phrasemeansYou can’tgive userstoo muchchoiceUX is justa box tobe tickedWe haveto get itright firsttimeWe can justadd aparagraph oftext explainingwhat to doThe moreinformation,the betterAccessiblesites areuglyJust designit for theaverageuserWe need tobuild the bestpossibleproductUX is justcommonsenseWe've alreadytested, so wedon't need totest it againPeople alwaysuse yourproduct the wayyou imaginedthey wouldIt's notready toshow tousers yetStock photosimprove theusers’experienceAll ourcontentneeds to bewithin 3clicksWe needmore socialmediaintegrationAccessibility?We don’thave anydisabledusersFree!Makingwebsitesaccessible isa waste oftimeYou don’tneed thecontent todesign awebsiteYou have totest with realusers,otherwise it'sworthlessSuccesshappensovernightHaving totest will onlyslow thingsdown.If it ain’tbroke,don't fix itYou can’tprototypeinteractivitywith paperUsability isjust aboutasking userswhat theylikeIcons andpop-up helpwill make itmuch moreusableWe’re doingagile so wedon't needany UXdeliverablesWe shouldbranch outto offer XYZfeatureUX designis abouthow thingslookUsersdon'tscrollBuild itand theywill comeUX iseasyLet’s do it likeAmazon/Apple/GoogleWe don'tneed testing,we can do afocus group

UX myths - Bingo! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. I’ve met users and I know what they want
  2. White space is wasted space
  3. Users understand what that word/phrase means
  4. You can’t give users too much choice
  5. UX is just a box to be ticked
  6. We have to get it right first time
  7. We can just add a paragraph of text explaining what to do
  8. The more information, the better
  9. Accessible sites are ugly
  10. Just design it for the average user
  11. We need to build the best possible product
  12. UX is just common sense
  13. We've already tested, so we don't need to test it again
  14. People always use your product the way you imagined they would
  15. It's not ready to show to users yet
  16. Stock photos improve the users’ experience
  17. All our content needs to be within 3 clicks
  18. We need more social media integration
  19. Accessibility? We don’t have any disabled users
  20. Free!
  21. Making websites accessible is a waste of time
  22. You don’t need the content to design a website
  23. You have to test with real users, otherwise it's worthless
  24. Success happens overnight
  25. Having to test will only slow things down.
  26. If it ain’t broke, don't fix it
  27. You can’t prototype interactivity with paper
  28. Usability is just about asking users what they like
  29. Icons and pop-up help will make it much more usable
  30. We’re doing agile so we don't need any UX deliverables
  31. We should branch out to offer XYZ feature
  32. UX design is about how things look
  33. Users don't scroll
  34. Build it and they will come
  35. UX is easy
  36. Let’s do it like Amazon/Apple/ Google
  37. We don't need testing, we can do a focus group