Appealto fearSuggests thatpeople’s safety,security orfreedom is atrisk.Rhetoricalquestiona question withno expectedanswer becauseoften the answeris obvious Appeal tocommonsensepracticaleverydayknowledge thatis accepted asobvioustherefore trueAlliterationIt is therepetition ofthe first letterin severalwords.InclusivelanguageLanguageseeking toincludeeveryone oftenusing 'us', 'we'and 'our'ExclusiveLanguagelanguage thatleaves out oralienate aparticular groupof people orthingsEmotiveLanguageWords used todeliberately createan emotionalimpact orresponse from theaudienceMetaphorA figure of speech inwhich a word orphrase is applied toan object or action towhich it is not literallyapplicable.'Something issomething else'Persuasivestrategies techniques/strategiesused to influencepeople to believe,buy, or do somethingExpertOpiniona person whois an expertin the topicthey arepresentingStatisticsandfiguresdata that is anumerical valuerecorded as apercent or ratioAppealto hippocketSuggeststhat moneyis veryimportant FactsandEvidenceInformationfrom reliablesources thatis factualAppeal tofairnessandequalitySuggests thateveryoneshould betreated equallyand fairlySimilefigure of speech thatdirectly comparestwo different things.The simile is usuallyin a phrase thatbegins with "as" or"like." Hyperbole extremeexaggerationused to make apoint foremphasis orhumour.Appealto fearSuggests thatpeople’s safety,security orfreedom is atrisk.Rhetoricalquestiona question withno expectedanswer becauseoften the answeris obvious Appeal tocommonsensepracticaleverydayknowledge thatis accepted asobvioustherefore trueAlliterationIt is therepetition ofthe first letterin severalwords.InclusivelanguageLanguageseeking toincludeeveryone oftenusing 'us', 'we'and 'our'ExclusiveLanguagelanguage thatleaves out oralienate aparticular groupof people orthingsEmotiveLanguageWords used todeliberately createan emotionalimpact orresponse from theaudienceMetaphorA figure of speech inwhich a word orphrase is applied toan object or action towhich it is not literallyapplicable.'Something issomething else'Persuasivestrategies techniques/strategiesused to influencepeople to believe,buy, or do somethingExpertOpiniona person whois an expertin the topicthey arepresentingStatisticsandfiguresdata that is anumerical valuerecorded as apercent or ratioAppealto hippocketSuggeststhat moneyis veryimportant FactsandEvidenceInformationfrom reliablesources thatis factualAppeal tofairnessandequalitySuggests thateveryoneshould betreated equallyand fairlySimilefigure of speech thatdirectly comparestwo different things.The simile is usuallyin a phrase thatbegins with "as" or"like." Hyperbole extremeexaggerationused to make apoint foremphasis orhumour.

Persuasive Strategies - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Suggests that people’s safety, security or freedom is at risk.
    Appeal to fear
  2. a question with no expected answer because often the answer is obvious
    Rhetorical question
  3. practical everyday knowledge that is accepted as obvious therefore true
    Appeal to common sense
  4. It is the repetition of the first letter in several words.
    Alliteration
  5. Language seeking to include everyone often using 'us', 'we' and 'our'
    Inclusive language
  6. language that leaves out or alienate a particular group of people or things
    Exclusive Language
  7. Words used to deliberately create an emotional impact or response from the audience
    Emotive Language
  8. A figure of speech in which a word or phrase is applied to an object or action to which it is not literally applicable. 'Something is something else'
    Metaphor
  9. techniques/strategies used to influence people to believe, buy, or do something
    Persuasive strategies
  10. a person who is an expert in the topic they are presenting
    Expert Opinion
  11. data that is a numerical value recorded as a percent or ratio
    Statistics and figures
  12. Suggests that money is very important
    Appeal to hip pocket
  13. Information from reliable sources that is factual
    Facts and Evidence
  14. Suggests that everyone should be treated equally and fairly
    Appeal to fairness and equality
  15. figure of speech that directly compares two different things. The simile is usually in a phrase that begins with "as" or "like."
    Simile
  16. extreme exaggeration used to make a point for emphasis or humour.
    Hyperbole