appealtoemotiontrying tomake thetargetaudiencefeellistingsuccinctlyprovidingmultipleargumentsrhetoricalquestiongive the illusionof askingsomething whenreally theanswer isimpliedanecdoteessentiallya story; arecount ofsomethingtonalshiftschangingtonecall toactions a request ordemand forthe reader tofurtherengageanalogya comparisonwhich createsmeaning forthe readershortsharpsentencedraw emphasisto what is beingsaid because ofthe changein rhythm thatthey createappealtofairnessthe readerreacting tosituations thatare inherentlyunjustexclusivelanguageoftensignified bythe use of‘they’ and‘them’alliterationrepetition ofinitialconsonantsat the start ofwordshyperboleuse ofexaggerationjuxtapositionthe positioningof two oppositeideas directlyagainst oneanothercontentionthe writer’spoint ofview onthe issuepunword playthatinsinuatestwo or moremeaningsinclusivelanguageused tomake thereader feellike part of agroupimageryusingmetaphor,simile and otherforms offigurativelanguagerepetitionwords/phrasessaid more thatonce in a singlesentence or eventhroughout anentire pieceappeal tothe hip-pocketf making thereader feelas if theirfinances arethreatenedexpertopinion/authoritynaturally inclinedto listen to theadvice oropinionexpressed by...adhominemattackdenigrating anopponentthroughdiscreditingtheir credibilityclicheoverused orhackneyedphrases thatoften appear incolloquialspeechgeneralisationa sweepingstatement thatwhat is true forsome is true formost or allstatisticsfactual,numericalevidenceappealtoemotiontrying tomake thetargetaudiencefeellistingsuccinctlyprovidingmultipleargumentsrhetoricalquestiongive the illusionof askingsomething whenreally theanswer isimpliedanecdoteessentiallya story; arecount ofsomethingtonalshiftschangingtonecall toactions a request ordemand forthe reader tofurtherengageanalogya comparisonwhich createsmeaning forthe readershortsharpsentencedraw emphasisto what is beingsaid because ofthe changein rhythm thatthey createappealtofairnessthe readerreacting tosituations thatare inherentlyunjustexclusivelanguageoftensignified bythe use of‘they’ and‘them’alliterationrepetition ofinitialconsonantsat the start ofwordshyperboleuse ofexaggerationjuxtapositionthe positioningof two oppositeideas directlyagainst oneanothercontentionthe writer’spoint ofview onthe issuepunword playthatinsinuatestwo or moremeaningsinclusivelanguageused tomake thereader feellike part of agroupimageryusingmetaphor,simile and otherforms offigurativelanguagerepetitionwords/phrasessaid more thatonce in a singlesentence or eventhroughout anentire pieceappeal tothe hip-pocketf making thereader feelas if theirfinances arethreatenedexpertopinion/authoritynaturally inclinedto listen to theadvice oropinionexpressed by...adhominemattackdenigrating anopponentthroughdiscreditingtheir credibilityclicheoverused orhackneyedphrases thatoften appear incolloquialspeechgeneralisationa sweepingstatement thatwhat is true forsome is true formost or allstatisticsfactual,numericalevidence

Persuasive Techniques - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. trying to make the target audience feel
    appeal to emotion
  2. succinctly providing multiple arguments
    listing
  3. give the illusion of asking something when really the answer is implied
    rhetorical question
  4. essentially a story; a recount of something
    anecdote
  5. changing tone
    tonal shifts
  6. s a request or demand for the reader to further engage
    call to action
  7. a comparison which creates meaning for the reader
    analogy
  8. draw emphasis to what is being said because of the change in rhythm that they create
    short sharp sentence
  9. the reader reacting to situations that are inherently unjust
    appeal to fairness
  10. often signified by the use of ‘they’ and ‘them’
    exclusive language
  11. repetition of initial consonants at the start of words
    alliteration
  12. use of exaggeration
    hyperbole
  13. the positioning of two opposite ideas directly against one another
    juxtaposition
  14. the writer’s point of view on the issue
    contention
  15. word play that insinuates two or more meanings
    pun
  16. used to make the reader feel like part of a group
    inclusive language
  17. using metaphor, simile and other forms of figurative language
    imagery
  18. words/phrases said more that once in a single sentence or even throughout an entire piece
    repetition
  19. f making the reader feel as if their finances are threatened
    appeal to the hip-pocket
  20. naturally inclined to listen to the advice or opinion expressed by...
    expert opinion /authority
  21. denigrating an opponent through discrediting their credibility
    ad hominem attack
  22. overused or hackneyed phrases that often appear in colloquial speech
    cliche
  23. a sweeping statement that what is true for some is true for most or all
    generalisation
  24. factual, numerical evidence
    statistics