Topic choiceis justifiedby itsprevalenceProductsvs.servicesClaims tofill a gapin theliteratureConsumerrelationshipsI am readingthis paperon the daybefore classArticleincludesmutiple tablesand/or figuresAuthorcites ownresearchArticlementionsApple"Purported" and/or "Posited"Includesextramateriale.g. webappendixPresents anew model orframework(bonus: hasdiagram)Confusionoverconcepts ordefinitions(Sustained)competitiveadvantageArticleborrowsfrom otherdisciplinesAcronymuse(bonus: howmany?)Antecedentsand/orconsequencesB2BUse ofmetaphor isexplicitlyacknowledgedManagerialperspective/implications"Value"and/or"values"ConfusionoverqualitativemethodologyEconomicsSegmentation"Quality" and/or "qualities"Topic choiceis justifiedby itsprevalenceProductsvs.servicesClaims tofill a gapin theliteratureConsumerrelationshipsI am readingthis paperon the daybefore classArticleincludesmutiple tablesand/or figuresAuthorcites ownresearchArticlementionsApple"Purported" and/or "Posited"Includesextramateriale.g. webappendixPresents anew model orframework(bonus: hasdiagram)Confusionoverconcepts ordefinitions(Sustained)competitiveadvantageArticleborrowsfrom otherdisciplinesAcronymuse(bonus: howmany?)Antecedentsand/orconsequencesB2BUse ofmetaphor isexplicitlyacknowledgedManagerialperspective/implications"Value"and/or"values"ConfusionoverqualitativemethodologyEconomicsSegmentation"Quality" and/or "qualities"

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Topic choice is justified by its prevalence
  2. Products vs. services
  3. Claims to fill a gap in the literature
  4. Consumer relationships
  5. I am reading this paper on the day before class
  6. Article includes mutiple tables and/or figures
  7. Author cites own research
  8. Article mentions Apple
  9. "Purported" and/or "Posited"
  10. Includes extra material e.g. web appendix
  11. Presents a new model or framework (bonus: has diagram)
  12. Confusion over concepts or definitions
  13. (Sustained) competitive advantage
  14. Article borrows from other disciplines
  15. Acronym use (bonus: how many?)
  16. Antecedents and/or consequences
  17. B2B
  18. Use of metaphor is explicitly acknowledged
  19. Managerial perspective/implications
  20. "Value" and/or "values"
  21. Confusion over qualitative methodology
  22. Economics
  23. Segmentation
  24. "Quality" and/or "qualities"