"Purported" and/or "Posited"I am readingthis paperon the daybefore classUse ofmetaphor isexplicitlyacknowledged"Quality" and/or "qualities"Acronymuse(bonus: howmany?)Presents anew model orframework(bonus: hasdiagram)ConsumerrelationshipsConfusionoverqualitativemethodologyIncludesextramateriale.g. webappendixArticleborrowsfrom otherdisciplines(Sustained)competitiveadvantageEconomicsTopic choiceis justifiedby itsprevalenceB2BAuthorcites ownresearchSegmentationAntecedentsand/orconsequences"Value"and/or"values"ArticlementionsAppleConfusionoverconcepts ordefinitionsProductsvs.servicesArticleincludesmutiple tablesand/or figuresManagerialperspective/implicationsClaims tofill a gapin theliterature"Purported" and/or "Posited"I am readingthis paperon the daybefore classUse ofmetaphor isexplicitlyacknowledged"Quality" and/or "qualities"Acronymuse(bonus: howmany?)Presents anew model orframework(bonus: hasdiagram)ConsumerrelationshipsConfusionoverqualitativemethodologyIncludesextramateriale.g. webappendixArticleborrowsfrom otherdisciplines(Sustained)competitiveadvantageEconomicsTopic choiceis justifiedby itsprevalenceB2BAuthorcites ownresearchSegmentationAntecedentsand/orconsequences"Value"and/or"values"ArticlementionsAppleConfusionoverconcepts ordefinitionsProductsvs.servicesArticleincludesmutiple tablesand/or figuresManagerialperspective/implicationsClaims tofill a gapin theliterature

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. "Purported" and/or "Posited"
  2. I am reading this paper on the day before class
  3. Use of metaphor is explicitly acknowledged
  4. "Quality" and/or "qualities"
  5. Acronym use (bonus: how many?)
  6. Presents a new model or framework (bonus: has diagram)
  7. Consumer relationships
  8. Confusion over qualitative methodology
  9. Includes extra material e.g. web appendix
  10. Article borrows from other disciplines
  11. (Sustained) competitive advantage
  12. Economics
  13. Topic choice is justified by its prevalence
  14. B2B
  15. Author cites own research
  16. Segmentation
  17. Antecedents and/or consequences
  18. "Value" and/or "values"
  19. Article mentions Apple
  20. Confusion over concepts or definitions
  21. Products vs. services
  22. Article includes mutiple tables and/or figures
  23. Managerial perspective/implications
  24. Claims to fill a gap in the literature