Presents anew model orframework(bonus: hasdiagram)ManagerialperspectiveorimplicationsClaims tofill a gapin theliteratureConfusionoverconcepts ordefinitionsAcronym use (bonus: howmany?)Articleincludesmutiple tablesand/or figures"Purported" and/or "Posited"Use ofmetaphor isexplicitlyacknowledgedAntecedentsand/orconsequencesB2BArticlementionsAppleProductsvs.servicesSegmentationTopic choiceis justifiedby itsprevalenceConsumerrelationships"Value" and/or "values"Articleborrowsfrom otherdisciplines"Quality" and/or "qualities"Includes extramaterial e.g. webappendixAuthorcites ownresearch(Sustained)competitiveadvantageConfusionoverqualitativemethodologyI am readingthis paperon the daybefore classEconomicsPresents anew model orframework(bonus: hasdiagram)ManagerialperspectiveorimplicationsClaims tofill a gapin theliteratureConfusionoverconcepts ordefinitionsAcronym use (bonus: howmany?)Articleincludesmutiple tablesand/or figures"Purported" and/or "Posited"Use ofmetaphor isexplicitlyacknowledgedAntecedentsand/orconsequencesB2BArticlementionsAppleProductsvs.servicesSegmentationTopic choiceis justifiedby itsprevalenceConsumerrelationships"Value" and/or "values"Articleborrowsfrom otherdisciplines"Quality" and/or "qualities"Includes extramaterial e.g. webappendixAuthorcites ownresearch(Sustained)competitiveadvantageConfusionoverqualitativemethodologyI am readingthis paperon the daybefore classEconomics

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Presents a new model or framework (bonus: has diagram)
  2. Managerial perspective or implications
  3. Claims to fill a gap in the literature
  4. Confusion over concepts or definitions
  5. Acronym use (bonus: how many?)
  6. Article includes mutiple tables and/or figures
  7. "Purported" and/or "Posited"
  8. Use of metaphor is explicitly acknowledged
  9. Antecedents and/or consequences
  10. B2B
  11. Article mentions Apple
  12. Products vs. services
  13. Segmentation
  14. Topic choice is justified by its prevalence
  15. Consumer relationships
  16. "Value" and/or "values"
  17. Article borrows from other disciplines
  18. "Quality" and/or "qualities"
  19. Includes extra material e.g. web appendix
  20. Author cites own research
  21. (Sustained) competitive advantage
  22. Confusion over qualitative methodology
  23. I am reading this paper on the day before class
  24. Economics