Antecedentsand/orconsequencesArticleborrowsfrom otherdisciplinesConsumerrelationshipsPresents anew model orframework(bonus: hasdiagram)ConfusionoverqualitativemethodologyManagerialperspectiveorimplicationsArticlementionsAppleClaims tofill a gapin theliterature"Quality" and/or "qualities"B2BAcronym use (bonus: howmany?)Use ofmetaphor isexplicitlyacknowledgedAuthorcites ownresearchArticleincludesmutiple tablesand/or figuresProductsvs.servicesIncludes extramaterial e.g. webappendix(Sustained)competitiveadvantage"Value" and/or "values"Confusionoverconcepts ordefinitionsTopic choiceis justifiedby itsprevalenceEconomicsI am readingthis paperon the daybefore class"Purported" and/or "Posited"SegmentationAntecedentsand/orconsequencesArticleborrowsfrom otherdisciplinesConsumerrelationshipsPresents anew model orframework(bonus: hasdiagram)ConfusionoverqualitativemethodologyManagerialperspectiveorimplicationsArticlementionsAppleClaims tofill a gapin theliterature"Quality" and/or "qualities"B2BAcronym use (bonus: howmany?)Use ofmetaphor isexplicitlyacknowledgedAuthorcites ownresearchArticleincludesmutiple tablesand/or figuresProductsvs.servicesIncludes extramaterial e.g. webappendix(Sustained)competitiveadvantage"Value" and/or "values"Confusionoverconcepts ordefinitionsTopic choiceis justifiedby itsprevalenceEconomicsI am readingthis paperon the daybefore class"Purported" and/or "Posited"Segmentation

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Antecedents and/or consequences
  2. Article borrows from other disciplines
  3. Consumer relationships
  4. Presents a new model or framework (bonus: has diagram)
  5. Confusion over qualitative methodology
  6. Managerial perspective or implications
  7. Article mentions Apple
  8. Claims to fill a gap in the literature
  9. "Quality" and/or "qualities"
  10. B2B
  11. Acronym use (bonus: how many?)
  12. Use of metaphor is explicitly acknowledged
  13. Author cites own research
  14. Article includes mutiple tables and/or figures
  15. Products vs. services
  16. Includes extra material e.g. web appendix
  17. (Sustained) competitive advantage
  18. "Value" and/or "values"
  19. Confusion over concepts or definitions
  20. Topic choice is justified by its prevalence
  21. Economics
  22. I am reading this paper on the day before class
  23. "Purported" and/or "Posited"
  24. Segmentation