"Quality" and/or "qualities"ManagerialperspectiveorimplicationsAcronym use (bonus: howmany?)Articleincludesmutiple tablesand/or figuresTopic choiceis justifiedby itsprevalenceB2BArticleborrowsfrom otherdisciplines"Purported" and/or "Posited"(Sustained)competitiveadvantageProductsvs.servicesI am readingthis paperon the daybefore classClaims tofill a gapin theliteratureIncludes extramaterial e.g. webappendixEconomics"Value" and/or "values"Presents anew model orframework(bonus: hasdiagram)ConsumerrelationshipsConfusionoverqualitativemethodologySegmentationUse ofmetaphor isexplicitlyacknowledgedAntecedentsand/orconsequencesArticlementionsAppleConfusionoverconcepts ordefinitionsAuthorcites ownresearch"Quality" and/or "qualities"ManagerialperspectiveorimplicationsAcronym use (bonus: howmany?)Articleincludesmutiple tablesand/or figuresTopic choiceis justifiedby itsprevalenceB2BArticleborrowsfrom otherdisciplines"Purported" and/or "Posited"(Sustained)competitiveadvantageProductsvs.servicesI am readingthis paperon the daybefore classClaims tofill a gapin theliteratureIncludes extramaterial e.g. webappendixEconomics"Value" and/or "values"Presents anew model orframework(bonus: hasdiagram)ConsumerrelationshipsConfusionoverqualitativemethodologySegmentationUse ofmetaphor isexplicitlyacknowledgedAntecedentsand/orconsequencesArticlementionsAppleConfusionoverconcepts ordefinitionsAuthorcites ownresearch

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. "Quality" and/or "qualities"
  2. Managerial perspective or implications
  3. Acronym use (bonus: how many?)
  4. Article includes mutiple tables and/or figures
  5. Topic choice is justified by its prevalence
  6. B2B
  7. Article borrows from other disciplines
  8. "Purported" and/or "Posited"
  9. (Sustained) competitive advantage
  10. Products vs. services
  11. I am reading this paper on the day before class
  12. Claims to fill a gap in the literature
  13. Includes extra material e.g. web appendix
  14. Economics
  15. "Value" and/or "values"
  16. Presents a new model or framework (bonus: has diagram)
  17. Consumer relationships
  18. Confusion over qualitative methodology
  19. Segmentation
  20. Use of metaphor is explicitly acknowledged
  21. Antecedents and/or consequences
  22. Article mentions Apple
  23. Confusion over concepts or definitions
  24. Author cites own research