MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.

1. Segmentation
2. Consumer relationships
3. Confusion over concepts or definitions
4. Article mentions Apple
5. I am reading this paper on the day before class
6. B2B
7. Acronym use (bonus: how many?)
8. Presents a new model or framework (bonus: has diagram)
9. Author cites own research
10. (Sustained) competitive advantage
11. Use of metaphor is explicitly acknowledged
12. Article borrows from other disciplines
13. "Value" and/or "values"
14. Economics
15. "Purported" and/or "Posited"
16. Confusion over qualitative methodology
17. Products vs. services
18. "Quality" and/or "qualities"
19. Includes extra material e.g. web appendix
20. Claims to fill a gap in the literature
21. Antecedents and/or consequences
22. Managerial perspective or implications
23. Topic choice is justified by its prevalence
24. Article includes mutiple tables and/or figures