Use ofmetaphor isexplicitlyacknowledgedChoice oftopic justifiedby itsprevalence(Sustained)competitiveadvantageEconomicsMentionsApple"Value" and/or "values"Antecedentsand/orconsequencesI am readingthis paperon the daybefore class"Quality" and/or "qualities"B2BConfusionoverconcepts ordefinitionsIncludes extramaterial e.g. webappendixAcronym use (bonus: howmany?)Claims tofill a gapin theliteratureMultipletablesand/orfiguresBorrowsfrom otherdisciplinesProductsvs.servicesAuthorcites ownresearchNewframework ormodel(bonus: hasdiagram)"Managerialperspective"or"implications"Marketsegmentation"Purported" and/or "Posited"ConsumerrelationshipsConfusionoverqualitativemethodologyUse ofmetaphor isexplicitlyacknowledgedChoice oftopic justifiedby itsprevalence(Sustained)competitiveadvantageEconomicsMentionsApple"Value" and/or "values"Antecedentsand/orconsequencesI am readingthis paperon the daybefore class"Quality" and/or "qualities"B2BConfusionoverconcepts ordefinitionsIncludes extramaterial e.g. webappendixAcronym use (bonus: howmany?)Claims tofill a gapin theliteratureMultipletablesand/orfiguresBorrowsfrom otherdisciplinesProductsvs.servicesAuthorcites ownresearchNewframework ormodel(bonus: hasdiagram)"Managerialperspective"or"implications"Marketsegmentation"Purported" and/or "Posited"ConsumerrelationshipsConfusionoverqualitativemethodology

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
  1. Use of metaphor is explicitly acknowledged
  2. Choice of topic justified by its prevalence
  3. (Sustained) competitive advantage
  4. Economics
  5. Mentions Apple
  6. "Value" and/or "values"
  7. Antecedents and/or consequences
  8. I am reading this paper on the day before class
  9. "Quality" and/or "qualities"
  10. B2B
  11. Confusion over concepts or definitions
  12. Includes extra material e.g. web appendix
  13. Acronym use (bonus: how many?)
  14. Claims to fill a gap in the literature
  15. Multiple tables and/or figures
  16. Borrows from other disciplines
  17. Products vs. services
  18. Author cites own research
  19. New framework or model (bonus: has diagram)
  20. "Managerial perspective" or "implications"
  21. Market segmentation
  22. "Purported" and/or "Posited"
  23. Consumer relationships
  24. Confusion over qualitative methodology