Confusionoverqualitativemethodology"Purported" and/or "Posited"Includes extramaterial e.g. webappendixUse ofmetaphor isexplicitlyacknowledgedConsumerrelationshipsMarketsegmentationMentionsAppleChoice oftopic justifiedby itsprevalence"Quality" and/or "qualities"Multipletablesand/orfiguresProductsvs.servicesConfusionoverconcepts ordefinitionsI am readingthis paperon the daybefore classEconomics(Sustained)competitiveadvantageB2BAcronym use (bonus: howmany?)Authorcites ownresearchNewframework ormodel(bonus: hasdiagram)Antecedentsand/orconsequences"Managerialperspective"or"implications"Borrowsfrom otherdisciplinesClaims tofill a gapin theliterature"Value" and/or "values"Confusionoverqualitativemethodology"Purported" and/or "Posited"Includes extramaterial e.g. webappendixUse ofmetaphor isexplicitlyacknowledgedConsumerrelationshipsMarketsegmentationMentionsAppleChoice oftopic justifiedby itsprevalence"Quality" and/or "qualities"Multipletablesand/orfiguresProductsvs.servicesConfusionoverconcepts ordefinitionsI am readingthis paperon the daybefore classEconomics(Sustained)competitiveadvantageB2BAcronym use (bonus: howmany?)Authorcites ownresearchNewframework ormodel(bonus: hasdiagram)Antecedentsand/orconsequences"Managerialperspective"or"implications"Borrowsfrom otherdisciplinesClaims tofill a gapin theliterature"Value" and/or "values"

MKT 802 Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Confusion over qualitative methodology
  2. "Purported" and/or "Posited"
  3. Includes extra material e.g. web appendix
  4. Use of metaphor is explicitly acknowledged
  5. Consumer relationships
  6. Market segmentation
  7. Mentions Apple
  8. Choice of topic justified by its prevalence
  9. "Quality" and/or "qualities"
  10. Multiple tables and/or figures
  11. Products vs. services
  12. Confusion over concepts or definitions
  13. I am reading this paper on the day before class
  14. Economics
  15. (Sustained) competitive advantage
  16. B2B
  17. Acronym use (bonus: how many?)
  18. Author cites own research
  19. New framework or model (bonus: has diagram)
  20. Antecedents and/or consequences
  21. "Managerial perspective" or "implications"
  22. Borrows from other disciplines
  23. Claims to fill a gap in the literature
  24. "Value" and/or "values"