Self-optimizationand self-surveillanceIronic sexistjoke thatyou'resupposed tofind funnyHigh visibilityof whiteness/white womenProducts topreserve femininity(femininity in needof constantpreservation)"Just addwomenand stir"inclusionHeterosexiness(feminine beautyideals +heteronormativity)Femininityasnecessarilystrong andsexyLack ofintersectionalityReinforcementof misogynisteconomicsituationsBeing agirl ishardHappyfeminismFeminismis over(the workis done)Reinforcementof misogynistinstitutions orstructuresA trend thatinvolves identifyingas a feminist(without structuralor political change)Self-caretargetingwomen(individualizedcalls to self-care)Too sexy(shamingwomen'ssexuality)Reinforcementof genderessentialismFamily first(women asthe maincaretakers)Panicover girls'sexualityReinforcementof misogynistpolitics andpoliciesMeritocracy"Lean in!"Individualizedfeminist action(instead ofcollectivemovements)FeministcommoditiesReactivepopularmisogynistdiscourseSelf-optimizationand self-surveillanceIronic sexistjoke thatyou'resupposed tofind funnyHigh visibilityof whiteness/white womenProducts topreserve femininity(femininity in needof constantpreservation)"Just addwomenand stir"inclusionHeterosexiness(feminine beautyideals +heteronormativity)Femininityasnecessarilystrong andsexyLack ofintersectionalityReinforcementof misogynisteconomicsituationsBeing agirl ishardHappyfeminismFeminismis over(the workis done)Reinforcementof misogynistinstitutions orstructuresA trend thatinvolves identifyingas a feminist(without structuralor political change)Self-caretargetingwomen(individualizedcalls to self-care)Too sexy(shamingwomen'ssexuality)Reinforcementof genderessentialismFamily first(women asthe maincaretakers)Panicover girls'sexualityReinforcementof misogynistpolitics andpoliciesMeritocracy"Lean in!"Individualizedfeminist action(instead ofcollectivemovements)FeministcommoditiesReactivepopularmisogynistdiscourse

Post/popular/neoliberal feminism & popular misogyny in everyday discourse - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Self-optimization and self-surveillance
  2. Ironic sexist joke that you're supposed to find funny
  3. High visibility of whiteness/ white women
  4. Products to preserve femininity (femininity in need of constant preservation)
  5. "Just add women and stir" inclusion
  6. Heterosexiness (feminine beauty ideals + heteronormativity)
  7. Femininity as necessarily strong and sexy
  8. Lack of intersectionality
  9. Reinforcement of misogynist economic situations
  10. Being a girl is hard
  11. Happy feminism
  12. Feminism is over (the work is done)
  13. Reinforcement of misogynist institutions or structures
  14. A trend that involves identifying as a feminist (without structural or political change)
  15. Self-care targeting women (individualized calls to self-care)
  16. Too sexy (shaming women's sexuality)
  17. Reinforcement of gender essentialism
  18. Family first (women as the main caretakers)
  19. Panic over girls' sexuality
  20. Reinforcement of misogynist politics and policies
  21. Meritocracy "Lean in!"
  22. Individualized feminist action (instead of collective movements)
  23. Feminist commodities
  24. Reactive popular misogynist discourse