Navigates theResponsibleGambling website topromote features andfunctionality ofResponsibleGambling toolsSeeks to enhancecommunicationswith the customerwherever andwhenever possibleNavigates theKB to locaterelevant andcurrentinformationSees thingsfrom thecustomer'spoint of viewPersonalises eachcontact and showsgenuine interest inthe customer’sissueOffersresolutionwhich benefitsthe customerand bet365Actively listensto and clarifiesthe issue/querywith thecustomerInvestigates issuesthoroughly in orderto make informedand accuratedecisions on anaccountGathersinformationthrough the useof effectivequestionsCommunicateswith customersvia telephone,Live Chat, emailand webmessageHas a workingknowledge ofthe licensingrequirements foreach marketReviews andcorrectlyinterpretsGaming specificbets and paytablesIntroducesthemselvesand bet365in a positivemannerUses allavailableresource tomake accuratedecisionsEffectivelycommunicates in away that matchesthe customerslevel ofunderstandingExplains thefeatures andfunctionality ofthe website andapp and uses iton a daily basisKeeps up-to-datewith changes tobet365's practicesand procedures byreferring to the KBFollows bestpracticeguidelines whencommunicatingwith customersEscalate an issuewhen they areunable to resolve itthemselves orwhere it is abovethe advisor'smonetary limitQuickly recogniseswhere an issue isbeyond the remit oftheir role andescalates to thecorrect person/departmentTakesownership ofthe issue tothe point ofresolutionExplains offersand promotionsin a way thatthe customerunderstandsSeeks to informthe customerwhen resolvingtheir queryProvides astandard ofservice thatreflects bet365'sCustomer ServiceEthosWorks with otherfront-linedepartments toresolve thecustomer's issueCommunicateswith customersconsistentlythroughoutcontacts with anenergetic andinteractive toneRecognises wherea potentialgambling issueexists andescalatesimmediatelyGives a realistictime frame forresolution of theissue and offers tocontact thecustomer whenappropriateRegularly checksthe PromotionalCalendar andGaming Hub forpromotionalinformation andcurrent issuesHas a workingknowledge ofbet365's Fraud andVerification policiesand can guide thecustomer through theverification processHas a workingknowledge of themore popularpayment methodsused by customersin their own marketsAccurately relaysthe informationpresented on theRG Summary andVerification DetailspagesNavigatesand use therelevantfunctionswithin VtoolGuides thecustomer to thewebsite ormobile app,whereappropriateHas acomprehensiveknowledge of thefacilities for self-management andself-exclusionprocessesDescribes therules for themajority ofproducts providedwithin the GamingdepartmentEnsures Playtechis reviewed whenclosing an accountthrough AccountManagerRefers to theKnowledgebasewheninvestigating thecustomer'squeryCan offer financialresolution withintheir remit (basedon the relevantproduct)Uses the websiteand app wheninforming thecustomer ofrelevant featuresand functionalityUses back officetools including butnot limited toPlaytech IMS,Poker Admin andVirtue FusionGives the internalcustomer thesame level ofservice as theexternal customerUpdates customerdetails throughAccount Managerand resolves queriesspecific to thecustomer's accountCommunicateseffectively andprofessionallywithcolleaguesCompletes ad-hoc tasks onrequest fromdepartmentalmanagers orsupervisorsIs aware of thepurpose andprocesses of otherdepartments withwhich they workAuthorsmembersnotes inAccountManagerRemainsassertive andpolite when indispute withthe customerListens and learnsfrom Team Leaders,Supervisors andManagers in order tounderstand andproperly applycompany policy andobjectives to customersituationsDocumentscomplaint noteto ensureaccuracy, clarityand concisenessDemonstrateseffective timemanagementNavigates theResponsibleGambling website topromote features andfunctionality ofResponsibleGambling toolsSeeks to enhancecommunicationswith the customerwherever andwhenever possibleNavigates theKB to locaterelevant andcurrentinformationSees thingsfrom thecustomer'spoint of viewPersonalises eachcontact and showsgenuine interest inthe customer’sissueOffersresolutionwhich benefitsthe customerand bet365Actively listensto and clarifiesthe issue/querywith thecustomerInvestigates issuesthoroughly in orderto make informedand accuratedecisions on anaccountGathersinformationthrough the useof effectivequestionsCommunicateswith customersvia telephone,Live Chat, emailand webmessageHas a workingknowledge ofthe licensingrequirements foreach marketReviews andcorrectlyinterpretsGaming specificbets and paytablesIntroducesthemselvesand bet365in a positivemannerUses allavailableresource tomake accuratedecisionsEffectivelycommunicates in away that matchesthe customerslevel ofunderstandingExplains thefeatures andfunctionality ofthe website andapp and uses iton a daily basisKeeps up-to-datewith changes tobet365's practicesand procedures byreferring to the KBFollows bestpracticeguidelines whencommunicatingwith customersEscalate an issuewhen they areunable to resolve itthemselves orwhere it is abovethe advisor'smonetary limitQuickly recogniseswhere an issue isbeyond the remit oftheir role andescalates to thecorrect person/departmentTakesownership ofthe issue tothe point ofresolutionExplains offersand promotionsin a way thatthe customerunderstandsSeeks to informthe customerwhen resolvingtheir queryProvides astandard ofservice thatreflects bet365'sCustomer ServiceEthosWorks with otherfront-linedepartments toresolve thecustomer's issueCommunicateswith customersconsistentlythroughoutcontacts with anenergetic andinteractive toneRecognises wherea potentialgambling issueexists andescalatesimmediatelyGives a realistictime frame forresolution of theissue and offers tocontact thecustomer whenappropriateRegularly checksthe PromotionalCalendar andGaming Hub forpromotionalinformation andcurrent issuesHas a workingknowledge ofbet365's Fraud andVerification policiesand can guide thecustomer through theverification processHas a workingknowledge of themore popularpayment methodsused by customersin their own marketsAccurately relaysthe informationpresented on theRG Summary andVerification DetailspagesNavigatesand use therelevantfunctionswithin VtoolGuides thecustomer to thewebsite ormobile app,whereappropriateHas acomprehensiveknowledge of thefacilities for self-management andself-exclusionprocessesDescribes therules for themajority ofproducts providedwithin the GamingdepartmentEnsures Playtechis reviewed whenclosing an accountthrough AccountManagerRefers to theKnowledgebasewheninvestigating thecustomer'squeryCan offer financialresolution withintheir remit (basedon the relevantproduct)Uses the websiteand app wheninforming thecustomer ofrelevant featuresand functionalityUses back officetools including butnot limited toPlaytech IMS,Poker Admin andVirtue FusionGives the internalcustomer thesame level ofservice as theexternal customerUpdates customerdetails throughAccount Managerand resolves queriesspecific to thecustomer's accountCommunicateseffectively andprofessionallywithcolleaguesCompletes ad-hoc tasks onrequest fromdepartmentalmanagers orsupervisorsIs aware of thepurpose andprocesses of otherdepartments withwhich they workAuthorsmembersnotes inAccountManagerRemainsassertive andpolite when indispute withthe customerListens and learnsfrom Team Leaders,Supervisors andManagers in order tounderstand andproperly applycompany policy andobjectives to customersituationsDocumentscomplaint noteto ensureaccuracy, clarityand concisenessDemonstrateseffective timemanagement

Ethos - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Navigates the Responsible Gambling website to promote features and functionality of Responsible Gambling tools
  2. Seeks to enhance communications with the customer wherever and whenever possible
  3. Navigates the KB to locate relevant and current information
  4. Sees things from the customer's point of view
  5. Personalises each contact and shows genuine interest in the customer’s issue
  6. Offers resolution which benefits the customer and bet365
  7. Actively listens to and clarifies the issue/query with the customer
  8. Investigates issues thoroughly in order to make informed and accurate decisions on an account
  9. Gathers information through the use of effective questions
  10. Communicates with customers via telephone, Live Chat, email and web message
  11. Has a working knowledge of the licensing requirements for each market
  12. Reviews and correctly interprets Gaming specific bets and pay tables
  13. Introduces themselves and bet365 in a positive manner
  14. Uses all available resource to make accurate decisions
  15. Effectively communicates in a way that matches the customers level of understanding
  16. Explains the features and functionality of the website and app and uses it on a daily basis
  17. Keeps up-to-date with changes to bet365's practices and procedures by referring to the KB
  18. Follows best practice guidelines when communicating with customers
  19. Escalate an issue when they are unable to resolve it themselves or where it is above the advisor's monetary limit
  20. Quickly recognises where an issue is beyond the remit of their role and escalates to the correct person/ department
  21. Takes ownership of the issue to the point of resolution
  22. Explains offers and promotions in a way that the customer understands
  23. Seeks to inform the customer when resolving their query
  24. Provides a standard of service that reflects bet365's Customer Service Ethos
  25. Works with other front-line departments to resolve the customer's issue
  26. Communicates with customers consistently throughout contacts with an energetic and interactive tone
  27. Recognises where a potential gambling issue exists and escalates immediately
  28. Gives a realistic time frame for resolution of the issue and offers to contact the customer when appropriate
  29. Regularly checks the Promotional Calendar and Gaming Hub for promotional information and current issues
  30. Has a working knowledge of bet365's Fraud and Verification policies and can guide the customer through the verification process
  31. Has a working knowledge of the more popular payment methods used by customers in their own markets
  32. Accurately relays the information presented on the RG Summary and Verification Details pages
  33. Navigates and use the relevant functions within Vtool
  34. Guides the customer to the website or mobile app, where appropriate
  35. Has a comprehensive knowledge of the facilities for self-management and self-exclusion processes
  36. Describes the rules for the majority of products provided within the Gaming department
  37. Ensures Playtech is reviewed when closing an account through Account Manager
  38. Refers to the Knowledgebase when investigating the customer's query
  39. Can offer financial resolution within their remit (based on the relevant product)
  40. Uses the website and app when informing the customer of relevant features and functionality
  41. Uses back office tools including but not limited to Playtech IMS, Poker Admin and Virtue Fusion
  42. Gives the internal customer the same level of service as the external customer
  43. Updates customer details through Account Manager and resolves queries specific to the customer's account
  44. Communicates effectively and professionally with colleagues
  45. Completes ad-hoc tasks on request from departmental managers or supervisors
  46. Is aware of the purpose and processes of other departments with which they work
  47. Authors members notes in Account Manager
  48. Remains assertive and polite when in dispute with the customer
  49. Listens and learns from Team Leaders, Supervisors and Managers in order to understand and properly apply company policy and objectives to customer situations
  50. Documents complaint note to ensure accuracy, clarity and conciseness
  51. Demonstrates effective time management