Completes ad-hoc tasks onrequest fromdepartmentalmanagers orsupervisorsExplains offersand promotionsin a way thatthe customerunderstandsTakesownership ofthe issue tothe point ofresolutionNavigates theKB to locaterelevant andcurrentinformationNavigates theResponsibleGambling website topromote features andfunctionality ofResponsibleGambling toolsGives a realistictime frame forresolution of theissue and offers tocontact thecustomer whenappropriateEffectivelycommunicates in away that matchesthe customerslevel ofunderstandingExplains thefeatures andfunctionality ofthe website andapp and uses iton a daily basisQuickly recogniseswhere an issue isbeyond the remit oftheir role andescalates to thecorrect person/departmentCommunicateswith customersconsistentlythroughoutcontacts with anenergetic andinteractive toneNavigatesand use therelevantfunctionswithin VtoolCommunicateseffectively andprofessionallywithcolleaguesInvestigates issuesthoroughly in orderto make informedand accuratedecisions on anaccountAccurately relaysthe informationpresented on theRG Summary andVerification DetailspagesHas a workingknowledge of themore popularpayment methodsused by customersin their own marketsUses allavailableresource tomake accuratedecisionsPersonalises eachcontact and showsgenuine interest inthe customer’sissueCan offer financialresolution withintheir remit (basedon the relevantproduct)Has a workingknowledge ofbet365's Fraud andVerification policiesand can guide thecustomer through theverification processOffersresolutionwhich benefitsthe customerand bet365Escalate an issuewhen they areunable to resolve itthemselves orwhere it is abovethe advisor'smonetary limitAuthorsmembersnotes inAccountManagerFollows bestpracticeguidelines whencommunicatingwith customersIntroducesthemselvesand bet365in a positivemannerProvides astandard ofservice thatreflects bet365'sCustomer ServiceEthosReviews andcorrectlyinterpretsGaming specificbets and paytablesGives the internalcustomer thesame level ofservice as theexternal customerDescribes therules for themajority ofproducts providedwithin the GamingdepartmentUses back officetools including butnot limited toPlaytech IMS,Poker Admin andVirtue FusionGuides thecustomer to thewebsite ormobile app,whereappropriateUpdates customerdetails throughAccount Managerand resolves queriesspecific to thecustomer's accountKeeps up-to-datewith changes tobet365's practicesand procedures byreferring to the KBSeeks to enhancecommunicationswith the customerwherever andwhenever possibleHas acomprehensiveknowledge of thefacilities for self-management andself-exclusionprocessesListens and learnsfrom Team Leaders,Supervisors andManagers in order tounderstand andproperly applycompany policy andobjectives to customersituationsDemonstrateseffective timemanagementCommunicateswith customersvia telephone,Live Chat, emailand webmessageRegularly checksthe PromotionalCalendar andGaming Hub forpromotionalinformation andcurrent issuesHas a workingknowledge ofthe licensingrequirements foreach marketActively listensto and clarifiesthe issue/querywith thecustomerRecognises wherea potentialgambling issueexists andescalatesimmediatelyDocumentscomplaint noteto ensureaccuracy, clarityand concisenessEnsures Playtechis reviewed whenclosing an accountthrough AccountManagerGathersinformationthrough the useof effectivequestionsWorks with otherfront-linedepartments toresolve thecustomer's issueRefers to theKnowledgebasewheninvestigating thecustomer'squerySeeks to informthe customerwhen resolvingtheir queryUses the websiteand app wheninforming thecustomer ofrelevant featuresand functionalityIs aware of thepurpose andprocesses of otherdepartments withwhich they workRemainsassertive andpolite when indispute withthe customerSees thingsfrom thecustomer'spoint of viewCompletes ad-hoc tasks onrequest fromdepartmentalmanagers orsupervisorsExplains offersand promotionsin a way thatthe customerunderstandsTakesownership ofthe issue tothe point ofresolutionNavigates theKB to locaterelevant andcurrentinformationNavigates theResponsibleGambling website topromote features andfunctionality ofResponsibleGambling toolsGives a realistictime frame forresolution of theissue and offers tocontact thecustomer whenappropriateEffectivelycommunicates in away that matchesthe customerslevel ofunderstandingExplains thefeatures andfunctionality ofthe website andapp and uses iton a daily basisQuickly recogniseswhere an issue isbeyond the remit oftheir role andescalates to thecorrect person/departmentCommunicateswith customersconsistentlythroughoutcontacts with anenergetic andinteractive toneNavigatesand use therelevantfunctionswithin VtoolCommunicateseffectively andprofessionallywithcolleaguesInvestigates issuesthoroughly in orderto make informedand accuratedecisions on anaccountAccurately relaysthe informationpresented on theRG Summary andVerification DetailspagesHas a workingknowledge of themore popularpayment methodsused by customersin their own marketsUses allavailableresource tomake accuratedecisionsPersonalises eachcontact and showsgenuine interest inthe customer’sissueCan offer financialresolution withintheir remit (basedon the relevantproduct)Has a workingknowledge ofbet365's Fraud andVerification policiesand can guide thecustomer through theverification processOffersresolutionwhich benefitsthe customerand bet365Escalate an issuewhen they areunable to resolve itthemselves orwhere it is abovethe advisor'smonetary limitAuthorsmembersnotes inAccountManagerFollows bestpracticeguidelines whencommunicatingwith customersIntroducesthemselvesand bet365in a positivemannerProvides astandard ofservice thatreflects bet365'sCustomer ServiceEthosReviews andcorrectlyinterpretsGaming specificbets and paytablesGives the internalcustomer thesame level ofservice as theexternal customerDescribes therules for themajority ofproducts providedwithin the GamingdepartmentUses back officetools including butnot limited toPlaytech IMS,Poker Admin andVirtue FusionGuides thecustomer to thewebsite ormobile app,whereappropriateUpdates customerdetails throughAccount Managerand resolves queriesspecific to thecustomer's accountKeeps up-to-datewith changes tobet365's practicesand procedures byreferring to the KBSeeks to enhancecommunicationswith the customerwherever andwhenever possibleHas acomprehensiveknowledge of thefacilities for self-management andself-exclusionprocessesListens and learnsfrom Team Leaders,Supervisors andManagers in order tounderstand andproperly applycompany policy andobjectives to customersituationsDemonstrateseffective timemanagementCommunicateswith customersvia telephone,Live Chat, emailand webmessageRegularly checksthe PromotionalCalendar andGaming Hub forpromotionalinformation andcurrent issuesHas a workingknowledge ofthe licensingrequirements foreach marketActively listensto and clarifiesthe issue/querywith thecustomerRecognises wherea potentialgambling issueexists andescalatesimmediatelyDocumentscomplaint noteto ensureaccuracy, clarityand concisenessEnsures Playtechis reviewed whenclosing an accountthrough AccountManagerGathersinformationthrough the useof effectivequestionsWorks with otherfront-linedepartments toresolve thecustomer's issueRefers to theKnowledgebasewheninvestigating thecustomer'squerySeeks to informthe customerwhen resolvingtheir queryUses the websiteand app wheninforming thecustomer ofrelevant featuresand functionalityIs aware of thepurpose andprocesses of otherdepartments withwhich they workRemainsassertive andpolite when indispute withthe customerSees thingsfrom thecustomer'spoint of view

Ethos - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Completes ad-hoc tasks on request from departmental managers or supervisors
  2. Explains offers and promotions in a way that the customer understands
  3. Takes ownership of the issue to the point of resolution
  4. Navigates the KB to locate relevant and current information
  5. Navigates the Responsible Gambling website to promote features and functionality of Responsible Gambling tools
  6. Gives a realistic time frame for resolution of the issue and offers to contact the customer when appropriate
  7. Effectively communicates in a way that matches the customers level of understanding
  8. Explains the features and functionality of the website and app and uses it on a daily basis
  9. Quickly recognises where an issue is beyond the remit of their role and escalates to the correct person/ department
  10. Communicates with customers consistently throughout contacts with an energetic and interactive tone
  11. Navigates and use the relevant functions within Vtool
  12. Communicates effectively and professionally with colleagues
  13. Investigates issues thoroughly in order to make informed and accurate decisions on an account
  14. Accurately relays the information presented on the RG Summary and Verification Details pages
  15. Has a working knowledge of the more popular payment methods used by customers in their own markets
  16. Uses all available resource to make accurate decisions
  17. Personalises each contact and shows genuine interest in the customer’s issue
  18. Can offer financial resolution within their remit (based on the relevant product)
  19. Has a working knowledge of bet365's Fraud and Verification policies and can guide the customer through the verification process
  20. Offers resolution which benefits the customer and bet365
  21. Escalate an issue when they are unable to resolve it themselves or where it is above the advisor's monetary limit
  22. Authors members notes in Account Manager
  23. Follows best practice guidelines when communicating with customers
  24. Introduces themselves and bet365 in a positive manner
  25. Provides a standard of service that reflects bet365's Customer Service Ethos
  26. Reviews and correctly interprets Gaming specific bets and pay tables
  27. Gives the internal customer the same level of service as the external customer
  28. Describes the rules for the majority of products provided within the Gaming department
  29. Uses back office tools including but not limited to Playtech IMS, Poker Admin and Virtue Fusion
  30. Guides the customer to the website or mobile app, where appropriate
  31. Updates customer details through Account Manager and resolves queries specific to the customer's account
  32. Keeps up-to-date with changes to bet365's practices and procedures by referring to the KB
  33. Seeks to enhance communications with the customer wherever and whenever possible
  34. Has a comprehensive knowledge of the facilities for self-management and self-exclusion processes
  35. Listens and learns from Team Leaders, Supervisors and Managers in order to understand and properly apply company policy and objectives to customer situations
  36. Demonstrates effective time management
  37. Communicates with customers via telephone, Live Chat, email and web message
  38. Regularly checks the Promotional Calendar and Gaming Hub for promotional information and current issues
  39. Has a working knowledge of the licensing requirements for each market
  40. Actively listens to and clarifies the issue/query with the customer
  41. Recognises where a potential gambling issue exists and escalates immediately
  42. Documents complaint note to ensure accuracy, clarity and conciseness
  43. Ensures Playtech is reviewed when closing an account through Account Manager
  44. Gathers information through the use of effective questions
  45. Works with other front-line departments to resolve the customer's issue
  46. Refers to the Knowledgebase when investigating the customer's query
  47. Seeks to inform the customer when resolving their query
  48. Uses the website and app when informing the customer of relevant features and functionality
  49. Is aware of the purpose and processes of other departments with which they work
  50. Remains assertive and polite when in dispute with the customer
  51. Sees things from the customer's point of view