ExternalInformationDecisionMakingExperimentsRandomSampleDiscretionaryPurchasesFocusGroupSecondaryDataWallStreetJournalMKISSurveyinputOpen-endedQuestionsAnalysisObservationSampleTestMarketPopulationMarketingResearchSimulationsOutputPrimaryDataClose-endedQuestionsstorageInternalInformationExternalInformationDecisionMakingExperimentsRandomSampleDiscretionaryPurchasesFocusGroupSecondaryDataWallStreetJournalMKISSurveyinputOpen-endedQuestionsAnalysisObservationSampleTestMarketPopulationMarketingResearchSimulationsOutputPrimaryDataClose-endedQuestionsstorageInternalInformation

Market Research Unit 4 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. External Information
  2. Decision Making
  3. Experiments
  4. Random Sample
  5. Discretionary Purchases
  6. Focus Group
  7. Secondary Data
  8. Wall Street Journal
  9. MKIS
  10. Survey
  11. input
  12. Open-ended Questions
  13. Analysis
  14. Observation
  15. Sample
  16. Test Market
  17. Population
  18. Marketing Research
  19. Simulations
  20. Output
  21. Primary Data
  22. Close-ended Questions
  23. storage
  24. Internal Information