The ease ofobtaining thetools neededto publishcontent.viralOne-waycommunicationmethods in which thepublisher createscontent and sendsthat content to theend-user via themedia source.traditionalmediaThe number oftimes within acertain period thata particularcontent item ispublished in themedia.socialmediaaccessibilityfrequencyIndicates howlong contentexists or canbe accessed.The potentialaudience for a pieceof content; the totalnumber of yourfollowers plus thenumber of followersfor each person whoshares the content.impressionuser-generatedcontentpermanenceimmediacyThe process of aparticular contentitem becomingwidely popular bymultiple peoplesharing it.The numberof times apiece ofcontent isdisplayed.exposurereachdistributionOnline services,sites, or apps thatallow us to interactand use two-waycommunicationbetween thepublisher and theusers.Content that iscreated by theusers of anonline systemor service.The number ofplaces aparticularcontent item ismade available.The actual numberof unique peoplewho access aparticular contentitem, such as anadvertisement.Indicateshow fastcontent iscreated anddistributed.The ease ofobtaining thetools neededto publishcontent.viralOne-waycommunicationmethods in which thepublisher createscontent and sendsthat content to theend-user via themedia source.traditionalmediaThe number oftimes within acertain period thata particularcontent item ispublished in themedia.socialmediaaccessibilityfrequencyIndicates howlong contentexists or canbe accessed.The potentialaudience for a pieceof content; the totalnumber of yourfollowers plus thenumber of followersfor each person whoshares the content.impressionuser-generatedcontentpermanenceimmediacyThe process of aparticular contentitem becomingwidely popular bymultiple peoplesharing it.The numberof times apiece ofcontent isdisplayed.exposurereachdistributionOnline services,sites, or apps thatallow us to interactand use two-waycommunicationbetween thepublisher and theusers.Content that iscreated by theusers of anonline systemor service.The number ofplaces aparticularcontent item ismade available.The actual numberof unique peoplewho access aparticular contentitem, such as anadvertisement.Indicateshow fastcontent iscreated anddistributed.

CIW Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. The ease of obtaining the tools needed to publish content.
  2. viral
  3. One-way communication methods in which the publisher creates content and sends that content to the end-user via the media source.
  4. traditional media
  5. The number of times within a certain period that a particular content item is published in the media.
  6. social media
  7. accessibility
  8. frequency
  9. Indicates how long content exists or can be accessed.
  10. The potential audience for a piece of content; the total number of your followers plus the number of followers for each person who shares the content.
  11. impression
  12. user-generated content
  13. permanence
  14. immediacy
  15. The process of a particular content item becoming widely popular by multiple people sharing it.
  16. The number of times a piece of content is displayed.
  17. exposure
  18. reach
  19. distribution
  20. Online services, sites, or apps that allow us to interact and use two-way communication between the publisher and the users.
  21. Content that is created by the users of an online system or service.
  22. The number of places a particular content item is made available.
  23. The actual number of unique people who access a particular content item, such as an advertisement.
  24. Indicates how fast content is created and distributed.