Quantitativeresearchfrom asecondarysourceProduct inthe declinephase ofthe PLCStakeholderconflictBranddevelopmentactivityAbovethe linepromotionAnextensionstrategyProduct intheintroductionphaseMissionstatement-not oncompanywebsiteMarketpenetrationMarketdevelopmentInterestingdistributionchannelQualitativeresearchfrom asecondarysourceExampleofinorganicgrowthDog of acompany(BCG)Cash cowof abusiness(BCG)A localbrand youare loyaltoBelow thelinepromotionPositiveeffect of anMNC onhost countryMarketorientatedbusinessLocalbusiness'way todifferentiateProductdevelopmentProductorientedbusinessAcademicjournalyou areusingMediaarticle abouta marketingconceptLocalbusinessin nichemarketCreativesocialmedia adNegativeeffect of anMNC onhost countryExampleof organicgrowthLossleader atlocal storeQuantitativeresearchfrom asecondarysourceProduct inthe declinephase ofthe PLCStakeholderconflictBranddevelopmentactivityAbovethe linepromotionAnextensionstrategyProduct intheintroductionphaseMissionstatement-not oncompanywebsiteMarketpenetrationMarketdevelopmentInterestingdistributionchannelQualitativeresearchfrom asecondarysourceExampleofinorganicgrowthDog of acompany(BCG)Cash cowof abusiness(BCG)A localbrand youare loyaltoBelow thelinepromotionPositiveeffect of anMNC onhost countryMarketorientatedbusinessLocalbusiness'way todifferentiateProductdevelopmentProductorientedbusinessAcademicjournalyou areusingMediaarticle abouta marketingconceptLocalbusinessin nichemarketCreativesocialmedia adNegativeeffect of anMNC onhost countryExampleof organicgrowthLossleader atlocal store

Unit 1 and 4 Business Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Quantitative research from a secondary source
  2. Product in the decline phase of the PLC
  3. Stakeholder conflict
  4. Brand development activity
  5. Above the line promotion
  6. An extension strategy
  7. Product in the introduction phase
  8. Mission statement- not on company website
  9. Market penetration
  10. Market development
  11. Interesting distribution channel
  12. Qualitative research from a secondary source
  13. Example of inorganic growth
  14. Dog of a company (BCG)
  15. Cash cow of a business (BCG)
  16. A local brand you are loyal to
  17. Below the line promotion
  18. Positive effect of an MNC on host country
  19. Market orientated business
  20. Local business' way to differentiate
  21. Product development
  22. Product oriented business
  23. Academic journal you are using
  24. Media article about a marketing concept
  25. Local business in niche market
  26. Creative social media ad
  27. Negative effect of an MNC on host country
  28. Example of organic growth
  29. Loss leader at local store