Where wasKutlu'sstudyconducted?What were thetiming controlsapplied in theexperimentalgp of Chebat &Michon study?What was theresearchmethod used inChebat &Michon'sstudy?Kutlu predicted thatthere is a relationshipbetween store image &product type whichdetermines the type oflighting that will be themost effective. Thismethod is known as....Whoproposedemotion withor withoutcognition?Dominancepertains tothe degreeof .....Why wascitrusscentchosen?How manystores didKutlu usedin his study?In which month &year were thecontrol group &experimentalgroup in Chebat &Michon's studyconducted?What type ofscent wasused in Chebat& Michon'sstudy?How did Kutlugathered dataon customer'sperception ofthe store?Were the Ps inChebat &Michon's studyaware of theresearchobjectives?Whoadministered thequestionnaire inChebat &Michon's study?What was thespecial caretaken by themall directorduring thestudy?How many % ofsample thoughtthat the lightingcolour scheme ofa store had aneffect on the brandimage.2 key factorsKutlu's studyinvestigatesArousalrepresentsthe levelof....How manyPs did Kutluuse in hisstudy?How long wasChebat &Michon's studywereconducted for?The questionnaire inChebat & Michon'sstudy asked abouttheir _________, theshopping mall, andhow much they spentexcluding groceries.Where wasChebat &Michon'sstudyconducted?How many Pswere in Week2 of Chebat &Michon'sstudy?Pleasureisassociatedwith ....How many Pswere in Week1 of Chebat &Michon'sstudy?Where wasKutlu'sstudyconducted?What were thetiming controlsapplied in theexperimentalgp of Chebat &Michon study?What was theresearchmethod used inChebat &Michon'sstudy?Kutlu predicted thatthere is a relationshipbetween store image &product type whichdetermines the type oflighting that will be themost effective. Thismethod is known as....Whoproposedemotion withor withoutcognition?Dominancepertains tothe degreeof .....Why wascitrusscentchosen?How manystores didKutlu usedin his study?In which month &year were thecontrol group &experimentalgroup in Chebat &Michon's studyconducted?What type ofscent wasused in Chebat& Michon'sstudy?How did Kutlugathered dataon customer'sperception ofthe store?Were the Ps inChebat &Michon's studyaware of theresearchobjectives?Whoadministered thequestionnaire inChebat &Michon's study?What was thespecial caretaken by themall directorduring thestudy?How many % ofsample thoughtthat the lightingcolour scheme ofa store had aneffect on the brandimage.2 key factorsKutlu's studyinvestigatesArousalrepresentsthe levelof....How manyPs did Kutluuse in hisstudy?How long wasChebat &Michon's studywereconducted for?The questionnaire inChebat & Michon'sstudy asked abouttheir _________, theshopping mall, andhow much they spentexcluding groceries.Where wasChebat &Michon'sstudyconducted?How many Pswere in Week2 of Chebat &Michon'sstudy?Pleasureisassociatedwith ....How many Pswere in Week1 of Chebat &Michon'sstudy?

1.3 Lighting, colour and smell - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Where was Kutlu's study conducted?
  2. What were the timing controls applied in the experimental gp of Chebat & Michon study?
  3. What was the research method used in Chebat & Michon's study?
  4. Kutlu predicted that there is a relationship between store image & product type which determines the type of lighting that will be the most effective. This method is known as....
  5. Who proposed emotion with or without cognition?
  6. Dominance pertains to the degree of .....
  7. Why was citrus scent chosen?
  8. How many stores did Kutlu used in his study?
  9. In which month & year were the control group & experimental group in Chebat & Michon's study conducted?
  10. What type of scent was used in Chebat & Michon's study?
  11. How did Kutlu gathered data on customer's perception of the store?
  12. Were the Ps in Chebat & Michon's study aware of the research objectives?
  13. Who administered the questionnaire in Chebat & Michon's study?
  14. What was the special care taken by the mall director during the study?
  15. How many % of sample thought that the lighting colour scheme of a store had an effect on the brand image.
  16. 2 key factors Kutlu's study investigates
  17. Arousal represents the level of....
  18. How many Ps did Kutlu use in his study?
  19. How long was Chebat & Michon's study were conducted for?
  20. The questionnaire in Chebat & Michon's study asked about their _________, the shopping mall, and how much they spent excluding groceries.
  21. Where was Chebat & Michon's study conducted?
  22. How many Ps were in Week 2 of Chebat & Michon's study?
  23. Pleasure is associated with ....
  24. How many Ps were in Week 1 of Chebat & Michon's study?