Where wasChebat &Michon'sstudyconducted?Dominancepertains tothe degreeof .....How many Pswere in Week1 of Chebat &Michon'sstudy?Why wascitrusscentchosen?How manystores didKutlu usedin his study?The questionnaire inChebat & Michon'sstudy asked abouttheir _________, theshopping mall, andhow much they spentexcluding groceries.How many Pswere in Week2 of Chebat &Michon'sstudy?Pleasureisassociatedwith ....Arousalrepresentsthe levelof....What type ofscent wasused in Chebat& Michon'sstudy?Kutlu predicted thatthere is a relationshipbetween store image &product type whichdetermines the type oflighting that will be themost effective. Thismethod is known as....In which month &year were thecontrol group &experimentalgroup in Chebat &Michon's studyconducted?How manyPs did Kutluuse in hisstudy?How did Kutlugathered dataon customer'sperception ofthe store?2 key factorsKutlu's studyinvestigatesHow many % ofsample thoughtthat the lightingcolour scheme ofa store had aneffect on the brandimage.What were thetiming controlsapplied in theexperimentalgp of Chebat &Michon study?How long wasChebat &Michon's studywereconducted for?What was thespecial caretaken by themall directorduring thestudy?Whoproposedemotion withor withoutcognition?Were the Ps inChebat &Michon's studyaware of theresearchobjectives?Where wasKutlu'sstudyconducted?Whoadministered thequestionnaire inChebat &Michon's study?What was theresearchmethod used inChebat &Michon'sstudy?Where wasChebat &Michon'sstudyconducted?Dominancepertains tothe degreeof .....How many Pswere in Week1 of Chebat &Michon'sstudy?Why wascitrusscentchosen?How manystores didKutlu usedin his study?The questionnaire inChebat & Michon'sstudy asked abouttheir _________, theshopping mall, andhow much they spentexcluding groceries.How many Pswere in Week2 of Chebat &Michon'sstudy?Pleasureisassociatedwith ....Arousalrepresentsthe levelof....What type ofscent wasused in Chebat& Michon'sstudy?Kutlu predicted thatthere is a relationshipbetween store image &product type whichdetermines the type oflighting that will be themost effective. Thismethod is known as....In which month &year were thecontrol group &experimentalgroup in Chebat &Michon's studyconducted?How manyPs did Kutluuse in hisstudy?How did Kutlugathered dataon customer'sperception ofthe store?2 key factorsKutlu's studyinvestigatesHow many % ofsample thoughtthat the lightingcolour scheme ofa store had aneffect on the brandimage.What were thetiming controlsapplied in theexperimentalgp of Chebat &Michon study?How long wasChebat &Michon's studywereconducted for?What was thespecial caretaken by themall directorduring thestudy?Whoproposedemotion withor withoutcognition?Were the Ps inChebat &Michon's studyaware of theresearchobjectives?Where wasKutlu'sstudyconducted?Whoadministered thequestionnaire inChebat &Michon's study?What was theresearchmethod used inChebat &Michon'sstudy?

1.3 Lighting, colour and smell - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Where was Chebat & Michon's study conducted?
  2. Dominance pertains to the degree of .....
  3. How many Ps were in Week 1 of Chebat & Michon's study?
  4. Why was citrus scent chosen?
  5. How many stores did Kutlu used in his study?
  6. The questionnaire in Chebat & Michon's study asked about their _________, the shopping mall, and how much they spent excluding groceries.
  7. How many Ps were in Week 2 of Chebat & Michon's study?
  8. Pleasure is associated with ....
  9. Arousal represents the level of....
  10. What type of scent was used in Chebat & Michon's study?
  11. Kutlu predicted that there is a relationship between store image & product type which determines the type of lighting that will be the most effective. This method is known as....
  12. In which month & year were the control group & experimental group in Chebat & Michon's study conducted?
  13. How many Ps did Kutlu use in his study?
  14. How did Kutlu gathered data on customer's perception of the store?
  15. 2 key factors Kutlu's study investigates
  16. How many % of sample thought that the lighting colour scheme of a store had an effect on the brand image.
  17. What were the timing controls applied in the experimental gp of Chebat & Michon study?
  18. How long was Chebat & Michon's study were conducted for?
  19. What was the special care taken by the mall director during the study?
  20. Who proposed emotion with or without cognition?
  21. Were the Ps in Chebat & Michon's study aware of the research objectives?
  22. Where was Kutlu's study conducted?
  23. Who administered the questionnaire in Chebat & Michon's study?
  24. What was the research method used in Chebat & Michon's study?