ThreatSWOTanalysiselement:Rising costs ofproduct partsTradeSecretLicensingGrants permissionto use aconfidential pieceof informationvaluable to abusiness.Product/MarketFitAligningproductofferingswith marketneeds.ExternalOpportunitiesand threats are___ factors ofa SWOTanalysis.TrademarkUsed forbrands,logos, orslogans.SoleProprietorshipBusiness structurethat offers no legaldistinctionbetween thebusiness and theowner.StrengthSWOTanalysiselement: LowoverheadcostCopyrightLicensingGrantspermission touse literary orartistic workssuch as books,music, and film.SecondaryType of researchthat includesAcademic JournalsNewspapersU.S. CensusReportPatentLicensingGrantspermissionto produceor sell aninvention.CFOCreatesbudgets andfinancialstrategies.BusinessPlanA fully researched10-100 pagedocument used toconvey in detailyour business’plans.LeanCanvasA quick,concise tool todocument orupdate abusiness plan.WeaknessSWOTanalysiselement: Lackof expertise insome areasPrimaryType of researchthat includesobservationsInterviewsSurveysFocus Groups OpportunitySWOTanalysiselement:ImprovingeconomyInternalStrengths andweaknessesare ____factors of aSWOTanalysis.ValuePropositionWhich lean canvascomponent describeshow a business ideasolves customersproblems in a betterway than existingsolutions?ValueHypothesisExplains whya customerwould use aproduct.COOThe personresponsible foroverseeing the day-to-day administrativeand operationalfunctions of abusiness.GeographicMarketSegmentation: Thissegment describeswhere customersare located andhow they can bereached.CrowdfundingType of fundingthat raisesmoney from alarge group ofpeople.PsychographicMarketSegmentation:This segmentdescribes whatcustomers valueand how they livetheir lives.DemographicMarketSegmentation:This segmentdescribesstatisticalinformation aboutcustomers.PitchDeckA shortpresentation,typically 10-20slides, forclients orinvestors.AngelInvestorType offunding thatprovidesmentorshipand guidance.BehavioralMarketsegmentation: Thissegment is basedon their wants andneeds and howthey use theproduct.CEOReports to theboard of directorsand is the highestranking employeein the company.CCorpType ofbusinessstructure canhave unlimitedshareholders.ThreatSWOTanalysiselement:Rising costs ofproduct partsTradeSecretLicensingGrants permissionto use aconfidential pieceof informationvaluable to abusiness.Product/MarketFitAligningproductofferingswith marketneeds.ExternalOpportunitiesand threats are___ factors ofa SWOTanalysis.TrademarkUsed forbrands,logos, orslogans.SoleProprietorshipBusiness structurethat offers no legaldistinctionbetween thebusiness and theowner.StrengthSWOTanalysiselement: LowoverheadcostCopyrightLicensingGrantspermission touse literary orartistic workssuch as books,music, and film.SecondaryType of researchthat includesAcademic JournalsNewspapersU.S. CensusReportPatentLicensingGrantspermissionto produceor sell aninvention.CFOCreatesbudgets andfinancialstrategies.BusinessPlanA fully researched10-100 pagedocument used toconvey in detailyour business’plans.LeanCanvasA quick,concise tool todocument orupdate abusiness plan.WeaknessSWOTanalysiselement: Lackof expertise insome areasPrimaryType of researchthat includesobservationsInterviewsSurveysFocus Groups OpportunitySWOTanalysiselement:ImprovingeconomyInternalStrengths andweaknessesare ____factors of aSWOTanalysis.ValuePropositionWhich lean canvascomponent describeshow a business ideasolves customersproblems in a betterway than existingsolutions?ValueHypothesisExplains whya customerwould use aproduct.COOThe personresponsible foroverseeing the day-to-day administrativeand operationalfunctions of abusiness.GeographicMarketSegmentation: Thissegment describeswhere customersare located andhow they can bereached.CrowdfundingType of fundingthat raisesmoney from alarge group ofpeople.PsychographicMarketSegmentation:This segmentdescribes whatcustomers valueand how they livetheir lives.DemographicMarketSegmentation:This segmentdescribesstatisticalinformation aboutcustomers.PitchDeckA shortpresentation,typically 10-20slides, forclients orinvestors.AngelInvestorType offunding thatprovidesmentorshipand guidance.BehavioralMarketsegmentation: Thissegment is basedon their wants andneeds and howthey use theproduct.CEOReports to theboard of directorsand is the highestranking employeein the company.CCorpType ofbusinessstructure canhave unlimitedshareholders.

ESB Lesson 5 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. SWOT analysis element: Rising costs of product parts
    Threat
  2. Grants permission to use a confidential piece of information valuable to a business.
    Trade Secret Licensing
  3. Aligning product offerings with market needs.
    Product/Market Fit
  4. Opportunities and threats are ___ factors of a SWOT analysis.
    External
  5. Used for brands, logos, or slogans.
    Trademark
  6. Business structure that offers no legal distinction between the business and the owner.
    Sole Proprietorship
  7. SWOT analysis element: Low overhead cost
    Strength
  8. Grants permission to use literary or artistic works such as books, music, and film.
    Copyright Licensing
  9. Type of research that includes Academic Journals Newspapers U.S. Census Report
    Secondary
  10. Grants permission to produce or sell an invention.
    Patent Licensing
  11. Creates budgets and financial strategies.
    CFO
  12. A fully researched 10-100 page document used to convey in detail your business’ plans.
    Business Plan
  13. A quick, concise tool to document or update a business plan.
    Lean Canvas
  14. SWOT analysis element: Lack of expertise in some areas
    Weakness
  15. Type of research that includes observations Interviews Surveys Focus Groups
    Primary
  16. SWOT analysis element: Improving economy
    Opportunity
  17. Strengths and weaknesses are ____ factors of a SWOT analysis.
    Internal
  18. Which lean canvas component describes how a business idea solves customers problems in a better way than existing solutions?
    Value Proposition
  19. Explains why a customer would use a product.
    Value Hypothesis
  20. The person responsible for overseeing the day-to-day administrative and operational functions of a business.
    COO
  21. Market Segmentation: This segment describes where customers are located and how they can be reached.
    Geographic
  22. Type of funding that raises money from a large group of people.
    Crowdfunding
  23. Market Segmentation: This segment describes what customers value and how they live their lives.
    Psychographic
  24. Market Segmentation: This segment describes statistical information about customers.
    Demographic
  25. A short presentation, typically 10-20 slides, for clients or investors.
    Pitch Deck
  26. Type of funding that provides mentorship and guidance.
    Angel Investor
  27. Market segmentation: This segment is based on their wants and needs and how they use the product.
    Behavioral
  28. Reports to the board of directors and is the highest ranking employee in the company.
    CEO
  29. Type of business structure can have unlimited shareholders.
    C Corp