Idealization of"heterosexiness"(feminine beautyideals +heteronormativity)Strivingfor work-lifebalanceSelf-caretargetingwomen(individualizedcalls to self-care)Feministproducts/commoditiesCelebrityfeminismCorporatefeminismAffective/emotionaldisplays offeminismFeministself-brandingSexist jokethat you'resupposed tofind funnyToo sexy(shamingwomen'ssexuality)Use of digitaltech tospreadpopularmisogynyProducts topreservefemininity(femininity inneed of constantpreservation)Lack ofintersectionalityFamily first(women asthe maincaretakers)Beinga girl ishardHappyfeminismIndividualizedfeminist action(instead ofcollectivemovements)ReactivepopularmisogynistdiscourseSelf-optimization"Lean in!""Girl boss"(Meritocracy)Self-surveillance"Just addwomenand stir"inclusionPanicover girls'sexualityHigh visibilityof whiteness/white womenStrongand sexyfemaleleadFeminismis over(the workis done)Idealization of"heterosexiness"(feminine beautyideals +heteronormativity)Strivingfor work-lifebalanceSelf-caretargetingwomen(individualizedcalls to self-care)Feministproducts/commoditiesCelebrityfeminismCorporatefeminismAffective/emotionaldisplays offeminismFeministself-brandingSexist jokethat you'resupposed tofind funnyToo sexy(shamingwomen'ssexuality)Use of digitaltech tospreadpopularmisogynyProducts topreservefemininity(femininity inneed of constantpreservation)Lack ofintersectionalityFamily first(women asthe maincaretakers)Beinga girl ishardHappyfeminismIndividualizedfeminist action(instead ofcollectivemovements)ReactivepopularmisogynistdiscourseSelf-optimization"Lean in!""Girl boss"(Meritocracy)Self-surveillance"Just addwomenand stir"inclusionPanicover girls'sexualityHigh visibilityof whiteness/white womenStrongand sexyfemaleleadFeminismis over(the workis done)

Post/pop/neoliberal feminist BINGO - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Idealization of "heterosexiness" (feminine beauty ideals + heteronormativity)
  2. Striving for work-life balance
  3. Self-care targeting women (individualized calls to self-care)
  4. Feminist products/ commodities
  5. Celebrity feminism
  6. Corporate feminism
  7. Affective/ emotional displays of feminism
  8. Feminist self-branding
  9. Sexist joke that you're supposed to find funny
  10. Too sexy (shaming women's sexuality)
  11. Use of digital tech to spread popular misogyny
  12. Products to preserve femininity (femininity in need of constant preservation)
  13. Lack of intersectionality
  14. Family first (women as the main caretakers)
  15. Being a girl is hard
  16. Happy feminism
  17. Individualized feminist action (instead of collective movements)
  18. Reactive popular misogynist discourse
  19. Self-optimization
  20. "Lean in!" "Girl boss" (Meritocracy)
  21. Self-surveillance
  22. "Just add women and stir" inclusion
  23. Panic over girls' sexuality
  24. High visibility of whiteness/ white women
  25. Strong and sexy female lead
  26. Feminism is over (the work is done)