Feministself-brandingSelf-caretargetingwomen(individualizedcalls to self-care)Too sexy(shamingwomen'ssexuality)Strongand sexyfemaleleadReactivepopularmisogynistdiscourse"Lean in!""Girl boss"(Meritocracy)Products topreservefemininity(femininity inneed of constantpreservation)Idealization of"heterosexiness"(feminine beautyideals +heteronormativity)Panicover girls'sexualityFeminismis over(the workis done)Lack ofintersectionality"Just addwomenand stir"inclusionCorporatefeminismHigh visibilityof whiteness/white womenBeinga girl ishardAffective/emotionaldisplays offeminismHappyfeminismUse of digitaltech tospreadpopularmisogynyCelebrityfeminismSexist jokethat you'resupposed tofind funnyFeministproducts/commoditiesSelf-optimizationStrivingfor work-lifebalanceFamily first(women asthe maincaretakers)Individualizedfeminist action(instead ofcollectivemovements)Self-surveillanceFeministself-brandingSelf-caretargetingwomen(individualizedcalls to self-care)Too sexy(shamingwomen'ssexuality)Strongand sexyfemaleleadReactivepopularmisogynistdiscourse"Lean in!""Girl boss"(Meritocracy)Products topreservefemininity(femininity inneed of constantpreservation)Idealization of"heterosexiness"(feminine beautyideals +heteronormativity)Panicover girls'sexualityFeminismis over(the workis done)Lack ofintersectionality"Just addwomenand stir"inclusionCorporatefeminismHigh visibilityof whiteness/white womenBeinga girl ishardAffective/emotionaldisplays offeminismHappyfeminismUse of digitaltech tospreadpopularmisogynyCelebrityfeminismSexist jokethat you'resupposed tofind funnyFeministproducts/commoditiesSelf-optimizationStrivingfor work-lifebalanceFamily first(women asthe maincaretakers)Individualizedfeminist action(instead ofcollectivemovements)Self-surveillance

Post/pop/neoliberal feminist BINGO - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Feminist self-branding
  2. Self-care targeting women (individualized calls to self-care)
  3. Too sexy (shaming women's sexuality)
  4. Strong and sexy female lead
  5. Reactive popular misogynist discourse
  6. "Lean in!" "Girl boss" (Meritocracy)
  7. Products to preserve femininity (femininity in need of constant preservation)
  8. Idealization of "heterosexiness" (feminine beauty ideals + heteronormativity)
  9. Panic over girls' sexuality
  10. Feminism is over (the work is done)
  11. Lack of intersectionality
  12. "Just add women and stir" inclusion
  13. Corporate feminism
  14. High visibility of whiteness/ white women
  15. Being a girl is hard
  16. Affective/ emotional displays of feminism
  17. Happy feminism
  18. Use of digital tech to spread popular misogyny
  19. Celebrity feminism
  20. Sexist joke that you're supposed to find funny
  21. Feminist products/ commodities
  22. Self-optimization
  23. Striving for work-life balance
  24. Family first (women as the main caretakers)
  25. Individualized feminist action (instead of collective movements)
  26. Self-surveillance