Break Even point FC / (SP - VC) Start- up costs Resources that are purchased before a business can begin operating Payment remittance Financial document stating that an invoice has been paid. Adverse budget variance Budgeted costs = £1,200 Actual costs = £1,500 Current ratio CA / CL Growth Stage of the Product Life Cycle Psychographic segmentation Targeting a customer based on their attitudes and values Purchase order Document used to confirm an order Net cash flow Cash inflows - cash outflows Price skimming Setting a high initial price, then lowering over time Niche market Targeting a smaller segment of a larger market TV advertising Above the line promotion Gross profit Revenue - Cost of Sales = ? Age Demographic variable Fixed cost Rent is an example of this... Net profit margin Net Profit / Revenue x 100 = ? Favourable budget variance Budgeted sales = £600 Actual sales = £1,000 Pop-up advert Example of digital marketing Margin of safety The difference between your actual output and your BEP Variable cost A cost which changes in relation to output Trade shows Below the line promotion Delaying payment to suppliers A method to improve negative cashflow Price penetration Set a lower initial price, then gradually increase it. Net current assets Current assets - current liabilities Goods received note Financial document sent by the buyer once the goods have been received. Break Even point FC / (SP - VC) Start- up costs Resources that are purchased before a business can begin operating Payment remittance Financial document stating that an invoice has been paid. Adverse budget variance Budgeted costs = £1,200 Actual costs = £1,500 Current ratio CA / CL Growth Stage of the Product Life Cycle Psychographic segmentation Targeting a customer based on their attitudes and values Purchase order Document used to confirm an order Net cash flow Cash inflows - cash outflows Price skimming Setting a high initial price, then lowering over time Niche market Targeting a smaller segment of a larger market TV advertising Above the line promotion Gross profit Revenue - Cost of Sales = ? Age Demographic variable Fixed cost Rent is an example of this... Net profit margin Net Profit / Revenue x 100 = ? Favourable budget variance Budgeted sales = £600 Actual sales = £1,000 Pop-up advert Example of digital marketing Margin of safety The difference between your actual output and your BEP Variable cost A cost which changes in relation to output Trade shows Below the line promotion Delaying payment to suppliers A method to improve negative cashflow Price penetration Set a lower initial price, then gradually increase it. Net current assets Current assets - current liabilities Goods received note Financial document sent by the buyer once the goods have been received.
(Print)
FC / (SP - VC)
Resources that are purchased before a business can begin operating
Financial document stating that an invoice has been paid.
Budgeted costs = £1,200 Actual costs = £1,500
CA / CL
Stage of the Product Life Cycle
Targeting a customer based on their attitudes and values
Document used to confirm an order
Cash inflows - cash outflows
Setting a high initial price, then lowering over time
Targeting a smaller segment of a larger market
Above the line promotion
Revenue - Cost of Sales = ?
Demographic variable
Rent is an example of this...
Net Profit / Revenue x 100 = ?
Budgeted sales = £600 Actual sales = £1,000
Example of digital marketing
The difference between your actual output and your BEP
A cost which changes in relation to output
Below the line promotion
A method to improve negative cashflow
Set a lower initial price, then gradually increase it.
Current assets - current liabilities
Financial document sent by the buyer once the goods have been received.
