Tesler'sLawGoal-GradientEffectMiller'sLawParkinson'sLawLaw ofCommonRegionParetoPrincipleSerialPositionEffectOccam'sRazorLaw of UniformConnectednessPostel'sLawFitts'LawCognitiveLoadLaw ofProximityPeak-EndruleZeigarnikEffectParadoxof theActiveUserDohertyThresholdJakob'sLawSelectiveAttentionAesthetic-UsabilityEffectLaw ofPrägnanzVonRestorffEffectHick'sLawLaw ofSimilarityTesler'sLawGoal-GradientEffectMiller'sLawParkinson'sLawLaw ofCommonRegionParetoPrincipleSerialPositionEffectOccam'sRazorLaw of UniformConnectednessPostel'sLawFitts'LawCognitiveLoadLaw ofProximityPeak-EndruleZeigarnikEffectParadoxof theActiveUserDohertyThresholdJakob'sLawSelectiveAttentionAesthetic-UsabilityEffectLaw ofPrägnanzVonRestorffEffectHick'sLawLaw ofSimilarity

Laws of UX - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Tesler's Law
  2. Goal-Gradient Effect
  3. Miller's Law
  4. Parkinson's Law
  5. Law of Common Region
  6. Pareto Principle
  7. Serial Position Effect
  8. Occam's Razor
  9. Law of Uniform Connectedness
  10. Postel's Law
  11. Fitts' Law
  12. Cognitive Load
  13. Law of Proximity
  14. Peak-End rule
  15. Zeigarnik Effect
  16. Paradox of the Active User
  17. Doherty Threshold
  18. Jakob's Law
  19. Selective Attention
  20. Aesthetic-Usability Effect
  21. Law of Prägnanz
  22. Von Restorff Effect
  23. Hick's Law
  24. Law of Similarity