Law of UniformConnectednessOccam'sRazorDohertyThresholdParadoxof theActiveUserPeak-EndruleZeigarnikEffectAesthetic-UsabilityEffectLaw ofSimilaritySerialPositionEffectCognitiveLoadLaw ofPrägnanzVonRestorffEffectSelectiveAttentionLaw ofProximityFitts'LawParkinson'sLawMiller'sLawParetoPrincipleGoal-GradientEffectJakob'sLawLaw ofCommonRegionPostel'sLawTesler'sLawHick'sLawLaw of UniformConnectednessOccam'sRazorDohertyThresholdParadoxof theActiveUserPeak-EndruleZeigarnikEffectAesthetic-UsabilityEffectLaw ofSimilaritySerialPositionEffectCognitiveLoadLaw ofPrägnanzVonRestorffEffectSelectiveAttentionLaw ofProximityFitts'LawParkinson'sLawMiller'sLawParetoPrincipleGoal-GradientEffectJakob'sLawLaw ofCommonRegionPostel'sLawTesler'sLawHick'sLaw

Laws of UX - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Law of Uniform Connectedness
  2. Occam's Razor
  3. Doherty Threshold
  4. Paradox of the Active User
  5. Peak-End rule
  6. Zeigarnik Effect
  7. Aesthetic-Usability Effect
  8. Law of Similarity
  9. Serial Position Effect
  10. Cognitive Load
  11. Law of Prägnanz
  12. Von Restorff Effect
  13. Selective Attention
  14. Law of Proximity
  15. Fitts' Law
  16. Parkinson's Law
  17. Miller's Law
  18. Pareto Principle
  19. Goal-Gradient Effect
  20. Jakob's Law
  21. Law of Common Region
  22. Postel's Law
  23. Tesler's Law
  24. Hick's Law