(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.
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Marketing Control
Establish Performance Standards
Total Quality Management
Place: physical distribution issues, channel choice, distribution channels
Strategic Marketing
Benchmark
marketing approaches
Controllable
Marketing Strategy
Product: branding/ packaging
Establish Marketing Objectives
solutions focused
Marketing Concept
Develop a market strategy
Organising
Evaluate Actual Performance
Sustainable
efficacy
evaluation
Profits
Marketing Mix
Promotion #3 opinion leaders, word of mouth.
Promotion #2 sales promotion, publicity & public relations.
Customers
Implementation
SWOT
Promotion #1: advertising, personal selling & relationship marketing,
