Post- purchase evaluation B2C Need recognition Stimulus- Response Model B2B Personal factors Social factors Exchange process Variety- seeking buying behaviour Economic Man Theory Evaluation of alternatives Complex buying behaviour Information search Motivation Organizational markets Markets Dissonance- reducing buying behaviour High involvement Low involvement Habitual buying behaviour Purchase decision Psychological factors Situational factors Consumer markets Post- purchase evaluation B2C Need recognition Stimulus- Response Model B2B Personal factors Social factors Exchange process Variety- seeking buying behaviour Economic Man Theory Evaluation of alternatives Complex buying behaviour Information search Motivation Organizational markets Markets Dissonance- reducing buying behaviour High involvement Low involvement Habitual buying behaviour Purchase decision Psychological factors Situational factors Consumer markets
(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.
Post-purchase evaluation
B2C
Need recognition
Stimulus-Response Model
B2B
Personal factors
Social factors
Exchange process
Variety-seeking buying behaviour
Economic Man Theory
Evaluation of alternatives
Complex buying behaviour
Information search
Motivation
Organizational markets
Markets
Dissonance-reducing buying behaviour
High involvement
Low involvement
Habitual buying behaviour
Purchase decision
Psychological factors
Situational factors
Consumer markets