call toactionEmotionalappealAddressestheaudiencedirectlyUse ofSymbolism(e.g., theflag, theeagle) Concession(AdmittingSomething,thenRefuting It) Smiles(likeablity)Appeal toPatriotism Direct shiftfromProblemto Solution ReferencestoAmericanValues OptimisticTone Appeal toReligiousAuthority Use of aFamousQuote Use ofMetaphororAnalogy PatrioticReferences tothe Constitutionor FoundingDocuments Use ofHumor EstablishescredibilityStatisticsUse ofrepetitionReassurance/CalmingLanguage PersonalStory orAnecdote "Namedropping"VividImagery Inclusivelanguage(us/we)ContrastingOpposites(e.g., us vs.them) Addressingthe FutureGenerations HopefulVision forthe Future ExpressingGratitude orAcknowledgmentto the People Use of Triads(e.g., "Life,Liberty, andthe Pursuit ofHappiness") Use ofRhetoricalQuestions call toactionEmotionalappealAddressestheaudiencedirectlyUse ofSymbolism(e.g., theflag, theeagle) Concession(AdmittingSomething,thenRefuting It) Smiles(likeablity)Appeal toPatriotism Direct shiftfromProblemto Solution ReferencestoAmericanValues OptimisticTone Appeal toReligiousAuthority Use of aFamousQuote Use ofMetaphororAnalogy PatrioticReferences tothe Constitutionor FoundingDocuments Use ofHumor EstablishescredibilityStatisticsUse ofrepetitionReassurance/CalmingLanguage PersonalStory orAnecdote "Namedropping"VividImagery Inclusivelanguage(us/we)ContrastingOpposites(e.g., us vs.them) Addressingthe FutureGenerations HopefulVision forthe Future ExpressingGratitude orAcknowledgmentto the People Use of Triads(e.g., "Life,Liberty, andthe Pursuit ofHappiness") Use ofRhetoricalQuestions 

Ethos, Pathos, and Logos - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. call to action
  2. Emotional appeal
  3. Addresses the audience directly
  4. Use of Symbolism (e.g., the flag, the eagle)
  5. Concession (Admitting Something, then Refuting It)
  6. Smiles (likeablity)
  7. Appeal to Patriotism
  8. Direct shift from Problem to Solution
  9. References to American Values
  10. Optimistic Tone
  11. Appeal to Religious Authority
  12. Use of a Famous Quote
  13. Use of Metaphor or Analogy
  14. Patriotic References to the Constitution or Founding Documents
  15. Use of Humor
  16. Establishes credibility
  17. Statistics
  18. Use of repetition
  19. Reassurance/Calming Language
  20. Personal Story or Anecdote
  21. "Name dropping"
  22. Vivid Imagery
  23. Inclusive language (us/we)
  24. Contrasting Opposites (e.g., us vs. them)
  25. Addressing the Future Generations
  26. Hopeful Vision for the Future
  27. Expressing Gratitude or Acknowledgment to the People
  28. Use of Triads (e.g., "Life, Liberty, and the Pursuit of Happiness")
  29. Use of Rhetorical Questions