FocusGroupsConversationsCollagesFree!DepthInterviewsGroundedTheoryCaseStudyExploratoryEthnographyHermeneuticsNetnographyUnstructuredPhenomenologyConceptTestingDataCollectionModeratorFocusGroupsConversationsCollagesFree!DepthInterviewsGroundedTheoryCaseStudyExploratoryEthnographyHermeneuticsNetnographyUnstructuredPhenomenologyConceptTestingDataCollectionModerator

Qualitative Research - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Focus Groups
  2. Conversations
  3. Collages
  4. Free!
  5. Depth Interviews
  6. Grounded Theory
  7. Case Study
  8. Exploratory
  9. Ethnography
  10. Hermeneutics
  11. Netnography
  12. Unstructured
  13. Phenomenology
  14. Concept Testing
  15. Data Collection
  16. Moderator