Client insiststheir brandnew site hasa Googlepenalty.You push a fixlive, andsuddenlysomethingunrelatedbreaks.“Can we justmove thisbutton 2pixels to theleft?”“Googleis out toget us.”Someonespills coffeeon theirkeyboard…again.“Why is mywebsitebroken?”(clears cache—it’s fine)“We don’twant to payfor ads, butwe want to beat the top.”“Can werank for‘shoes’?” (fora small localbusiness)Client sends 20vaguescreenshotswith “This isbroken” and nocontext.“Mycomputer isslow.” (has75 tabsopen)“Justchecking inon this!” (forthe third timetoday)You get taggedin 5+ ClickUpcomments inunder aminute.“Can youdropeverythingand do thisASAP?”“Can we movethe deadlineup?” (withoutchangingresources)“I love it! Butcan wechangeeverything?”A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“Can youmake itpop?”Client installs12 pluginsand asks whytheir site isslow.Client uses ascreenshot ofa Word doc astheir “brandguidelines.”Clientpauses adsand askswhy leadsstopped.A bugdisappearswhen you tryto show it tosomeone.“Can we adda chatfeature?” (toa basiclanding page)“Can we havefive differentversions tochoose from?”Someoneforgets theirpasswordagain.Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Can wecopy[competitor’ssite]?”“Can wemake itpop?”(again)“I Googled usand we weren’t#1.” (incognitomode notused)“Let’s bid oncompetitornames!”(ignoreslegal risks)“Mypasswordisn’t working!”(Caps Lockwas on)“It justdoesn’t feelright. I can’texplain why.”“Let’s hopon a quickcall.” (it’snever quick)“Can youSEO myPDFs?”“Can we addmorewhitespacebut also morecontent?”“Can’t wejust useWix?”Client clicksan obviousphishingemail.Metadescription= ad copy intheir mind.“Why is myemailbroken?”(mailbox isfull)“I don’tlike it, but Idon’t knowwhy.”“I know thedeadline istoday, but canwe change theentiredirection?”Someoneshares a longvoice memoinstead oftyping.“Let’smake thelogobigger.”“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“I’mswamped,but I cansqueeze thisin.”“This willonly takefive minutes,right?”Scope creepdisguised asa “smalltweak.”“Can wespend $100and get10,000leads?”“Why isn’tmy siteranking yet?It’s been twodays.”“Can yourecover a fileI deletedthree monthsago?”Someoneforgetsthey’re not onmute during ameeting.A WordPressupdatebreakseverything.“Have youtried turningit off and onagain?”Client emailsa JPEG of alogo andasks for it asa vector.“The CEO’sspousedoesn’t likeit.”“I heardSEO isdead.”(again)“Let’s circleback to this.”(it’s nevermentionedagain)The client’slanding pagehas zero textbut wants torank foreverything.“Can youtake a look?”(no detailsgiven)A printerbreaks fornoreason.ClickUpnotificationexplosion.“We need anew logo,but keep theold one.”Client still usesInternetExplorer andwonders whythings don’twork.The clientapproves thedesign… thenwants majorchanges post-development.“Can we justincrease thebudget to fixit?”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.“The internetis down!”(but theirWiFi switchis off)A Slackmessagestarts with“Hey, quickquestion…”“Why do weneed a blog?No onereads them.”The classic“per mylast email”moment.“I changedsomething inthe backend,and now thewhole site isdown.”A project is“low priority”untilsuddenly it’surgent.Client’s entiresystem relieson a singleoutdatedplugin.“It workson mymachine.”You send aperfectlyworded emailand get a one-word reply.“Can weintegrate thisrandomsoftware Ifound?”“It needsto be edgybut alsotimeless.”“Can youjustPhotoshopit?”“Can we makethe site load inhalf a second?”(on sharedhosting)Someonescreensharesthe wrong tabin a meeting.The teamagrees on aprocess, andsomeoneimmediatelyignores it.The meetingcould havebeen anemail.“I’ll followup onthat.” (theydon’t)“Let’s put thison the backburner.” (it’snevermentionedagain)“I wantsomethingminimalist…but alsoflashy.”Client insiststheir brandnew site hasa Googlepenalty.You push a fixlive, andsuddenlysomethingunrelatedbreaks.“Can we justmove thisbutton 2pixels to theleft?”“Googleis out toget us.”Someonespills coffeeon theirkeyboard…again.“Why is mywebsitebroken?”(clears cache—it’s fine)“We don’twant to payfor ads, butwe want to beat the top.”“Can werank for‘shoes’?” (fora small localbusiness)Client sends 20vaguescreenshotswith “This isbroken” and nocontext.“Mycomputer isslow.” (has75 tabsopen)“Justchecking inon this!” (forthe third timetoday)You get taggedin 5+ ClickUpcomments inunder aminute.“Can youdropeverythingand do thisASAP?”“Can we movethe deadlineup?” (withoutchangingresources)“I love it! Butcan wechangeeverything?”A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“Can youmake itpop?”Client installs12 pluginsand asks whytheir site isslow.Client uses ascreenshot ofa Word doc astheir “brandguidelines.”Clientpauses adsand askswhy leadsstopped.A bugdisappearswhen you tryto show it tosomeone.“Can we adda chatfeature?” (toa basiclanding page)“Can we havefive differentversions tochoose from?”Someoneforgets theirpasswordagain.Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Can wecopy[competitor’ssite]?”“Can wemake itpop?”(again)“I Googled usand we weren’t#1.” (incognitomode notused)“Let’s bid oncompetitornames!”(ignoreslegal risks)“Mypasswordisn’t working!”(Caps Lockwas on)“It justdoesn’t feelright. I can’texplain why.”“Let’s hopon a quickcall.” (it’snever quick)“Can youSEO myPDFs?”“Can we addmorewhitespacebut also morecontent?”“Can’t wejust useWix?”Client clicksan obviousphishingemail.Metadescription= ad copy intheir mind.“Why is myemailbroken?”(mailbox isfull)“I don’tlike it, but Idon’t knowwhy.”“I know thedeadline istoday, but canwe change theentiredirection?”Someoneshares a longvoice memoinstead oftyping.“Let’smake thelogobigger.”“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“I’mswamped,but I cansqueeze thisin.”“This willonly takefive minutes,right?”Scope creepdisguised asa “smalltweak.”“Can wespend $100and get10,000leads?”“Why isn’tmy siteranking yet?It’s been twodays.”“Can yourecover a fileI deletedthree monthsago?”Someoneforgetsthey’re not onmute during ameeting.A WordPressupdatebreakseverything.“Have youtried turningit off and onagain?”Client emailsa JPEG of alogo andasks for it asa vector.“The CEO’sspousedoesn’t likeit.”“I heardSEO isdead.”(again)“Let’s circleback to this.”(it’s nevermentionedagain)The client’slanding pagehas zero textbut wants torank foreverything.“Can youtake a look?”(no detailsgiven)A printerbreaks fornoreason.ClickUpnotificationexplosion.“We need anew logo,but keep theold one.”Client still usesInternetExplorer andwonders whythings don’twork.The clientapproves thedesign… thenwants majorchanges post-development.“Can we justincrease thebudget to fixit?”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.“The internetis down!”(but theirWiFi switchis off)A Slackmessagestarts with“Hey, quickquestion…”“Why do weneed a blog?No onereads them.”The classic“per mylast email”moment.“I changedsomething inthe backend,and now thewhole site isdown.”A project is“low priority”untilsuddenly it’surgent.Client’s entiresystem relieson a singleoutdatedplugin.“It workson mymachine.”You send aperfectlyworded emailand get a one-word reply.“Can weintegrate thisrandomsoftware Ifound?”“It needsto be edgybut alsotimeless.”“Can youjustPhotoshopit?”“Can we makethe site load inhalf a second?”(on sharedhosting)Someonescreensharesthe wrong tabin a meeting.The teamagrees on aprocess, andsomeoneimmediatelyignores it.The meetingcould havebeen anemail.“I’ll followup onthat.” (theydon’t)“Let’s put thison the backburner.” (it’snevermentionedagain)“I wantsomethingminimalist…but alsoflashy.”

Agency Life Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Client insists their brand new site has a Google penalty.
  2. You push a fix live, and suddenly something unrelated breaks.
  3. “Can we just move this button 2 pixels to the left?”
  4. “Google is out to get us.”
  5. Someone spills coffee on their keyboard… again.
  6. “Why is my website broken?” (clears cache—it’s fine)
  7. “We don’t want to pay for ads, but we want to be at the top.”
  8. “Can we rank for ‘shoes’?” (for a small local business)
  9. Client sends 20 vague screenshots with “This is broken” and no context.
  10. “My computer is slow.” (has 75 tabs open)
  11. “Just checking in on this!” (for the third time today)
  12. You get tagged in 5+ ClickUp comments in under a minute.
  13. “Can you drop everything and do this ASAP?”
  14. “Can we move the deadline up?” (without changing resources)
  15. “I love it! But can we change everything?”
  16. A teammate’s mic doesn’t work for the first five minutes of a Zoom call.
  17. “Can you make it pop?”
  18. Client installs 12 plugins and asks why their site is slow.
  19. Client uses a screenshot of a Word doc as their “brand guidelines.”
  20. Client pauses ads and asks why leads stopped.
  21. A bug disappears when you try to show it to someone.
  22. “Can we add a chat feature?” (to a basic landing page)
  23. “Can we have five different versions to choose from?”
  24. Someone forgets their password again.
  25. Someone pastes an obvious phishing email into Slack asking, “Is this real?”
  26. “Can we copy [competitor’s site]?”
  27. “Can we make it pop?” (again)
  28. “I Googled us and we weren’t #1.” (incognito mode not used)
  29. “Let’s bid on competitor names!” (ignores legal risks)
  30. “My password isn’t working!” (Caps Lock was on)
  31. “It just doesn’t feel right. I can’t explain why.”
  32. “Let’s hop on a quick call.” (it’s never quick)
  33. “Can you SEO my PDFs?”
  34. “Can we add more whitespace but also more content?”
  35. “Can’t we just use Wix?”
  36. Client clicks an obvious phishing email.
  37. Meta description = ad copy in their mind.
  38. “Why is my email broken?” (mailbox is full)
  39. “I don’t like it, but I don’t know why.”
  40. “I know the deadline is today, but can we change the entire direction?”
  41. Someone shares a long voice memo instead of typing.
  42. “Let’s make the logo bigger.”
  43. “Why isn’t my site appearing on Google?” (it’s still set to noindex)
  44. “I’m swamped, but I can squeeze this in.”
  45. “This will only take five minutes, right?”
  46. Scope creep disguised as a “small tweak.”
  47. “Can we spend $100 and get 10,000 leads?”
  48. “Why isn’t my site ranking yet? It’s been two days.”
  49. “Can you recover a file I deleted three months ago?”
  50. Someone forgets they’re not on mute during a meeting.
  51. A WordPress update breaks everything.
  52. “Have you tried turning it off and on again?”
  53. Client emails a JPEG of a logo and asks for it as a vector.
  54. “The CEO’s spouse doesn’t like it.”
  55. “I heard SEO is dead.” (again)
  56. “Let’s circle back to this.” (it’s never mentioned again)
  57. The client’s landing page has zero text but wants to rank for everything.
  58. “Can you take a look?” (no details given)
  59. A printer breaks for no reason.
  60. ClickUp notification explosion.
  61. “We need a new logo, but keep the old one.”
  62. Client still uses Internet Explorer and wonders why things don’t work.
  63. The client approves the design… then wants major changes post-development.
  64. “Can we just increase the budget to fix it?”
  65. A form doesn’t work, but it’s because the client typed their email wrong.
  66. “The internet is down!” (but their WiFi switch is off)
  67. A Slack message starts with “Hey, quick question…”
  68. “Why do we need a blog? No one reads them.”
  69. The classic “per my last email” moment.
  70. “I changed something in the backend, and now the whole site is down.”
  71. A project is “low priority” until suddenly it’s urgent.
  72. Client’s entire system relies on a single outdated plugin.
  73. “It works on my machine.”
  74. You send a perfectly worded email and get a one-word reply.
  75. “Can we integrate this random software I found?”
  76. “It needs to be edgy but also timeless.”
  77. “Can you just Photoshop it?”
  78. “Can we make the site load in half a second?” (on shared hosting)
  79. Someone screenshares the wrong tab in a meeting.
  80. The team agrees on a process, and someone immediately ignores it.
  81. The meeting could have been an email.
  82. “I’ll follow up on that.” (they don’t)
  83. “Let’s put this on the back burner.” (it’s never mentioned again)
  84. “I want something minimalist… but also flashy.”