Client still usesInternetExplorer andwonders whythings don’twork.“It justdoesn’t feelright. I can’texplain why.”“Can youdropeverythingand do thisASAP?”A bugdisappearswhen you tryto show it tosomeone.“Can wemake itpop?”(again)“Can’t wejust useWix?”Client emailsa JPEG of alogo andasks for it asa vector.“Why is mywebsitebroken?”(clears cache—it’s fine)Someoneforgets theirpasswordagain.“I know thedeadline istoday, but canwe change theentiredirection?”A printerbreaks fornoreason.“This willonly takefive minutes,right?”“The CEO’sspousedoesn’t likeit.”“Why do weneed a blog?No onereads them.”Client installs12 pluginsand asks whytheir site isslow.“I Googled usand we weren’t#1.” (incognitomode notused)“We don’twant to payfor ads, butwe want to beat the top.”Client uses ascreenshot ofa Word doc astheir “brandguidelines.”The meetingcould havebeen anemail.“Mycomputer isslow.” (has75 tabsopen)Someoneshares a longvoice memoinstead oftyping.Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Justchecking inon this!” (forthe third timetoday)“Can wespend $100and get10,000leads?”A Slackmessagestarts with“Hey, quickquestion…”“Can youtake a look?”(no detailsgiven)“Let’s put thison the backburner.” (it’snevermentionedagain)“Mypasswordisn’t working!”(Caps Lockwas on)“I love it! Butcan wechangeeverything?”“Can youmake itpop?”The clientapproves thedesign… thenwants majorchanges post-development.“Why isn’tmy siteranking yet?It’s been twodays.”You get taggedin 5+ ClickUpcomments inunder aminute.“Googleis out toget us.”“Can weintegrate thisrandomsoftware Ifound?”“I’mswamped,but I cansqueeze thisin.”“I changedsomething inthe backend,and now thewhole site isdown.”“Can we justmove thisbutton 2pixels to theleft?”“Can werank for‘shoes’?” (fora small localbusiness)“I don’tlike it, but Idon’t knowwhy.”You push a fixlive, andsuddenlysomethingunrelatedbreaks.A WordPressupdatebreakseverything.“Can we justincrease thebudget to fixit?”Client clicksan obviousphishingemail.You send aperfectlyworded emailand get a one-word reply.The teamagrees on aprocess, andsomeoneimmediatelyignores it.“Let’smake thelogobigger.”ClickUpnotificationexplosion.“Let’s hopon a quickcall.” (it’snever quick)A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“Can youSEO myPDFs?”“Can we havefive differentversions tochoose from?”“Can we adda chatfeature?” (toa basiclanding page)“Can wecopy[competitor’ssite]?”“The internetis down!”(but theirWiFi switchis off)A project is“low priority”untilsuddenly it’surgent.Metadescription= ad copy intheir mind.“We need anew logo,but keep theold one.”“Let’s circleback to this.”(it’s nevermentionedagain)“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“I heardSEO isdead.”(again)“Let’s bid oncompetitornames!”(ignoreslegal risks)The classic“per mylast email”moment.Someonescreensharesthe wrong tabin a meeting.Client insiststheir brandnew site hasa Googlepenalty.“Can we makethe site load inhalf a second?”(on sharedhosting)“It needsto be edgybut alsotimeless.”Clientpauses adsand askswhy leadsstopped.“Can we addmorewhitespacebut also morecontent?”“I’ll followup onthat.” (theydon’t)Someoneforgetsthey’re not onmute during ameeting.“Can youjustPhotoshopit?”The client’slanding pagehas zero textbut wants torank foreverything.Someonespills coffeeon theirkeyboard…again.“Have youtried turningit off and onagain?”“I wantsomethingminimalist…but alsoflashy.”“Can yourecover a fileI deletedthree monthsago?”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.Client’s entiresystem relieson a singleoutdatedplugin.“It workson mymachine.”“Can we movethe deadlineup?” (withoutchangingresources)Scope creepdisguised asa “smalltweak.”“Why is myemailbroken?”(mailbox isfull)Client sends 20vaguescreenshotswith “This isbroken” and nocontext.Client still usesInternetExplorer andwonders whythings don’twork.“It justdoesn’t feelright. I can’texplain why.”“Can youdropeverythingand do thisASAP?”A bugdisappearswhen you tryto show it tosomeone.“Can wemake itpop?”(again)“Can’t wejust useWix?”Client emailsa JPEG of alogo andasks for it asa vector.“Why is mywebsitebroken?”(clears cache—it’s fine)Someoneforgets theirpasswordagain.“I know thedeadline istoday, but canwe change theentiredirection?”A printerbreaks fornoreason.“This willonly takefive minutes,right?”“The CEO’sspousedoesn’t likeit.”“Why do weneed a blog?No onereads them.”Client installs12 pluginsand asks whytheir site isslow.“I Googled usand we weren’t#1.” (incognitomode notused)“We don’twant to payfor ads, butwe want to beat the top.”Client uses ascreenshot ofa Word doc astheir “brandguidelines.”The meetingcould havebeen anemail.“Mycomputer isslow.” (has75 tabsopen)Someoneshares a longvoice memoinstead oftyping.Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Justchecking inon this!” (forthe third timetoday)“Can wespend $100and get10,000leads?”A Slackmessagestarts with“Hey, quickquestion…”“Can youtake a look?”(no detailsgiven)“Let’s put thison the backburner.” (it’snevermentionedagain)“Mypasswordisn’t working!”(Caps Lockwas on)“I love it! Butcan wechangeeverything?”“Can youmake itpop?”The clientapproves thedesign… thenwants majorchanges post-development.“Why isn’tmy siteranking yet?It’s been twodays.”You get taggedin 5+ ClickUpcomments inunder aminute.“Googleis out toget us.”“Can weintegrate thisrandomsoftware Ifound?”“I’mswamped,but I cansqueeze thisin.”“I changedsomething inthe backend,and now thewhole site isdown.”“Can we justmove thisbutton 2pixels to theleft?”“Can werank for‘shoes’?” (fora small localbusiness)“I don’tlike it, but Idon’t knowwhy.”You push a fixlive, andsuddenlysomethingunrelatedbreaks.A WordPressupdatebreakseverything.“Can we justincrease thebudget to fixit?”Client clicksan obviousphishingemail.You send aperfectlyworded emailand get a one-word reply.The teamagrees on aprocess, andsomeoneimmediatelyignores it.“Let’smake thelogobigger.”ClickUpnotificationexplosion.“Let’s hopon a quickcall.” (it’snever quick)A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“Can youSEO myPDFs?”“Can we havefive differentversions tochoose from?”“Can we adda chatfeature?” (toa basiclanding page)“Can wecopy[competitor’ssite]?”“The internetis down!”(but theirWiFi switchis off)A project is“low priority”untilsuddenly it’surgent.Metadescription= ad copy intheir mind.“We need anew logo,but keep theold one.”“Let’s circleback to this.”(it’s nevermentionedagain)“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“I heardSEO isdead.”(again)“Let’s bid oncompetitornames!”(ignoreslegal risks)The classic“per mylast email”moment.Someonescreensharesthe wrong tabin a meeting.Client insiststheir brandnew site hasa Googlepenalty.“Can we makethe site load inhalf a second?”(on sharedhosting)“It needsto be edgybut alsotimeless.”Clientpauses adsand askswhy leadsstopped.“Can we addmorewhitespacebut also morecontent?”“I’ll followup onthat.” (theydon’t)Someoneforgetsthey’re not onmute during ameeting.“Can youjustPhotoshopit?”The client’slanding pagehas zero textbut wants torank foreverything.Someonespills coffeeon theirkeyboard…again.“Have youtried turningit off and onagain?”“I wantsomethingminimalist…but alsoflashy.”“Can yourecover a fileI deletedthree monthsago?”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.Client’s entiresystem relieson a singleoutdatedplugin.“It workson mymachine.”“Can we movethe deadlineup?” (withoutchangingresources)Scope creepdisguised asa “smalltweak.”“Why is myemailbroken?”(mailbox isfull)Client sends 20vaguescreenshotswith “This isbroken” and nocontext.

Agency Life Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Client still uses Internet Explorer and wonders why things don’t work.
  2. “It just doesn’t feel right. I can’t explain why.”
  3. “Can you drop everything and do this ASAP?”
  4. A bug disappears when you try to show it to someone.
  5. “Can we make it pop?” (again)
  6. “Can’t we just use Wix?”
  7. Client emails a JPEG of a logo and asks for it as a vector.
  8. “Why is my website broken?” (clears cache—it’s fine)
  9. Someone forgets their password again.
  10. “I know the deadline is today, but can we change the entire direction?”
  11. A printer breaks for no reason.
  12. “This will only take five minutes, right?”
  13. “The CEO’s spouse doesn’t like it.”
  14. “Why do we need a blog? No one reads them.”
  15. Client installs 12 plugins and asks why their site is slow.
  16. “I Googled us and we weren’t #1.” (incognito mode not used)
  17. “We don’t want to pay for ads, but we want to be at the top.”
  18. Client uses a screenshot of a Word doc as their “brand guidelines.”
  19. The meeting could have been an email.
  20. “My computer is slow.” (has 75 tabs open)
  21. Someone shares a long voice memo instead of typing.
  22. Someone pastes an obvious phishing email into Slack asking, “Is this real?”
  23. “Just checking in on this!” (for the third time today)
  24. “Can we spend $100 and get 10,000 leads?”
  25. A Slack message starts with “Hey, quick question…”
  26. “Can you take a look?” (no details given)
  27. “Let’s put this on the back burner.” (it’s never mentioned again)
  28. “My password isn’t working!” (Caps Lock was on)
  29. “I love it! But can we change everything?”
  30. “Can you make it pop?”
  31. The client approves the design… then wants major changes post-development.
  32. “Why isn’t my site ranking yet? It’s been two days.”
  33. You get tagged in 5+ ClickUp comments in under a minute.
  34. “Google is out to get us.”
  35. “Can we integrate this random software I found?”
  36. “I’m swamped, but I can squeeze this in.”
  37. “I changed something in the backend, and now the whole site is down.”
  38. “Can we just move this button 2 pixels to the left?”
  39. “Can we rank for ‘shoes’?” (for a small local business)
  40. “I don’t like it, but I don’t know why.”
  41. You push a fix live, and suddenly something unrelated breaks.
  42. A WordPress update breaks everything.
  43. “Can we just increase the budget to fix it?”
  44. Client clicks an obvious phishing email.
  45. You send a perfectly worded email and get a one-word reply.
  46. The team agrees on a process, and someone immediately ignores it.
  47. “Let’s make the logo bigger.”
  48. ClickUp notification explosion.
  49. “Let’s hop on a quick call.” (it’s never quick)
  50. A teammate’s mic doesn’t work for the first five minutes of a Zoom call.
  51. “Can you SEO my PDFs?”
  52. “Can we have five different versions to choose from?”
  53. “Can we add a chat feature?” (to a basic landing page)
  54. “Can we copy [competitor’s site]?”
  55. “The internet is down!” (but their WiFi switch is off)
  56. A project is “low priority” until suddenly it’s urgent.
  57. Meta description = ad copy in their mind.
  58. “We need a new logo, but keep the old one.”
  59. “Let’s circle back to this.” (it’s never mentioned again)
  60. “Why isn’t my site appearing on Google?” (it’s still set to noindex)
  61. “I heard SEO is dead.” (again)
  62. “Let’s bid on competitor names!” (ignores legal risks)
  63. The classic “per my last email” moment.
  64. Someone screenshares the wrong tab in a meeting.
  65. Client insists their brand new site has a Google penalty.
  66. “Can we make the site load in half a second?” (on shared hosting)
  67. “It needs to be edgy but also timeless.”
  68. Client pauses ads and asks why leads stopped.
  69. “Can we add more whitespace but also more content?”
  70. “I’ll follow up on that.” (they don’t)
  71. Someone forgets they’re not on mute during a meeting.
  72. “Can you just Photoshop it?”
  73. The client’s landing page has zero text but wants to rank for everything.
  74. Someone spills coffee on their keyboard… again.
  75. “Have you tried turning it off and on again?”
  76. “I want something minimalist… but also flashy.”
  77. “Can you recover a file I deleted three months ago?”
  78. A form doesn’t work, but it’s because the client typed their email wrong.
  79. Client’s entire system relies on a single outdated plugin.
  80. “It works on my machine.”
  81. “Can we move the deadline up?” (without changing resources)
  82. Scope creep disguised as a “small tweak.”
  83. “Why is my email broken?” (mailbox is full)
  84. Client sends 20 vague screenshots with “This is broken” and no context.