“Can werank for‘shoes’?” (fora small localbusiness)Client’s entiresystem relieson a singleoutdatedplugin.Someoneforgetsthey’re not onmute during ameeting.Someonescreensharesthe wrong tabin a meeting.The teamagrees on aprocess, andsomeoneimmediatelyignores it.“Can youSEO myPDFs?”“I don’tlike it, but Idon’t knowwhy.”“Can youjustPhotoshopit?”A WordPressupdatebreakseverything.“Have youtried turningit off and onagain?”“Can we justmove thisbutton 2pixels to theleft?”Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Can wecopy[competitor’ssite]?”Client emailsa JPEG of alogo andasks for it asa vector.Scope creepdisguised asa “smalltweak.”Someoneforgets theirpasswordagain.“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“Why isn’tmy siteranking yet?It’s been twodays.”Someoneshares a longvoice memoinstead oftyping.Client clicksan obviousphishingemail.“Can youdropeverythingand do thisASAP?”“We don’twant to payfor ads, butwe want to beat the top.”You get taggedin 5+ ClickUpcomments inunder aminute.“It needsto be edgybut alsotimeless.”“We need anew logo,but keep theold one.”“Let’s bid oncompetitornames!”(ignoreslegal risks)Client installs12 pluginsand asks whytheir site isslow.“I’mswamped,but I cansqueeze thisin.”A Slackmessagestarts with“Hey, quickquestion…”A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“This willonly takefive minutes,right?”“I’ll followup onthat.” (theydon’t)“Mypasswordisn’t working!”(Caps Lockwas on)“Let’s put thison the backburner.” (it’snevermentionedagain)“Why do weneed a blog?No onereads them.”“The internetis down!”(but theirWiFi switchis off)“Let’s circleback to this.”(it’s nevermentionedagain)“Let’smake thelogobigger.”“It workson mymachine.”You push a fixlive, andsuddenlysomethingunrelatedbreaks.ClickUpnotificationexplosion.“Can we addmorewhitespacebut also morecontent?”“Why is myemailbroken?”(mailbox isfull)“I love it! Butcan wechangeeverything?”Client uses ascreenshot ofa Word doc astheir “brandguidelines.”Client insiststheir brandnew site hasa Googlepenalty.“Can we adda chatfeature?” (toa basiclanding page)“I changedsomething inthe backend,and now thewhole site isdown.”Clientpauses adsand askswhy leadsstopped.“Can weintegrate thisrandomsoftware Ifound?”“Can wemake itpop?”(again)“Can’t wejust useWix?”“Justchecking inon this!” (forthe third timetoday)“Can youmake itpop?”A printerbreaks fornoreason.The client’slanding pagehas zero textbut wants torank foreverything.“Can wespend $100and get10,000leads?”A bugdisappearswhen you tryto show it tosomeone.“Can we havefive differentversions tochoose from?”“The CEO’sspousedoesn’t likeit.”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.Metadescription= ad copy intheir mind.“I wantsomethingminimalist…but alsoflashy.”Client still usesInternetExplorer andwonders whythings don’twork.“Mycomputer isslow.” (has75 tabsopen)Client sends 20vaguescreenshotswith “This isbroken” and nocontext.Someonespills coffeeon theirkeyboard…again.“I heardSEO isdead.”(again)The classic“per mylast email”moment.“Can we movethe deadlineup?” (withoutchangingresources)“Googleis out toget us.”The meetingcould havebeen anemail.“Why is mywebsitebroken?”(clears cache—it’s fine)“Can youtake a look?”(no detailsgiven)“I know thedeadline istoday, but canwe change theentiredirection?”“Can we justincrease thebudget to fixit?”“Let’s hopon a quickcall.” (it’snever quick)The clientapproves thedesign… thenwants majorchanges post-development.“Can yourecover a fileI deletedthree monthsago?”“I Googled usand we weren’t#1.” (incognitomode notused)“Can we makethe site load inhalf a second?”(on sharedhosting)You send aperfectlyworded emailand get a one-word reply.“It justdoesn’t feelright. I can’texplain why.”A project is“low priority”untilsuddenly it’surgent.“Can werank for‘shoes’?” (fora small localbusiness)Client’s entiresystem relieson a singleoutdatedplugin.Someoneforgetsthey’re not onmute during ameeting.Someonescreensharesthe wrong tabin a meeting.The teamagrees on aprocess, andsomeoneimmediatelyignores it.“Can youSEO myPDFs?”“I don’tlike it, but Idon’t knowwhy.”“Can youjustPhotoshopit?”A WordPressupdatebreakseverything.“Have youtried turningit off and onagain?”“Can we justmove thisbutton 2pixels to theleft?”Someonepastes anobvious phishingemail into Slackasking, “Is thisreal?”“Can wecopy[competitor’ssite]?”Client emailsa JPEG of alogo andasks for it asa vector.Scope creepdisguised asa “smalltweak.”Someoneforgets theirpasswordagain.“Why isn’t mysite appearingon Google?”(it’s still set tonoindex)“Why isn’tmy siteranking yet?It’s been twodays.”Someoneshares a longvoice memoinstead oftyping.Client clicksan obviousphishingemail.“Can youdropeverythingand do thisASAP?”“We don’twant to payfor ads, butwe want to beat the top.”You get taggedin 5+ ClickUpcomments inunder aminute.“It needsto be edgybut alsotimeless.”“We need anew logo,but keep theold one.”“Let’s bid oncompetitornames!”(ignoreslegal risks)Client installs12 pluginsand asks whytheir site isslow.“I’mswamped,but I cansqueeze thisin.”A Slackmessagestarts with“Hey, quickquestion…”A teammate’smic doesn’twork for thefirst fiveminutes of aZoom call.“This willonly takefive minutes,right?”“I’ll followup onthat.” (theydon’t)“Mypasswordisn’t working!”(Caps Lockwas on)“Let’s put thison the backburner.” (it’snevermentionedagain)“Why do weneed a blog?No onereads them.”“The internetis down!”(but theirWiFi switchis off)“Let’s circleback to this.”(it’s nevermentionedagain)“Let’smake thelogobigger.”“It workson mymachine.”You push a fixlive, andsuddenlysomethingunrelatedbreaks.ClickUpnotificationexplosion.“Can we addmorewhitespacebut also morecontent?”“Why is myemailbroken?”(mailbox isfull)“I love it! Butcan wechangeeverything?”Client uses ascreenshot ofa Word doc astheir “brandguidelines.”Client insiststheir brandnew site hasa Googlepenalty.“Can we adda chatfeature?” (toa basiclanding page)“I changedsomething inthe backend,and now thewhole site isdown.”Clientpauses adsand askswhy leadsstopped.“Can weintegrate thisrandomsoftware Ifound?”“Can wemake itpop?”(again)“Can’t wejust useWix?”“Justchecking inon this!” (forthe third timetoday)“Can youmake itpop?”A printerbreaks fornoreason.The client’slanding pagehas zero textbut wants torank foreverything.“Can wespend $100and get10,000leads?”A bugdisappearswhen you tryto show it tosomeone.“Can we havefive differentversions tochoose from?”“The CEO’sspousedoesn’t likeit.”A form doesn’twork, but it’sbecause theclient typedtheir emailwrong.Metadescription= ad copy intheir mind.“I wantsomethingminimalist…but alsoflashy.”Client still usesInternetExplorer andwonders whythings don’twork.“Mycomputer isslow.” (has75 tabsopen)Client sends 20vaguescreenshotswith “This isbroken” and nocontext.Someonespills coffeeon theirkeyboard…again.“I heardSEO isdead.”(again)The classic“per mylast email”moment.“Can we movethe deadlineup?” (withoutchangingresources)“Googleis out toget us.”The meetingcould havebeen anemail.“Why is mywebsitebroken?”(clears cache—it’s fine)“Can youtake a look?”(no detailsgiven)“I know thedeadline istoday, but canwe change theentiredirection?”“Can we justincrease thebudget to fixit?”“Let’s hopon a quickcall.” (it’snever quick)The clientapproves thedesign… thenwants majorchanges post-development.“Can yourecover a fileI deletedthree monthsago?”“I Googled usand we weren’t#1.” (incognitomode notused)“Can we makethe site load inhalf a second?”(on sharedhosting)You send aperfectlyworded emailand get a one-word reply.“It justdoesn’t feelright. I can’texplain why.”A project is“low priority”untilsuddenly it’surgent.

Agency Life Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. “Can we rank for ‘shoes’?” (for a small local business)
  2. Client’s entire system relies on a single outdated plugin.
  3. Someone forgets they’re not on mute during a meeting.
  4. Someone screenshares the wrong tab in a meeting.
  5. The team agrees on a process, and someone immediately ignores it.
  6. “Can you SEO my PDFs?”
  7. “I don’t like it, but I don’t know why.”
  8. “Can you just Photoshop it?”
  9. A WordPress update breaks everything.
  10. “Have you tried turning it off and on again?”
  11. “Can we just move this button 2 pixels to the left?”
  12. Someone pastes an obvious phishing email into Slack asking, “Is this real?”
  13. “Can we copy [competitor’s site]?”
  14. Client emails a JPEG of a logo and asks for it as a vector.
  15. Scope creep disguised as a “small tweak.”
  16. Someone forgets their password again.
  17. “Why isn’t my site appearing on Google?” (it’s still set to noindex)
  18. “Why isn’t my site ranking yet? It’s been two days.”
  19. Someone shares a long voice memo instead of typing.
  20. Client clicks an obvious phishing email.
  21. “Can you drop everything and do this ASAP?”
  22. “We don’t want to pay for ads, but we want to be at the top.”
  23. You get tagged in 5+ ClickUp comments in under a minute.
  24. “It needs to be edgy but also timeless.”
  25. “We need a new logo, but keep the old one.”
  26. “Let’s bid on competitor names!” (ignores legal risks)
  27. Client installs 12 plugins and asks why their site is slow.
  28. “I’m swamped, but I can squeeze this in.”
  29. A Slack message starts with “Hey, quick question…”
  30. A teammate’s mic doesn’t work for the first five minutes of a Zoom call.
  31. “This will only take five minutes, right?”
  32. “I’ll follow up on that.” (they don’t)
  33. “My password isn’t working!” (Caps Lock was on)
  34. “Let’s put this on the back burner.” (it’s never mentioned again)
  35. “Why do we need a blog? No one reads them.”
  36. “The internet is down!” (but their WiFi switch is off)
  37. “Let’s circle back to this.” (it’s never mentioned again)
  38. “Let’s make the logo bigger.”
  39. “It works on my machine.”
  40. You push a fix live, and suddenly something unrelated breaks.
  41. ClickUp notification explosion.
  42. “Can we add more whitespace but also more content?”
  43. “Why is my email broken?” (mailbox is full)
  44. “I love it! But can we change everything?”
  45. Client uses a screenshot of a Word doc as their “brand guidelines.”
  46. Client insists their brand new site has a Google penalty.
  47. “Can we add a chat feature?” (to a basic landing page)
  48. “I changed something in the backend, and now the whole site is down.”
  49. Client pauses ads and asks why leads stopped.
  50. “Can we integrate this random software I found?”
  51. “Can we make it pop?” (again)
  52. “Can’t we just use Wix?”
  53. “Just checking in on this!” (for the third time today)
  54. “Can you make it pop?”
  55. A printer breaks for no reason.
  56. The client’s landing page has zero text but wants to rank for everything.
  57. “Can we spend $100 and get 10,000 leads?”
  58. A bug disappears when you try to show it to someone.
  59. “Can we have five different versions to choose from?”
  60. “The CEO’s spouse doesn’t like it.”
  61. A form doesn’t work, but it’s because the client typed their email wrong.
  62. Meta description = ad copy in their mind.
  63. “I want something minimalist… but also flashy.”
  64. Client still uses Internet Explorer and wonders why things don’t work.
  65. “My computer is slow.” (has 75 tabs open)
  66. Client sends 20 vague screenshots with “This is broken” and no context.
  67. Someone spills coffee on their keyboard… again.
  68. “I heard SEO is dead.” (again)
  69. The classic “per my last email” moment.
  70. “Can we move the deadline up?” (without changing resources)
  71. “Google is out to get us.”
  72. The meeting could have been an email.
  73. “Why is my website broken?” (clears cache—it’s fine)
  74. “Can you take a look?” (no details given)
  75. “I know the deadline is today, but can we change the entire direction?”
  76. “Can we just increase the budget to fix it?”
  77. “Let’s hop on a quick call.” (it’s never quick)
  78. The client approves the design… then wants major changes post-development.
  79. “Can you recover a file I deleted three months ago?”
  80. “I Googled us and we weren’t #1.” (incognito mode not used)
  81. “Can we make the site load in half a second?” (on shared hosting)
  82. You send a perfectly worded email and get a one-word reply.
  83. “It just doesn’t feel right. I can’t explain why.”
  84. A project is “low priority” until suddenly it’s urgent.