Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Audience:everyone/ anyoneSpeaker:a well-knowncelebrityStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Audience:parentsStrategy:“Don’t missout–buytoday!”(bandwagon)Audience:children /kidsSpeaker:a peer /student inthe classStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:testimonialMessage:directlystatedPurpose:toentertainStrategy:facts andfiguresAudience:childrenat heartAudience:thewealthyPurpose:to enjoy(theirproduct)Strategy:scaretacticsPurpose:todownloadStrategy:percentageoff (specialoffer)Strategy:glitteringgeneralitiesMessage:indirectlygivenStrategy:snobappealStrategy: anasterisk* isused in theirad(cardstacking)Purpose:to buy(theirproduct)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Audience:everyone/ anyoneSpeaker:a well-knowncelebrityStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Audience:parentsStrategy:“Don’t missout–buytoday!”(bandwagon)Audience:children /kidsSpeaker:a peer /student inthe classStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:testimonialMessage:directlystatedPurpose:toentertainStrategy:facts andfiguresAudience:childrenat heartAudience:thewealthyPurpose:to enjoy(theirproduct)Strategy:scaretacticsPurpose:todownloadStrategy:percentageoff (specialoffer)Strategy:glitteringgeneralitiesMessage:indirectlygivenStrategy:snobappealStrategy: anasterisk* isused in theirad(cardstacking)Purpose:to buy(theirproduct)

Persuasive Strategies BINGO 1 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Strategy: an every day, relatable person delivers their product message (plain folks)
  2. Audience: everyone / anyone
  3. Speaker: a well-known celebrity
  4. Strategy: a strong emotional word / reaction is used in their ad (loaded words)
  5. Audience: parents
  6. Strategy: “Don’t miss out–buy today!” (bandwagon)
  7. Audience: children / kids
  8. Speaker: a peer / student in the class
  9. Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
  10. Strategy: testimonial
  11. Message: directly stated
  12. Purpose: to entertain
  13. Strategy: facts and figures
  14. Audience: children at heart
  15. Audience: the wealthy
  16. Purpose: to enjoy (their product)
  17. Strategy: scare tactics
  18. Purpose: to download
  19. Strategy: percentage off (special offer)
  20. Strategy: glittering generalities
  21. Message: indirectly given
  22. Strategy: snob appeal
  23. Strategy: an asterisk* is used in their ad (cardstacking)
  24. Purpose: to buy (their product)