Strategy:glitteringgeneralitiesPurpose:toentertainSpeaker:a peer /student inthe classMessage:directlystatedAudience:childrenat heartPurpose:to buy(theirproduct)Strategy:percentageoff (specialoffer)Purpose:to enjoy(theirproduct)Strategy:testimonialStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:scaretacticsStrategy:facts andfiguresSpeaker:a well-knowncelebrityStrategy:snobappealMessage:indirectlygivenAudience:everyone/ anyoneStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Audience:thewealthyStrategy:“Don’t missout–buytoday!”(bandwagon)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Strategy: anasterisk* isused in theirad(cardstacking)Audience:children /kidsAudience:parentsPurpose:todownloadStrategy:glitteringgeneralitiesPurpose:toentertainSpeaker:a peer /student inthe classMessage:directlystatedAudience:childrenat heartPurpose:to buy(theirproduct)Strategy:percentageoff (specialoffer)Purpose:to enjoy(theirproduct)Strategy:testimonialStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:scaretacticsStrategy:facts andfiguresSpeaker:a well-knowncelebrityStrategy:snobappealMessage:indirectlygivenAudience:everyone/ anyoneStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Audience:thewealthyStrategy:“Don’t missout–buytoday!”(bandwagon)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Strategy: anasterisk* isused in theirad(cardstacking)Audience:children /kidsAudience:parentsPurpose:todownload

Persuasive Strategies BINGO 1 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Strategy: glittering generalities
  2. Purpose: to entertain
  3. Speaker: a peer / student in the class
  4. Message: directly stated
  5. Audience: children at heart
  6. Purpose: to buy (their product)
  7. Strategy: percentage off (special offer)
  8. Purpose: to enjoy (their product)
  9. Strategy: testimonial
  10. Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
  11. Strategy: scare tactics
  12. Strategy: facts and figures
  13. Speaker: a well-known celebrity
  14. Strategy: snob appeal
  15. Message: indirectly given
  16. Audience: everyone / anyone
  17. Strategy: a strong emotional word / reaction is used in their ad (loaded words)
  18. Audience: the wealthy
  19. Strategy: “Don’t miss out–buy today!” (bandwagon)
  20. Strategy: an every day, relatable person delivers their product message (plain folks)
  21. Strategy: an asterisk* is used in their ad (cardstacking)
  22. Audience: children / kids
  23. Audience: parents
  24. Purpose: to download