Audience:thewealthyStrategy:snobappealStrategy:percentageoff (specialoffer)Strategy:testimonialStrategy:glitteringgeneralitiesSpeaker:a peer /student inthe classMessage:directlystatedPurpose:toentertainStrategy:facts andfiguresStrategy:“Don’t missout–buytoday!”(bandwagon)Audience:children /kidsAudience:childrenat heartSpeaker:a well-knowncelebrityAudience:everyone/ anyonePurpose:todownloadStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Purpose:to buy(theirproduct)Strategy: astrongemotional word/ reaction isused in their ad(loaded words)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Purpose:to enjoy(theirproduct)Message:indirectlygivenStrategy:scaretacticsStrategy: anasterisk* isused in theirad(cardstacking)Audience:parentsAudience:thewealthyStrategy:snobappealStrategy:percentageoff (specialoffer)Strategy:testimonialStrategy:glitteringgeneralitiesSpeaker:a peer /student inthe classMessage:directlystatedPurpose:toentertainStrategy:facts andfiguresStrategy:“Don’t missout–buytoday!”(bandwagon)Audience:children /kidsAudience:childrenat heartSpeaker:a well-knowncelebrityAudience:everyone/ anyonePurpose:todownloadStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Purpose:to buy(theirproduct)Strategy: astrongemotional word/ reaction isused in their ad(loaded words)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Purpose:to enjoy(theirproduct)Message:indirectlygivenStrategy:scaretacticsStrategy: anasterisk* isused in theirad(cardstacking)Audience:parents

Persuasive Strategies BINGO 1 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Audience: the wealthy
  2. Strategy: snob appeal
  3. Strategy: percentage off (special offer)
  4. Strategy: testimonial
  5. Strategy: glittering generalities
  6. Speaker: a peer / student in the class
  7. Message: directly stated
  8. Purpose: to entertain
  9. Strategy: facts and figures
  10. Strategy: “Don’t miss out–buy today!” (bandwagon)
  11. Audience: children / kids
  12. Audience: children at heart
  13. Speaker: a well-known celebrity
  14. Audience: everyone / anyone
  15. Purpose: to download
  16. Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
  17. Purpose: to buy (their product)
  18. Strategy: a strong emotional word / reaction is used in their ad (loaded words)
  19. Strategy: an every day, relatable person delivers their product message (plain folks)
  20. Purpose: to enjoy (their product)
  21. Message: indirectly given
  22. Strategy: scare tactics
  23. Strategy: an asterisk* is used in their ad (cardstacking)
  24. Audience: parents