Purpose:todownloadStrategy:percentageoff (specialoffer)Message:directlystatedStrategy:“Don’t missout–buytoday!”(bandwagon)Strategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:testimonialAudience:childrenat heartStrategy:glitteringgeneralitiesAudience:everyone/ anyoneStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Strategy: anasterisk* isused in theirad(cardstacking)Audience:thewealthyAudience:parentsMessage:indirectlygivenPurpose:toentertainSpeaker:a peer /student inthe classStrategy:snobappealStrategy: anevery day,relatable persondelivers theirproduct message(plain folks)Purpose:to enjoy(theirproduct)Purpose:to buy(theirproduct)Strategy:scaretacticsSpeaker:a well-knowncelebrityAudience:children /kidsStrategy:facts andfiguresPurpose:todownloadStrategy:percentageoff (specialoffer)Message:directlystatedStrategy:“Don’t missout–buytoday!”(bandwagon)Strategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:testimonialAudience:childrenat heartStrategy:glitteringgeneralitiesAudience:everyone/ anyoneStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Strategy: anasterisk* isused in theirad(cardstacking)Audience:thewealthyAudience:parentsMessage:indirectlygivenPurpose:toentertainSpeaker:a peer /student inthe classStrategy:snobappealStrategy: anevery day,relatable persondelivers theirproduct message(plain folks)Purpose:to enjoy(theirproduct)Purpose:to buy(theirproduct)Strategy:scaretacticsSpeaker:a well-knowncelebrityAudience:children /kidsStrategy:facts andfigures

Persuasive Strategies BINGO 1 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Purpose: to download
  2. Strategy: percentage off (special offer)
  3. Message: directly stated
  4. Strategy: “Don’t miss out–buy today!” (bandwagon)
  5. Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
  6. Strategy: testimonial
  7. Audience: children at heart
  8. Strategy: glittering generalities
  9. Audience: everyone / anyone
  10. Strategy: a strong emotional word / reaction is used in their ad (loaded words)
  11. Strategy: an asterisk* is used in their ad (cardstacking)
  12. Audience: the wealthy
  13. Audience: parents
  14. Message: indirectly given
  15. Purpose: to entertain
  16. Speaker: a peer / student in the class
  17. Strategy: snob appeal
  18. Strategy: an every day, relatable person delivers their product message (plain folks)
  19. Purpose: to enjoy (their product)
  20. Purpose: to buy (their product)
  21. Strategy: scare tactics
  22. Speaker: a well-known celebrity
  23. Audience: children / kids
  24. Strategy: facts and figures