Strategy:snobappealStrategy:scaretacticsAudience:parentsStrategy:percentageoff (specialoffer)Speaker:a peer /student inthe classSpeaker:a well-knowncelebrityMessage:indirectlygivenAudience:everyone/ anyoneStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Purpose:to enjoy(theirproduct)Audience:childrenat heartStrategy:facts andfiguresPurpose:toentertainStrategy: anasterisk* isused in theirad(cardstacking)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Audience:children /kidsStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Audience:thewealthyStrategy:testimonialMessage:directlystatedPurpose:to buy(theirproduct)Purpose:todownloadStrategy:“Don’t missout–buytoday!”(bandwagon)Strategy:glitteringgeneralitiesStrategy:snobappealStrategy:scaretacticsAudience:parentsStrategy:percentageoff (specialoffer)Speaker:a peer /student inthe classSpeaker:a well-knowncelebrityMessage:indirectlygivenAudience:everyone/ anyoneStrategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Purpose:to enjoy(theirproduct)Audience:childrenat heartStrategy:facts andfiguresPurpose:toentertainStrategy: anasterisk* isused in theirad(cardstacking)Strategy: anevery day,relatable persondelivers theirproduct message(plain folks)Audience:children /kidsStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Audience:thewealthyStrategy:testimonialMessage:directlystatedPurpose:to buy(theirproduct)Purpose:todownloadStrategy:“Don’t missout–buytoday!”(bandwagon)Strategy:glitteringgeneralities

Persuasive Strategies BINGO 1 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Strategy: snob appeal
  2. Strategy: scare tactics
  3. Audience: parents
  4. Strategy: percentage off (special offer)
  5. Speaker: a peer / student in the class
  6. Speaker: a well-known celebrity
  7. Message: indirectly given
  8. Audience: everyone / anyone
  9. Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
  10. Purpose: to enjoy (their product)
  11. Audience: children at heart
  12. Strategy: facts and figures
  13. Purpose: to entertain
  14. Strategy: an asterisk* is used in their ad (cardstacking)
  15. Strategy: an every day, relatable person delivers their product message (plain folks)
  16. Audience: children / kids
  17. Strategy: a strong emotional word / reaction is used in their ad (loaded words)
  18. Audience: the wealthy
  19. Strategy: testimonial
  20. Message: directly stated
  21. Purpose: to buy (their product)
  22. Purpose: to download
  23. Strategy: “Don’t miss out–buy today!” (bandwagon)
  24. Strategy: glittering generalities