Audience:children /kidsStrategy: anevery day,relatable persondelivers theirproduct message(plain folks)Message:indirectlygivenStrategy:scaretacticsAudience:thewealthyStrategy:percentageoff (specialoffer)Strategy:snobappealSpeaker:a well-knowncelebrityMessage:directlystatedStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Strategy:“Don’t missout–buytoday!”(bandwagon)Strategy: anasterisk* isused in theirad(cardstacking)Strategy:testimonialPurpose:to buy(theirproduct)Strategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:glitteringgeneralitiesSpeaker:a peer /student inthe classAudience:parentsStrategy:facts andfiguresPurpose:todownloadAudience:childrenat heartAudience:everyone/ anyonePurpose:toentertainPurpose:to enjoy(theirproduct)Audience:children /kidsStrategy: anevery day,relatable persondelivers theirproduct message(plain folks)Message:indirectlygivenStrategy:scaretacticsAudience:thewealthyStrategy:percentageoff (specialoffer)Strategy:snobappealSpeaker:a well-knowncelebrityMessage:directlystatedStrategy: astrongemotional word/ reaction isused in their ad(loaded words)Strategy:“Don’t missout–buytoday!”(bandwagon)Strategy: anasterisk* isused in theirad(cardstacking)Strategy:testimonialPurpose:to buy(theirproduct)Strategy: agreater than(10x) or amount(3 in 4) is usedin their ad (factsand figures)Strategy:glitteringgeneralitiesSpeaker:a peer /student inthe classAudience:parentsStrategy:facts andfiguresPurpose:todownloadAudience:childrenat heartAudience:everyone/ anyonePurpose:toentertainPurpose:to enjoy(theirproduct)

Persuasive Strategies BINGO 1 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Audience: children / kids
  2. Strategy: an every day, relatable person delivers their product message (plain folks)
  3. Message: indirectly given
  4. Strategy: scare tactics
  5. Audience: the wealthy
  6. Strategy: percentage off (special offer)
  7. Strategy: snob appeal
  8. Speaker: a well-known celebrity
  9. Message: directly stated
  10. Strategy: a strong emotional word / reaction is used in their ad (loaded words)
  11. Strategy: “Don’t miss out–buy today!” (bandwagon)
  12. Strategy: an asterisk* is used in their ad (cardstacking)
  13. Strategy: testimonial
  14. Purpose: to buy (their product)
  15. Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
  16. Strategy: glittering generalities
  17. Speaker: a peer / student in the class
  18. Audience: parents
  19. Strategy: facts and figures
  20. Purpose: to download
  21. Audience: children at heart
  22. Audience: everyone / anyone
  23. Purpose: to entertain
  24. Purpose: to enjoy (their product)