Message:directlystatedStrategy: aterrifying imageor phrase inorder to get youto act is used(scare tactics)Audience:everyone/ anyoneStrategy:loadedwordsStrategy:specialofferPurpose:to informSpeaker:a peer /student inthe classStrategy: agreater than (5x)or amount (9 in10) is used intheir ad (factsand figures)Strategy:cardstackingSpeaker: acelebrityyour teacherdoesn’t knowStrategy:bandwagonAudience:eldermillennialsStrategy:plainfolksAudience:mothersStrategy: theword “proven”is used intheir ad (factsand figures)Purpose:todownloadAudience:teensStrategy: “Iused thisproduct andit works”(testimonial)Audience:pet lovers(cats,dogs, etc.)Strategy: theirproduct ispresented in anelite, fancy way(snob appeal)Purpose: topurchase(theirproduct)Message:indirectlystatedStrategy: onlypositive,appealingwords are used(glitteringgeneralities)Purpose: toconsume(theirproduct)Message:directlystatedStrategy: aterrifying imageor phrase inorder to get youto act is used(scare tactics)Audience:everyone/ anyoneStrategy:loadedwordsStrategy:specialofferPurpose:to informSpeaker:a peer /student inthe classStrategy: agreater than (5x)or amount (9 in10) is used intheir ad (factsand figures)Strategy:cardstackingSpeaker: acelebrityyour teacherdoesn’t knowStrategy:bandwagonAudience:eldermillennialsStrategy:plainfolksAudience:mothersStrategy: theword “proven”is used intheir ad (factsand figures)Purpose:todownloadAudience:teensStrategy: “Iused thisproduct andit works”(testimonial)Audience:pet lovers(cats,dogs, etc.)Strategy: theirproduct ispresented in anelite, fancy way(snob appeal)Purpose: topurchase(theirproduct)Message:indirectlystatedStrategy: onlypositive,appealingwords are used(glitteringgeneralities)Purpose: toconsume(theirproduct)

Persuasive Strategies Set 2 - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
  1. Message: directly stated
  2. Strategy: a terrifying image or phrase in order to get you to act is used (scare tactics)
  3. Audience: everyone / anyone
  4. Strategy: loaded words
  5. Strategy: special offer
  6. Purpose: to inform
  7. Speaker: a peer / student in the class
  8. Strategy: a greater than (5x) or amount (9 in 10) is used in their ad (facts and figures)
  9. Strategy: cardstacking
  10. Speaker: a celebrity your teacher doesn’t know
  11. Strategy: bandwagon
  12. Audience: elder millennials
  13. Strategy: plain folks
  14. Audience: mothers
  15. Strategy: the word “proven” is used in their ad (facts and figures)
  16. Purpose: to download
  17. Audience: teens
  18. Strategy: “I used this product and it works” (testimonial)
  19. Audience: pet lovers (cats, dogs, etc.)
  20. Strategy: their product is presented in an elite, fancy way (snob appeal)
  21. Purpose: to purchase (their product)
  22. Message: indirectly stated
  23. Strategy: only positive, appealing words are used (glittering generalities)
  24. Purpose: to consume (their product)