(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.
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Audience: children at heart
Strategy: “I used this product and it works” (testimonial)
Strategy: snob appeal
Message: indirectly stated
Purpose: to inform
Purpose: to entertain
Strategy: their product is presented in an elite, fancy way (snob appeal)
Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
Audience: everyone / anyone
Audience: the wealthy
Strategy: facts and figures
Purpose: to purchase (their product)
Audience: teens
Message: directly stated
Purpose: to download
Purpose: to enjoy (their product)
Purpose: to consume (their product)
Audience: pet lovers (cats, dogs, etc.)
Strategy: an every day, relatable person delivers their product message (plain folks)
Strategy: percentage off (special offer)
Strategy: an asterisk* is used in their ad (cardstacking)
Audience: elder millennials
Strategy: testimonial
Strategy: “Don’t miss out–buy today!” (bandwagon)
Strategy: a terrifying image or phrase in order to get you to act is used (scare tactics)
