(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.
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Purpose: to download
Audience: everyone / anyone
Strategy: a terrifying image or phrase in order to get you to act is used (scare tactics)
Strategy: an asterisk* is used in their ad (cardstacking)
Audience: pet lovers (cats, dogs, etc.)
Strategy: their product is presented in an elite, fancy way (snob appeal)
Strategy: snob appeal
Purpose: to consume (their product)
Strategy: a greater than (10x) or amount (3 in 4) is used in their ad (facts and figures)
Message: directly stated
Strategy: facts and figures
Strategy: an every day, relatable person delivers their product message (plain folks)
Purpose: to purchase (their product)
Audience: elder millennials
Audience: teens
Audience: children at heart
Purpose: to enjoy (their product)
Purpose: to entertain
Audience: the wealthy
Strategy: “I used this product and it works” (testimonial)
