Writerneeds towrite withoutbias.Your chosenad's goalmust be tosell aproducts.Do not usesourceinformationin theintroduction.Uses 2scholarly,academicarticles orbook chapters1,000wordslongTopic sentencenames theelement ofvisual to bediscussed.Eachparagraphcontains oneelement andone appeal.Avoid 1stperson (I,me, mine,we, us, our). Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosDo notcombineelements inparagraphs.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Do notdefine ethos,logos, orpathos.The subjectmust be astatic printad.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricAvoid 2ndperson(you, your,you are).Signal phrase= Name ofauthor + verb= Dr. Huntwrites.Do not useslang oridiomaticexpressions.Do not usewastedwords like alot, things,stuff, great.Do use writecontractions.Do notinclude theappeals inthe thesis.Audience +understands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Mustinclude in-textcitations.Introductionshould providecontext aboutthe product andnarrow tothesis.Writerneeds towrite withoutbias.Your chosenad's goalmust be tosell aproducts.Do not usesourceinformationin theintroduction.Uses 2scholarly,academicarticles orbook chapters1,000wordslongTopic sentencenames theelement ofvisual to bediscussed.Eachparagraphcontains oneelement andone appeal.Avoid 1stperson (I,me, mine,we, us, our). Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosDo notcombineelements inparagraphs.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Do notdefine ethos,logos, orpathos.The subjectmust be astatic printad.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricAvoid 2ndperson(you, your,you are).Signal phrase= Name ofauthor + verb= Dr. Huntwrites.Do not useslang oridiomaticexpressions.Do not usewastedwords like alot, things,stuff, great.Do use writecontractions.Do notinclude theappeals inthe thesis.Audience +understands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Mustinclude in-textcitations.Introductionshould providecontext aboutthe product andnarrow tothesis.

Ad Analysis Requirements BINGO - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Writer needs to write without bias.
  2. Your chosen ad's goal must be to sell a products.
  3. Do not use source information in the introduction.
  4. Uses 2 scholarly, academic articles or book chapters
  5. 1,000 words long
  6. Topic sentence names the element of visual to be discussed.
  7. Each paragraph contains one element and one appeal.
  8. Avoid 1st person (I, me, mine, we, us, our).
  9. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  10. Do not combine elements in paragraphs.
  11. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  12. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  13. Do not define ethos, logos, or pathos.
  14. The subject must be a static print ad.
  15. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  16. Avoid 2nd person (you, your, you are).
  17. Signal phrase = Name of author + verb = Dr. Hunt writes.
  18. Do not use slang or idiomatic expressions.
  19. Do not use wasted words like a lot, things, stuff, great.
  20. Do use write contractions.
  21. Do not include the appeals in the thesis.
  22. Audience + understands the fundamentals of persuasion and is interested in how ad is successful or not.
  23. Must include in-text citations.
  24. Introduction should provide context about the product and narrow to thesis.