Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricAvoid 2ndperson(you, your,you are).Audience +understands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Writerneeds towrite withoutbias.Signal phrase= Name ofauthor + verb= Dr. Huntwrites.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do notinclude theappeals inthe thesis.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosDo not usewastedwords like alot, things,stuff, great.Do use writecontractions.Eachparagraphcontains oneelement andone appeal.Do notdefine ethos,logos, orpathos.The subjectmust be astatic printad.Introductionshould providecontext aboutthe product andnarrow tothesis.1,000wordslongTopic sentencenames theelement ofvisual to bediscussed.Do notcombineelements inparagraphs.Avoid 1stperson (I,me, mine,we, us, our). Uses 2scholarly,academicarticles orbook chaptersDo not usesourceinformationin theintroduction.Do not useslang oridiomaticexpressions.Your chosenad's goalmust be tosell aproducts.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Mustinclude in-textcitations.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricAvoid 2ndperson(you, your,you are).Audience +understands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Writerneeds towrite withoutbias.Signal phrase= Name ofauthor + verb= Dr. Huntwrites.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do notinclude theappeals inthe thesis.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosDo not usewastedwords like alot, things,stuff, great.Do use writecontractions.Eachparagraphcontains oneelement andone appeal.Do notdefine ethos,logos, orpathos.The subjectmust be astatic printad.Introductionshould providecontext aboutthe product andnarrow tothesis.1,000wordslongTopic sentencenames theelement ofvisual to bediscussed.Do notcombineelements inparagraphs.Avoid 1stperson (I,me, mine,we, us, our). Uses 2scholarly,academicarticles orbook chaptersDo not usesourceinformationin theintroduction.Do not useslang oridiomaticexpressions.Your chosenad's goalmust be tosell aproducts.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Mustinclude in-textcitations.

Ad Analysis Requirements BINGO - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  2. Avoid 2nd person (you, your, you are).
  3. Audience + understands the fundamentals of persuasion and is interested in how ad is successful or not.
  4. Writer needs to write without bias.
  5. Signal phrase = Name of author + verb = Dr. Hunt writes.
  6. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  7. Do not include the appeals in the thesis.
  8. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  9. Do not use wasted words like a lot, things, stuff, great.
  10. Do use write contractions.
  11. Each paragraph contains one element and one appeal.
  12. Do not define ethos, logos, or pathos.
  13. The subject must be a static print ad.
  14. Introduction should provide context about the product and narrow to thesis.
  15. 1,000 words long
  16. Topic sentence names the element of visual to be discussed.
  17. Do not combine elements in paragraphs.
  18. Avoid 1st person (I, me, mine, we, us, our).
  19. Uses 2 scholarly, academic articles or book chapters
  20. Do not use source information in the introduction.
  21. Do not use slang or idiomatic expressions.
  22. Your chosen ad's goal must be to sell a products.
  23. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  24. Must include in-text citations.