Mustinclude in-textcitations.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosParagraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do use writecontractions.Do notinclude theappeals inthe thesis.Chosen ad'sgoal mustbe to sell aproduct.Do notdefine ethos,logos, orpathos.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricDo not usewastedwords like alot, things,stuff, great.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 1stperson (I,me, mine,we, us, our). Do not usesourceinformationin theintroduction.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.The subjectmust be astatic printad.Uses 2scholarly,academicarticles orbook chaptersSignal phrase= Name ofauthor + verb= Dr. Huntwrites,Do notcombineelements inparagraphs.Topic sentencenames theelement ofvisual to bediscussed.Avoid 2ndperson(you, your,you are).1,000wordslongDo not useslang oridiomaticexpressions.Introductionshould providecontext aboutthe product andnarrow tothesis.Writerneeds towrite withoutbias.Eachparagraphcontains oneelement andone appeal.Mustinclude in-textcitations.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosParagraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do use writecontractions.Do notinclude theappeals inthe thesis.Chosen ad'sgoal mustbe to sell aproduct.Do notdefine ethos,logos, orpathos.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricDo not usewastedwords like alot, things,stuff, great.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 1stperson (I,me, mine,we, us, our). Do not usesourceinformationin theintroduction.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.The subjectmust be astatic printad.Uses 2scholarly,academicarticles orbook chaptersSignal phrase= Name ofauthor + verb= Dr. Huntwrites,Do notcombineelements inparagraphs.Topic sentencenames theelement ofvisual to bediscussed.Avoid 2ndperson(you, your,you are).1,000wordslongDo not useslang oridiomaticexpressions.Introductionshould providecontext aboutthe product andnarrow tothesis.Writerneeds towrite withoutbias.Eachparagraphcontains oneelement andone appeal.

Ad Analysis Requirements BINGO - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Must include in-text citations.
  2. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  3. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  4. Do use write contractions.
  5. Do not include the appeals in the thesis.
  6. Chosen ad's goal must be to sell a product.
  7. Do not define ethos, logos, or pathos.
  8. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  9. Do not use wasted words like a lot, things, stuff, great.
  10. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  11. Avoid 1st person (I, me, mine, we, us, our).
  12. Do not use source information in the introduction.
  13. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  14. The subject must be a static print ad.
  15. Uses 2 scholarly, academic articles or book chapters
  16. Signal phrase = Name of author + verb = Dr. Hunt writes,
  17. Do not combine elements in paragraphs.
  18. Topic sentence names the element of visual to be discussed.
  19. Avoid 2nd person (you, your, you are).
  20. 1,000 words long
  21. Do not use slang or idiomatic expressions.
  22. Introduction should provide context about the product and narrow to thesis.
  23. Writer needs to write without bias.
  24. Each paragraph contains one element and one appeal.