“Weredefined'X'category.”Hyper-personalisationor targetingMentionof AiImpressionsProductShotNewsfootageHandusingphoneshot"Sparked aconversation"Jauntylibrarymusic"BOLD""Disrupt"Obviouslyfake socialmediaengagementStreetinterviewSCAMADALERT!Animalappearson screen"RealImpact"NewsAnchorcommentson obviousPR HeadlineTypingonkeyboardDroneshotSocialmediastatisticObviouslyfakemock-ups"Data"Infographicor datavisualisationCreatedan App"Wetappedintoculture"MediaspendmentionedMapanimation"Introducing"Someonementions"theproblem"“Weredefined'X'category.”Hyper-personalisationor targetingMentionof AiImpressionsProductShotNewsfootageHandusingphoneshot"Sparked aconversation"Jauntylibrarymusic"BOLD""Disrupt"Obviouslyfake socialmediaengagementStreetinterviewSCAMADALERT!Animalappearson screen"RealImpact"NewsAnchorcommentson obviousPR HeadlineTypingonkeyboardDroneshotSocialmediastatisticObviouslyfakemock-ups"Data"Infographicor datavisualisationCreatedan App"Wetappedintoculture"MediaspendmentionedMapanimation"Introducing"Someonementions"theproblem"

Cannes and Cans Case Study Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. “We redefined 'X' category.”
  2. Hyper-personalisation or targeting
  3. Mention of Ai
  4. Impressions
  5. Product Shot
  6. News footage
  7. Hand using phone shot
  8. "Sparked a conversation"
  9. Jaunty library music
  10. "BOLD"
  11. "Disrupt"
  12. Obviously fake social media engagement
  13. Street interview
  14. SCAM AD ALERT!
  15. Animal appears on screen
  16. "Real Impact"
  17. News Anchor comments on obvious PR Headline
  18. Typing on keyboard
  19. Drone shot
  20. Social media statistic
  21. Obviously fake mock-ups
  22. "Data"
  23. Infographic or data visualisation
  24. Created an App
  25. "We tapped into culture"
  26. Media spend mentioned
  27. Map animation
  28. "Introducing"
  29. Someone mentions "the problem"