Had to explainservice designto non-designersFound acreativeworkaroundfor a technicalconstraintHeld anin-personworkshopReceivedpushbackfromstakeholdersHad someonesuggest AI tosolve a problemthat doesn'tneed AIStarted anew MiroboardSaw a userinteract withsomething in away that mademe rethink thedesignGot stuck ona problemand askedfor helpCollaboratedwith a team Idon't usuallywork withMade aPowerPointor KeynotepresentationHad tobalancecompetingbusinessprioritiesTried a newresearchmethod ordesign toolStruggled toget the rightpeople in aworkshopReceivedpositivefeedbackfromstakeholdersDiscovered aservice gapwe need toaddressRead orlistened tocontent relatedto designthinkingDiscovereda pain pointI didn't knowexistedDiscoveredusers wereusing a servicecompletelydifferent thanintendedGot buy-infrom someonewho wasinitiallyskepticalMade amistake thatturned into alearningopportunityConnectedtwostakeholderstogetherCreatedand shareda designartefactLearnedsomethingnew aboutan internalprocessHad an 'aha!'momentduring userresearchHad to explainservice designto non-designersFound acreativeworkaroundfor a technicalconstraintHeld anin-personworkshopReceivedpushbackfromstakeholdersHad someonesuggest AI tosolve a problemthat doesn'tneed AIStarted anew MiroboardSaw a userinteract withsomething in away that mademe rethink thedesignGot stuck ona problemand askedfor helpCollaboratedwith a team Idon't usuallywork withMade aPowerPointor KeynotepresentationHad tobalancecompetingbusinessprioritiesTried a newresearchmethod ordesign toolStruggled toget the rightpeople in aworkshopReceivedpositivefeedbackfromstakeholdersDiscovered aservice gapwe need toaddressRead orlistened tocontent relatedto designthinkingDiscovereda pain pointI didn't knowexistedDiscoveredusers wereusing a servicecompletelydifferent thanintendedGot buy-infrom someonewho wasinitiallyskepticalMade amistake thatturned into alearningopportunityConnectedtwostakeholderstogetherCreatedand shareda designartefactLearnedsomethingnew aboutan internalprocessHad an 'aha!'momentduring userresearch

Service Design Bingo - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Had to explain service design to non-designers
  2. Found a creative workaround for a technical constraint
  3. Held an in-person workshop
  4. Received pushback from stakeholders
  5. Had someone suggest AI to solve a problem that doesn't need AI
  6. Started a new Miro board
  7. Saw a user interact with something in a way that made me rethink the design
  8. Got stuck on a problem and asked for help
  9. Collaborated with a team I don't usually work with
  10. Made a PowerPoint or Keynote presentation
  11. Had to balance competing business priorities
  12. Tried a new research method or design tool
  13. Struggled to get the right people in a workshop
  14. Received positive feedback from stakeholders
  15. Discovered a service gap we need to address
  16. Read or listened to content related to design thinking
  17. Discovered a pain point I didn't know existed
  18. Discovered users were using a service completely different than intended
  19. Got buy-in from someone who was initially skeptical
  20. Made a mistake that turned into a learning opportunity
  21. Connected two stakeholders together
  22. Created and shared a design artefact
  23. Learned something new about an internal process
  24. Had an 'aha!' moment during user research