We launched afeature that ledto both CPCand fulfillmentimprovements  We recently assumedownership over theJobs Editor thecomponent thatallows pros to inputthe services theyprovide  We have biweeklyteam UX Jams tosync acrossengineering,product, anddesign  We ownServices'YelpAssistant  We launchedRepairpal bookingon the SERP/bizpage for consumermobile apps andWWW  We regularly run fun"war games" tosimulate productionincidents—it's a greatway for our team tolearn and improvetogether  We own thesystemsresponsible forrecalling andranking ads onYelp  We own the AdPlacementservice, we alsoown the layoutoptimization logic  We own the userexperience ofhow ads arepresentedacross Yelp  We recentlymodernizedsyndication adcampaign launchpipeline using DBT  We created CAPI, away for businessesto send us theirconversions so wecan attribute themagainst ad spend  Due to thecomplexity of oursystem, someinteractions are onlynoticed once theymake it to prod  We tellbusinessowners howtheir ads areperforming  We launched adson home acrossplatforms, newthemed ads, andads to googlebots  We own theCPC ad budgetrecommendationengine  Our teamname is theacronym of anold TV show  One of our biggestchallenges isreducing thenumber of DARsassociated withbilling  We successfullyintegrated with theFacebook pageand account setupearlier this year  We plan and runexperimentsbased oncalendar months  We completed3 migrationslast quarter (ee-metrics allgreen)!  We powermost of thechatbots atYelp  We are cross-skilled acrossall the Yelpconsumerplatforms  We do daily asyncstandups andproject-specificsprint planning(not at team level)  Our team challengeis balancing themaintenance ofcampaigninfrastructure andnew productownership  We manage theProject Workspaceflows and recentlyexperimented withbuilding a HiringAssistant  We recentlyimproved Adrelevance byupdating how wemap user queriesto categories  We boostedfulfillment with Bingby 15% by targetinghigh-traffic, generickeywords acrossmultiple businesscategories  We rarely usedjira tickets untilthis pastquarter or so  Our weekly socialsare spirited andcompetitive, withlively discussionsoften arisingaround fair play  We launched theCompetitiveBenchmarkingproject giving us a$1.6M ARR win!  We are alllocated in NAbut are locatedin separatetime zones  We own BizMetrics Lib -Python API foronline/offlinequerying ofvarious biz metrics  We recentlylaunched Proresponsequality scoringand badging  We own theconsumerprojectsrecommendationand planning flow  We own theCancellationFlow  We own the RaXpost submissionflows and AIReceptionistInfra  We launched afeature that ledto both CPCand fulfillmentimprovements  We recently assumedownership over theJobs Editor thecomponent thatallows pros to inputthe services theyprovide  We have biweeklyteam UX Jams tosync acrossengineering,product, anddesign  We ownServices'YelpAssistant  We launchedRepairpal bookingon the SERP/bizpage for consumermobile apps andWWW  We regularly run fun"war games" tosimulate productionincidents—it's a greatway for our team tolearn and improvetogether  We own thesystemsresponsible forrecalling andranking ads onYelp  We own the AdPlacementservice, we alsoown the layoutoptimization logic  We own the userexperience ofhow ads arepresentedacross Yelp  We recentlymodernizedsyndication adcampaign launchpipeline using DBT  We created CAPI, away for businessesto send us theirconversions so wecan attribute themagainst ad spend  Due to thecomplexity of oursystem, someinteractions are onlynoticed once theymake it to prod  We tellbusinessowners howtheir ads areperforming  We launched adson home acrossplatforms, newthemed ads, andads to googlebots  We own theCPC ad budgetrecommendationengine  Our teamname is theacronym of anold TV show  One of our biggestchallenges isreducing thenumber of DARsassociated withbilling  We successfullyintegrated with theFacebook pageand account setupearlier this year  We plan and runexperimentsbased oncalendar months  We completed3 migrationslast quarter (ee-metrics allgreen)!  We powermost of thechatbots atYelp  We are cross-skilled acrossall the Yelpconsumerplatforms  We do daily asyncstandups andproject-specificsprint planning(not at team level)  Our team challengeis balancing themaintenance ofcampaigninfrastructure andnew productownership  We manage theProject Workspaceflows and recentlyexperimented withbuilding a HiringAssistant  We recentlyimproved Adrelevance byupdating how wemap user queriesto categories  We boostedfulfillment with Bingby 15% by targetinghigh-traffic, generickeywords acrossmultiple businesscategories  We rarely usedjira tickets untilthis pastquarter or so  Our weekly socialsare spirited andcompetitive, withlively discussionsoften arisingaround fair play  We launched theCompetitiveBenchmarkingproject giving us a$1.6M ARR win!  We are alllocated in NAbut are locatedin separatetime zones  We own BizMetrics Lib -Python API foronline/offlinequerying ofvarious biz metrics  We recentlylaunched Proresponsequality scoringand badging  We own theconsumerprojectsrecommendationand planning flow  We own theCancellationFlow  We own the RaXpost submissionflows and AIReceptionistInfra  

Ads, Local, MLoc & Services Team - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. We launched a feature that led to both CPC and fulfillment improvements
  2. We recently assumed ownership over the Jobs Editor the component that allows pros to input the services they provide
  3. We have biweekly team UX Jams to sync across engineering, product, and design
  4. We own Services' Yelp Assistant
  5. We launched Repairpal booking on the SERP/biz page for consumer mobile apps and WWW
  6. We regularly run fun "war games" to simulate production incidents—it's a great way for our team to learn and improve together
  7. We own the systems responsible for recalling and ranking ads on Yelp
  8. We own the Ad Placement service, we also own the layout optimization logic
  9. We own the user experience of how ads are presented across Yelp
  10. We recently modernized syndication ad campaign launch pipeline using DBT
  11. We created CAPI, a way for businesses to send us their conversions so we can attribute them against ad spend
  12. Due to the complexity of our system, some interactions are only noticed once they make it to prod
  13. We tell business owners how their ads are performing
  14. We launched ads on home across platforms, new themed ads, and ads to googlebots
  15. We own the CPC ad budget recommendation engine
  16. Our team name is the acronym of an old TV show
  17. One of our biggest challenges is reducing the number of DARs associated with billing
  18. We successfully integrated with the Facebook page and account setup earlier this year
  19. We plan and run experiments based on calendar months
  20. We completed 3 migrations last quarter (ee-metrics all green)!
  21. We power most of the chatbots at Yelp
  22. We are cross-skilled across all the Yelp consumer platforms
  23. We do daily async standups and project-specific sprint planning (not at team level)
  24. Our team challenge is balancing the maintenance of campaign infrastructure and new product ownership
  25. We manage the Project Workspace flows and recently experimented with building a Hiring Assistant
  26. We recently improved Ad relevance by updating how we map user queries to categories
  27. We boosted fulfillment with Bing by 15% by targeting high-traffic, generic keywords across multiple business categories
  28. We rarely used jira tickets until this past quarter or so
  29. Our weekly socials are spirited and competitive, with lively discussions often arising around fair play
  30. We launched the Competitive Benchmarking project giving us a $1.6M ARR win!
  31. We are all located in NA but are located in separate time zones
  32. We own Biz Metrics Lib - Python API for online/offline querying of various biz metrics
  33. We recently launched Pro response quality scoring and badging
  34. We own the consumer projects recommendation and planning flow
  35. We own the Cancellation Flow
  36. We own the RaX post submission flows and AI Receptionist Infra