Do notcombineelements inparagraphs.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricThe subjectmust be astatic printad.1,000wordslongDo notinclude theappeals inthe thesis.Topic sentencenames theelement ofvisual to bediscussed.Do not usewastedwords like alot, things,stuff, great.Chosen ad'sgoal mustbe to sell aproduct.Eachparagraphcontains oneelement andone appeal.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Mustinclude in-textcitations.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosAudienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 2ndperson(you, your,you are).Avoid 1stperson (I,me, mine,we, us, our). Do notdefine ethos,logos, orpathos.Do not useslang oridiomaticexpressions.Do not writecontractions.Writerneeds towrite withoutbias.Uses 2scholarly,academicarticles orbook chaptersIntroductionshould providecontext aboutthe product andnarrow tothesis.Do not usesourceinformationin theintroduction.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Do notcombineelements inparagraphs.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricThe subjectmust be astatic printad.1,000wordslongDo notinclude theappeals inthe thesis.Topic sentencenames theelement ofvisual to bediscussed.Do not usewastedwords like alot, things,stuff, great.Chosen ad'sgoal mustbe to sell aproduct.Eachparagraphcontains oneelement andone appeal.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Mustinclude in-textcitations.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosAudienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Avoid 2ndperson(you, your,you are).Avoid 1stperson (I,me, mine,we, us, our). Do notdefine ethos,logos, orpathos.Do not useslang oridiomaticexpressions.Do not writecontractions.Writerneeds towrite withoutbias.Uses 2scholarly,academicarticles orbook chaptersIntroductionshould providecontext aboutthe product andnarrow tothesis.Do not usesourceinformationin theintroduction.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,

Ad Analysis Requirements BINGO! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Do not combine elements in paragraphs.
  2. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  3. The subject must be a static print ad.
  4. 1,000 words long
  5. Do not include the appeals in the thesis.
  6. Topic sentence names the element of visual to be discussed.
  7. Do not use wasted words like a lot, things, stuff, great.
  8. Chosen ad's goal must be to sell a product.
  9. Each paragraph contains one element and one appeal.
  10. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  11. Must include in-text citations.
  12. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  13. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  14. Avoid 2nd person (you, your, you are).
  15. Avoid 1st person (I, me, mine, we, us, our).
  16. Do not define ethos, logos, or pathos.
  17. Do not use slang or idiomatic expressions.
  18. Do not write contractions.
  19. Writer needs to write without bias.
  20. Uses 2 scholarly, academic articles or book chapters
  21. Introduction should provide context about the product and narrow to thesis.
  22. Do not use source information in the introduction.
  23. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  24. Signal phrase = Name of author + verb = Dr. Hunt writes,