Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricUses 2scholarly,academicarticles orbook chaptersAudienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Do not writecontractions.Avoid 1stperson (I,me, mine,we, us, our). Do not useslang oridiomaticexpressions.1,000wordslongThe subjectmust be astatic printad.Do notinclude theappeals inthe thesis.Do notcombineelements inparagraphs.Mustinclude in-textcitations.Do not usewastedwords like alot, things,stuff, great.Chosen ad'sgoal mustbe to sell aproduct.Topic sentencenames theelement ofvisual to bediscussed.Avoid 2ndperson(you, your,you are).Do not usesourceinformationin theintroduction.Do notdefine ethos,logos, orpathos.Writerneeds towrite withoutbias.Eachparagraphcontains oneelement andone appeal.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosIntroductionshould providecontext aboutthe product andnarrow tothesis.Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricUses 2scholarly,academicarticles orbook chaptersAudienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Signal phrase= Name ofauthor + verb= Dr. Huntwrites,Do not writecontractions.Avoid 1stperson (I,me, mine,we, us, our). Do not useslang oridiomaticexpressions.1,000wordslongThe subjectmust be astatic printad.Do notinclude theappeals inthe thesis.Do notcombineelements inparagraphs.Mustinclude in-textcitations.Do not usewastedwords like alot, things,stuff, great.Chosen ad'sgoal mustbe to sell aproduct.Topic sentencenames theelement ofvisual to bediscussed.Avoid 2ndperson(you, your,you are).Do not usesourceinformationin theintroduction.Do notdefine ethos,logos, orpathos.Writerneeds towrite withoutbias.Eachparagraphcontains oneelement andone appeal.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosIntroductionshould providecontext aboutthe product andnarrow tothesis.

Ad Analysis Requirements BINGO! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Paragraphs should be developed and each should be about 250+ words. Use transitions.
  2. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  3. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  4. Uses 2 scholarly, academic articles or book chapters
  5. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  6. Signal phrase = Name of author + verb = Dr. Hunt writes,
  7. Do not write contractions.
  8. Avoid 1st person (I, me, mine, we, us, our).
  9. Do not use slang or idiomatic expressions.
  10. 1,000 words long
  11. The subject must be a static print ad.
  12. Do not include the appeals in the thesis.
  13. Do not combine elements in paragraphs.
  14. Must include in-text citations.
  15. Do not use wasted words like a lot, things, stuff, great.
  16. Chosen ad's goal must be to sell a product.
  17. Topic sentence names the element of visual to be discussed.
  18. Avoid 2nd person (you, your, you are).
  19. Do not use source information in the introduction.
  20. Do not define ethos, logos, or pathos.
  21. Writer needs to write without bias.
  22. Each paragraph contains one element and one appeal.
  23. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  24. Introduction should provide context about the product and narrow to thesis.