Do not usesourceinformationin theintroduction.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Do not writecontractions.Do not usewastedwords like alot, things,stuff, great.Do notinclude theappeals inthe thesis.Do notcombineelements inparagraphs.Eachparagraphcontains oneelement andone appeal.Mustinclude in-textcitations.Do not useslang oridiomaticexpressions.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosWriterneeds towrite withoutbias.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricTopic sentencenames theelement ofvisual to bediscussed.Chosen ad'sgoal mustbe to sell aproduct.Do notdefine ethos,logos, orpathos.Avoid 1stperson (I,me, mine,we, us, our). The subjectmust be astatic printad.Introductionshould providecontext aboutthe product andnarrow tothesis.1,000wordslongSignal phrase= Name ofauthor + verb= Dr. Huntwrites,Uses 2scholarly,academicarticles orbook chaptersAvoid 2ndperson(you, your,you are).Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.Do not usesourceinformationin theintroduction.Audienceunderstands thefundamentals ofpersuasion and isinterested in howad is successful ornot.Do not writecontractions.Do not usewastedwords like alot, things,stuff, great.Do notinclude theappeals inthe thesis.Do notcombineelements inparagraphs.Eachparagraphcontains oneelement andone appeal.Mustinclude in-textcitations.Do not useslang oridiomaticexpressions.Analyzes how 3differentelements ofvisual rhetoriccreate ethos,logos, or pathosWriterneeds towrite withoutbias.Parentheticaldocumentation =Page number inparenthesis = (2).Period moves toafter parenthesis.Thesis: Title ofad + Assertion+ Goal of ad +3 elements ofvisual rhetoricTopic sentencenames theelement ofvisual to bediscussed.Chosen ad'sgoal mustbe to sell aproduct.Do notdefine ethos,logos, orpathos.Avoid 1stperson (I,me, mine,we, us, our). The subjectmust be astatic printad.Introductionshould providecontext aboutthe product andnarrow tothesis.1,000wordslongSignal phrase= Name ofauthor + verb= Dr. Huntwrites,Uses 2scholarly,academicarticles orbook chaptersAvoid 2ndperson(you, your,you are).Paragraphs shouldbe developed andeach should beabout 250+ words.Use transitions.

Ad Analysis Requirements BINGO! - Call List

(Print) Use this randomly generated list as your call list when playing the game. There is no need to say the BINGO column name. Place some kind of mark (like an X, a checkmark, a dot, tally mark, etc) on each cell as you announce it, to keep track. You can also cut out each item, place them in a bag and pull words from the bag.


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  1. Do not use source information in the introduction.
  2. Audience understands the fundamentals of persuasion and is interested in how ad is successful or not.
  3. Do not write contractions.
  4. Do not use wasted words like a lot, things, stuff, great.
  5. Do not include the appeals in the thesis.
  6. Do not combine elements in paragraphs.
  7. Each paragraph contains one element and one appeal.
  8. Must include in-text citations.
  9. Do not use slang or idiomatic expressions.
  10. Analyzes how 3 different elements of visual rhetoric create ethos, logos, or pathos
  11. Writer needs to write without bias.
  12. Parenthetical documentation = Page number in parenthesis = (2). Period moves to after parenthesis.
  13. Thesis: Title of ad + Assertion + Goal of ad + 3 elements of visual rhetoric
  14. Topic sentence names the element of visual to be discussed.
  15. Chosen ad's goal must be to sell a product.
  16. Do not define ethos, logos, or pathos.
  17. Avoid 1st person (I, me, mine, we, us, our).
  18. The subject must be a static print ad.
  19. Introduction should provide context about the product and narrow to thesis.
  20. 1,000 words long
  21. Signal phrase = Name of author + verb = Dr. Hunt writes,
  22. Uses 2 scholarly, academic articles or book chapters
  23. Avoid 2nd person (you, your, you are).
  24. Paragraphs should be developed and each should be about 250+ words. Use transitions.